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Samsung - 77" Class S90H OLED 4K Glare-Free TV with SamsungVisionAI (2026)

Model: QN77S90HAEXZA
SKU: 6671592
Sold byBest Buy

Customers are saying

Customers regard the picture quality of this product as absolutely stunning, highlighting its impressive visual performance. Users also frequently praise the effective anti-glare technology and the vibrant, bright nature of the OLED display. Overall, the feedback reflects high satisfaction with the screen's clarity and overall viewing experience.

Generated by AI based on customer reviews.

Screen Size Class

77"

Series

S90H
See it in-store: Roseville has a demo model on display.

Highlights

Features

  • OLED HDR+ with Glare Free

    Experience incredible brightness and deep contrast for a lifelike picture. Powered by advanced AI, every detail is enhanced for stunning clarity. Glare Free technology lets you enjoy streaming and next-gen gaming without distractions, even in the brightest rooms.¹

  • NQ4 AI Gen3 Processor

    Powered by 128 neural networks, this powerful 4K AI processor leverages AI to deliver a mind-blowing 4K TV experience. No matter what you enjoy watching—movies, shows, or sports— get it all upscaled to brilliant 4K, even if the source content isn't high-resolution, thanks to 4K AI Upscaling technology.² Plus, get sound optimized to the content you're watching for a truly immersive viewing experience.

  • Ultimate Gaming Pack

    Conquer the competition with ultrasmooth, tear-free, low-latency gameplay and real-time responsiveness - all essentials for gamers who demand the best - enabled by the combination of superb motion clarity with Motion Xcelerator 165Hz and a stutter-free experience from NVIDIA G-SYNC or AMD FreeSync Premium Pro.³

  • 4K AI Upscaling Pro

    Watch shows, movies, games and more in stunning detail. Our AI processor upscales your content to up to impressive 4K resolution using 128 AI neural networks. Enjoy incredibly sharp and smooth picture quality, no matter what you watch.²

  • AI Motion Enhancer Pro

    Keep up with all the fast-paced action of your favorite sport. The AI processor sharpens and smooths the motion of fast-moving balls and text by reducing blur and flickering.⁴ Whether it's a touchdown pass, a homerun, or the perfect drive in golf, the ball stays in clear view as it moves through the air: stats, scores, and news glide across the screen with improved legibility.

  • Auto HDR Remastering

    Get the bold, dramatic picture of High Dynamic Range (HDR) even when watching Standard Dynamic Range (SDR) content. Auto HDR Remastering intelligently transforms SDR content to HDR-like quality with brighter highlights, more vibrant colors, and clearer details⁵ for dazzling picture using deep learning algorithms. SDR content is transformed by adjusting brightness, contrast, and color for HDR-like quality.

  • AI Sound Controller Pro

    Effortlessly fine-tune your TV's audio. AI Sound Controller Pro classifies audio into three tracks—voice, background music and sound effects—and lets you adjust each independently with simple voice commands or an on-screen menu. Whether you want to amplify a show's dialogue, soften background music in a movie scene, or immerse yourself in your game's sound effects, it's all just a command away.⁶

  • Object Tracking Sound Lite and Dolby Atmos

    Feel like you're in the middle of the action. Audio moves in sync with the objects on screen and comes from every corner of the TV. With Dolby Atmos and a virtual top channel, the sound envelops you, delivering room-filling, multidimensional audio that enhances every story.

  • Active Voice Amplifier Pro and Adaptive Sound Pro

    Catch every word and enjoy vivid, balanced audio in your content. Our AI processor identifies different sounds— like dialogue, background music or ambient noise—and optimizes them based on your room acoustics and the type of content you’re watching. Watch your shows and movies with AI-powered dynamic sound and crystal-clear dialogue.

  • AI Customization Mode

    The AI processor automatically detects the type of content you're watching and intelligently optimizes the picture so it's tailored perfectly to your tastes.⁴ Whether you like bold dynamic color in sports, or a moodier picture for movies, simply select your preferences during setup - then sit back and enjoy your favorite content just the way you like it.

Specifications

  • Display Type
    OLED
    Resolution
    4K (2160p)
    Screen Size Class
    77 inches
    High Dynamic Range (HDR)
    Yes
    High Dynamic Range Format
    HDR 10+
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Reviews

Rating 4.9 out of 5 stars with 33 reviews

5 star rating. 30 reviews4 star rating. 3 reviews
100% would recommend to a friend
Customers are sayingCustomers regard the picture quality of this product as absolutely stunning, highlighting its impressive visual performance. Users also frequently praise the effective anti-glare technology and the vibrant, bright nature of the OLED display. Overall, the feedback reflects high satisfaction with the screen's clarity and overall viewing experience.
This summary was generated by AI based on customer reviews.
  • Picture Quality (19)
  • Glare Reduction (15)
  • OLED Quality (5)

Customer Images

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.

  • Rated 5 out of 5 stars

    An Incredible Home Theater Experience

    This is easily one of the best TVs I’ve ever experienced. The picture quality is absolutely stunning, with deep blacks, incredible colors, and amazing detail that makes everything feel more immersive. The glare-free screen is a huge plus, especially in a bright room, and the 77-inch size truly makes you feel like you’re at the movie theater without leaving your home. Whether I’m watching movies, sports, or gaming, the experience is smooth, vibrant, and incredibly realistic. Samsung really delivered with this TV—it has completely transformed the way I enjoy entertainment at home.

    Posted by ROBERTD

  • Rated 5 out of 5 stars

    Amazing

    Great tv and the glare free has really made a huge difference if you have alot of sunlight in the area you place it in.

    Posted by FERNANDOR

  • Rated 5 out of 5 stars

    77in smart OLED TV

    It’s great product, the lighting, the color are awesome!

    Posted by RESENK

  • Rated 5 out of 5 stars

    I LOVE this tv.

    That picture is amazing. The blacks are spectacular. The viewing from the side is amazing. This t v is the total pàckage. If you're in the market for a new television by this one, you will not be disappointed. As for sound, we use a surround system from tcl. So I can't really write, the sound never used the t v speakers. BUY THIS!

    Posted by TIMOTHYM

  • Rated 5 out of 5 stars

    Great Buy

    Has a great picture and easy to use. The tv worked with my 10-year-old sound bar and it can be controlled from the tv remote. The no glare is really nice and works as advertised. I sit about 11.5' away from the tv and it is perfect in filling up my eye viewing area. It was a little expense (approx. $3k out the door with taxes), but if it last 10 years then it is worth it.

    Posted by JEH82

See all customer reviews

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Pros for Samsung - 77" Class S90H OLED 4K Glare-Free TV with SamsungVisionAI (2026)
Picture Quality, OLED Quality, Glare ReductionPicture Quality, OLED QualityPicture Quality, OLED Quality, Brightness, Contrast RatioPicture Quality, OLED Quality, Brightness, Ease of Use, Black Level
Cons for Samsung - 77" Class S90H OLED 4K Glare-Free TV with SamsungVisionAI (2026)
There were no cons for this product—There were no cons for this product—Operating System PerformanceThere were no cons for this product—

Specs

Questions & Answers

  • What wall mount is compatible with the 77”? The samsung mounts specifically exclude compatibility with the 77” S90H model for some reason.

    Hi John, the 77" S90H is compatible with Samsung's Slim Full Motion mount, model WMN-B16FB (M8x42). You can also use any universal mount that supports VESA pattern of 400x300. – Samsung Ambassador

    Answered by Samsung
    Samsung response

  • Does this tv have one connect box

    Hi JamesD, the S90H TV does not support the One Connect Box.

    Answered by Samsung
    Samsung response

  • Do I need an Xbox console to play.games on Xbox or can I have an account and play through the TV?

    Hey, you can play Xbox Game Pass games on your Samsung TV with the Gaming Hub. Simply log into your Xbox account and connect a controller or use the virtual gamepad app– no console needed. ~ Samsung Ambassador

    Answered by Samsung
    Samsung response

  • Does this model have an audio output for connecting to audio tuner?

    Hey Denis, you could use the S90H TV 3.5mm connection to plug into a tuner / receiver. ~ Samsung Ambassador

    Answered by Samsung
    Samsung response

  • Does the S90H 77 inch have art mode? And how long is software / operating system updates included with the television? TY..

    Hey John, the S90H TV does not feature Art Mode or Art Store. You can find these features equipped with the 2026 S95 OLED model. Also, One UI Tizen puts endless content and effortless control at your fingertips - with 7 years of updates to keep your experience ahead of the curve. ~ Samsung Ambassador

    Answered by Samsung
    Samsung response
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