Designed for both stills and video creation, X-S20 offers a powerful combination of creative features and cutting-edge technology in a lightweight body. The 26.1-megapixel X-Trans CMOS 4 sensor and X-Processor 5 imaging engine combine to deliver a blistering performance, recording video up to 6.2K and uncropped still images at up to 20 frames-per-second. A powerful in-body image stabilizer offers up to seven stops of compensation, plus battery life has been dramatically increased, managing more than double the images per charge compared to its predecessor X-S10 model. Vlog mode makes it simple to get pro-quality footage, while Fujifilm’s 19 unique Film Simulation modes complete the picture, delivering stunning colors straight out of camera.

Experience the joy of Film Simulations with FUJIFILM X-T50 digital camera. The first X Series camera to offer a dedicated, Film Simulation dial, the X-T50 is ideal for any Passionate Creative wishing to easily explore the full potential of Fujifilm’s 20 unique Film Simulations, including the latest REALA ACE mode. The camera shares many features with the iconic X100VI but offers the added versatility of being able to change lenses. Common features include the detail-packed, high resolution 40.2-megapixel X-Trans CMOS 5 HR sensor, video up to 6.2K/30P, plus a 1.4x and 2x Digital Teleconverter for additional framing versatility, no matter which lens is in use. X-T50’s compact dimensions and modest weight make it the perfect travel companion, with a re-designed handgrip and up to 7.0 stops of in-body image stabilization1 giving the flexibility to leave a tripod at home and the confidence to work hand-held. It’s family friendly too, with easy to use analog controls and the latest autofocus algorithm featuring Deep Learning AI subject tracking - perfect for pin-sharp results on a broad range of subjects. Collaborating is simple too, thanks to X-T50’s native Frame.io Camera to Cloud connectivity, which allows instant sharing of photos and videos the moment they’re created. Wherever your image-making travels may take you, the journey starts here.

Offering fast, accurate phase hybrid autofocus, the LUMIX S5II full frame mirrorless camera is designed to deliver excellent performance in both photo and video. The 24.2-megapixel 35mm full-frame CMOS sensor complies with PDAF (Phase Detection Auto-Focus), with Active I.S.to support walking shots, and an imaging engine that's been developed to achieve high resolution, natural description, and approximately 2x higher-speed signal procession for high bit-rate video recording. With the high dynamic range and broad colors of a 14+ stop V-Log/V-Gamut capture, and an advanced heat dispersion mechanism for unlimited video recording, the S5II is developed to meet the demands of ambitious creators with an assertive shooting style.