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Hisense - 40" Class QD4 Hi-QLED Series Full HD 1080P Smart Roku TV (2026)

Model: 40QD4SR
SKU: 6677856
Sold byBest Buy

Customers are saying

Customers express satisfaction with the picture quality of this product. Users have consistently highlighted this feature as a standout aspect of their experience.

Generated by AI based on customer reviews.
See it in-store: Roseville has a demo model on display.

Highlights

Features
  • Hi-QLED Color

    Hi-QLED technology makes every shade, scene and skin tone look true-to-life, rendering every scene convincingly real, just as the creator intended. From subtle tones to bold highlights, enjoy stunning realism with direct lit in every frame.

  • Roku OS

    America's #1 TV streaming platform. Watch. Stream. Play. Listen. Laugh. Repeat. Kick back and enjoy streaming movies and TV episodes, plus live - streaming news, TV, sports and more, across thousands of free and paid channels. Start streaming your favorite shows.

  • Customized User-Friendly Interface

    The interface prioritizes intuitive navigation through grid-based layouts and unified iconography, enabling one-tap access to core functionalities (live streaming/on-demand/settings). Key streaming platforms are prominently displayed, minimizing navigation steps to optimize family leisure time.

  • Endless Free Entertainment, All in One Place

    5,000+ Free Movies & Shows, 40,000+ Hours of Free Content. Your go-to streaming destination for free live TV, shows, and movies.

  • Roku TV Smart System, Self-Upgrading, Always Fresh

    Get the newest apps, features, and more with automatic software updates.

  • Roku Smart Picture and Backdrops

    Roku Smart Picture optimizes your viewing and Backdrops turn your TV into a digital gallery. Browse famous artists and photographers or upload your personal photos.

  • Dolby Audio

    Experience immersive sound with Dolby Atmos. Moving audio flows all around you—even overhead—creating a powerful, lifelike entertainment experience.

  • FHD Resolution

    When a 1080p High-Definition LCD screen meets a Full Array LED backlight, it creates an even sharper, brighter picture, delivering crisp, clear content.

  • Noise Reduction

    Fed up with grainy videos disrupting your entertainment? Hisense's Noise Reduction scans and filters every frame, bringing exceptional clarity to both high-speed action and low-light scenes. Enjoy every detail.

  • Game Mode

    Say goodbye to game-ruining lag. Hisense’s Game Mode cuts the delay down to 16ms. Move with precision, react in real time, and clinch those victories. Every millisecond counts.

  • AI Sports Mode

    AI Sports Mode leaps to the rescue of blurry movements in sports. The tailored mode creates truly stadium-like sports scenes, making every detail of the game crystal-clear. It also enhances sound effects of even the crowd and commentator's voices.

  • High Contrast

    Embrace Hisense's High Contrast, where deep blacks and luminous whites converge, silhouettes and highlights emerge with clarity. Every scene is captured with its intended intensity.

  • Apple AirPlay & Apple Home

    With AirPlay and Apple Home compatibility, you can effortlessly stream content from your Apple devices and control your TV as part of your smart home—no extra setup required.

See all features
Specifications
  • Display Type
    LED
    Resolution
    Full HD (1080p)
    Screen Size Class
    40 inches
    High Dynamic Range (HDR)
    No
    LED Panel Type
    QLED
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Reviews

Rating 4.5 out of 5 stars with 11 reviews

82% would recommend to a friend
Customers are sayingCustomers express satisfaction with the picture quality of this product. Users have consistently highlighted this feature as a standout aspect of their experience.
This summary was generated by AI based on customer reviews.
  • Picture Quality (3)

Customer Images

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.

  • Rated 5 out of 5 stars

    Great Retro Gamer

    Hooked up my homebrewed wiiU and PS3 and the picture quality is amazing compared to the blocky look of my 4k TV. Obviously not as good as a CRT tv but still good imo. The OS also feels snappier then that of my 65" 4k LG.

    Posted by RJHID209

  • Rated 5 out of 5 stars

    Great picture

    Great picture, especially for the price (on sale). It does have all the necessary connectors, 3 HDMI, 1 USB, 1 OCR, 1 ATSC.

    Posted by Pete

  • Rated 5 out of 5 stars

    a good no frills TV

    Used for my camper TV, no frills, great picture quality and at a very affordable price

    Posted by Moedog

  • Rated 5 out of 5 stars

    Hisense TV 40 "

    Great tv, great color picture, easy set up, perfect size for conference room

    Posted by JONATHANP

  • Rated 5 out of 5 stars

    Very good!!!

    I recommend it for its quality and price… We bought it recently for my daughter to use at university.

    Posted by CLAUDIAO

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Hisense - 40" Class QD4 Hi-QLED Series Full HD 1080P Smart Roku TV (2026)
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Meet the Hisense QD4 Series Roku TV—built for viewers who want more from everything they watch. Powered by the intuitive Roku OS, it brings all your favorite streaming apps, live TV, and content together in one simple, easy-to-use experience. With vivid Hi-QLED Color, every scene comes to life with rich, lifelike color—whether you're catching the big game or settling in for a movie night. The Full HD 1080p display delivers crisp, clear visuals for everyday viewing, while Noise Reduction enhances picture quality by reducing visual distractions, so everything you watch looks cleaner and more refined. Dolby Audio delivers immersive, room-filling sound. From everyday streaming to your favorite shows, movies, and sports, the QD4 Series Roku TV makes everything easy to watch and enjoyable.

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TCL Q3K Series TVs now feature QLED technology that provides rich, vibrant colors that, combined with the HVA panel and Direct LED Backlight, makes a stunning picture in any living room. Powered by Google TV, Q3K Class TVs offer a simple and smart way to endless entertainment. Choose from 700,000+ movies and shows from across your favorite apps, intelligently organized just for you. Tune into live shows, curate watchlists, and get recommendations based on what you have watched and what interests you.

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The Hisense QD6 Series gets you in on all the action. Hi-QLED Color displays vivid and authentic color on your screen, making your favorite games, shows and movies feel even more real. Dolby Vision HDR and Dolby Atmos immerse you in a world of dynamic images and all-encompassing sound, so you can see every blade of grass and hear every call of the ref.

Pros for Hisense - 40" Class QD4 Hi-QLED Series Full HD 1080P Smart Roku TV (2026)
Picture QualityPicture Quality, Setup Ease, Size, Weight, PerformancePicture Quality, Setup Ease, Size, Weight, ConnectivityPicture Quality, Setup Ease, Size, Connectivity, Weight
Cons for Hisense - 40" Class QD4 Hi-QLED Series Full HD 1080P Smart Roku TV (2026)
There were no cons for this productButton Layout, Remote ControlButton Layout, Durability, Volume LevelThere were no cons for this product

Specs

Questions & Answers
  • Is this mirror capable?

    Hi Hisense Customer, thank you for your interest in the Hisense 40QD4SR. This model uses Apple AirPlay for screen mirroring and content streaming from compatible Apple devices. Thank you, Harley with the Hisense Support Team.

    Answered by HisenseProductExpert
    HisenseProductExpert response
  • How to correct audio issues? Distortion.

    Hello Hisense Customer, thank you for choosing the Hisense 40QD4SR and for sharing your feedback with us. To help resolve the distortion issue, first determine whether the sound is coming from the built-in TV speakers or from an external device. If the distortion only occurs when using a specific device, disconnect the HDMI cable from both ends and reconnect it securely. If you require technical assistance, please reach out to our dedicated support team directly at 1-888-935-8880 or via email at Service@Hisense-usa.com so that we can promptly address and resolve the issue for you. Thanks again, Harley with the Hisense Support Team.

    Answered by HisenseProductExpert
    HisenseProductExpert response
  • Is it Bluetooth? Is it headphone compatable

    Hello Kelly, thank you for your interest in the Hisense 40QD4SR. This model does not support Bluetooth connectivity. It features a 3.5 mm audio output jack, allowing you to connect standard wired headphones or other compatible audio devices. Thanks again, Harley with the Hisense Support Team.

    Answered by HisenseProductExpert
    HisenseProductExpert response
  • Does the remote light up

    Hello Hisense Customer, thank you for your interest in the Hisense 40QD4SR. This model features a standard, non-backlit voice remote control. Thank you, Harley with the Hisense Support Team.

    Answered by HisenseProductExpert
    HisenseProductExpert response
  • Can sound bar be hooked up by audio cable

    Hello Hisense Customer, thank you for your interest in the Hisense 40QD4SR. This model features one 3.5 mm audio output and one optical digital audio output. Thank you, Harley with the Hisense Support Team.

    Answered by HisenseProductExpert
    HisenseProductExpert response
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