The Audio-Technica AT-VMx series enhances its premium dual moving magnet cartridges with greater warmth detail and realism. Featuring dual magnets aligned to the stereo groove it delivers excellent channel separation and frequency response. Upgrades like PCUHD® copper wire and reduced coil turns improve clarity and transient response. The paratoroidal coil design and center shield plate reduce crosstalk for a cleaner stereo image. Practical features include easy-mount threaded inserts and a V-cut stylus guard for precise placement making the VMx series a refined user-friendly choice for high-quality vinyl playback.The lightweight microlinear stylus of the AT-VM740xML allows it to trace the record groove with incredible accuracy resulting in nuanced audio reproduction that elliptical and conical styli simply can’t match.FeaturesAT-VM740xML VMx Microlinear Phono CartridgeMicrolinear StylusParatoroidal Coils Improve Channel Separation Channel Balance and Transient ResponseCenter Shield Plate Reduces CrosstalkDurable Low-Resonance Polymer HousingAluminum CantileverCompatible with Any Turntable Headshell That Accepts 1/2” CartridgesAll in the DesignThe Vertical Dual Magnet (MM) design closely mirrors the cutter head used to make the vinyl master. The cutter head uses two transducer coils mounted perpendicular to each other at 45° from horizontal to cut the channel: one in each wall of the 90° record groove. AT-VMx cartridges use the same 90° V-Shape configuration as the cutter head. This way the cartridge achieves accurate tracking excellent channel separation high definition of the stereo image and extreme clarity over the entire audio spectrum.Easy to Install & UseEach VMx cartridge body has threaded inserts enabling it to be mounted to a headshell with just two screws – no nuts required. And the redesigned stylus protector now includes a V-cut for easy reference of the stylus’s position when lowering it onto a record.&

This elliptical bonded stylus makes it easy to upgrade the sound quality of any turntable equipped with an ATN3600L or ATN3600LC conical stylus, such as the turntables in our popular AT-LP60X series. Modeled after the venerable ATN3600L, which has sold by the millions and been trusted by countless music lovers for more than 50 years, the ATN3600LE features a 0.3 x 0.7 elliptical stylus for enhanced sound quality while remaining reliable and easy to use. Audio-Technica has been perfecting the art of transducer technology since our first handcrafted phono cartridge in 1962.

Seated atop the entry-level range of classic Oysters, our classic Pearl phono cartridge has been dazzling listeners for decades. Physically compatible with most tonearms on the market and a perfect fit for any MM system, it’s a reminder that one doesn’t have to exhaust their budget to achieve next-level sound quality. Dynamic yet smooth and incredibly musical, it’s an evenly-balanced cartridge with enticing highs, decisive mids & deep, well-rounded bass. Pearl introduces our 0.3 x 0.7mil elliptical stylus, heightening detail retrieval, adding brilliance & improving on the stereo imaging of its sibling Black Pearl.