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Samsung - 77" Class S90H OLED 4K Glare-Free TV with SamsungVisionAI (2026)

Model: QN77S90HAEXZA
SKU: 6671592
Sold byBest Buy

Customers are saying

Customers praise the product for its exceptional glare reduction capabilities, which users find highly effective. Additionally, the display is frequently commended for its rich and vibrant color quality. These features combine to provide a high-quality visual experience for users.

Generated by AI based on customer reviews.
See it in-store: Roseville has a demo model on display.

Highlights

Features

  • OLED HDR+ with Glare Free

    Experience incredible brightness and deep contrast for a lifelike picture. Powered by advanced AI, every detail is enhanced for stunning clarity. Glare Free technology lets you enjoy streaming and next-gen gaming without distractions, even in the brightest rooms.¹

  • NQ4 AI Gen3 Processor

    Powered by 128 neural networks, this powerful 4K AI processor leverages AI to deliver a mind-blowing 4K TV experience. No matter what you enjoy watching—movies, shows, or sports— get it all upscaled to brilliant 4K, even if the source content isn't high-resolution, thanks to 4K AI Upscaling technology.² Plus, get sound optimized to the content you're watching for a truly immersive viewing experience.

  • Ultimate Gaming Pack

    Conquer the competition with ultrasmooth, tear-free, low-latency gameplay and real-time responsiveness - all essentials for gamers who demand the best - enabled by the combination of superb motion clarity with Motion Xcelerator 165Hz and a stutter-free experience from NVIDIA G-SYNC or AMD FreeSync Premium Pro.³

  • 4K AI Upscaling Pro

    Watch shows, movies, games and more in stunning detail. Our AI processor upscales your content to up to impressive 4K resolution using 128 AI neural networks. Enjoy incredibly sharp and smooth picture quality, no matter what you watch.²

  • AI Motion Enhancer Pro

    Keep up with all the fast-paced action of your favorite sport. The AI processor sharpens and smooths the motion of fast-moving balls and text by reducing blur and flickering.⁴ Whether it's a touchdown pass, a homerun, or the perfect drive in golf, the ball stays in clear view as it moves through the air: stats, scores, and news glide across the screen with improved legibility.

  • Auto HDR Remastering

    Get the bold, dramatic picture of High Dynamic Range (HDR) even when watching Standard Dynamic Range (SDR) content. Auto HDR Remastering intelligently transforms SDR content to HDR-like quality with brighter highlights, more vibrant colors, and clearer details⁵ for dazzling picture using deep learning algorithms. SDR content is transformed by adjusting brightness, contrast, and color for HDR-like quality.

  • AI Sound Controller Pro

    Effortlessly fine-tune your TV's audio. AI Sound Controller Pro classifies audio into three tracks—voice, background music and sound effects—and lets you adjust each independently with simple voice commands or an on-screen menu. Whether you want to amplify a show's dialogue, soften background music in a movie scene, or immerse yourself in your game's sound effects, it's all just a command away.⁶

  • Object Tracking Sound Lite and Dolby Atmos

    Feel like you're in the middle of the action. Audio moves in sync with the objects on screen and comes from every corner of the TV. With Dolby Atmos and a virtual top channel, the sound envelops you, delivering room-filling, multidimensional audio that enhances every story.

  • Active Voice Amplifier Pro and Adaptive Sound Pro

    Catch every word and enjoy vivid, balanced audio in your content. Our AI processor identifies different sounds— like dialogue, background music or ambient noise—and optimizes them based on your room acoustics and the type of content you’re watching. Watch your shows and movies with AI-powered dynamic sound and crystal-clear dialogue.

  • AI Customization Mode

    The AI processor automatically detects the type of content you're watching and intelligently optimizes the picture so it's tailored perfectly to your tastes.⁴ Whether you like bold dynamic color in sports, or a moodier picture for movies, simply select your preferences during setup - then sit back and enjoy your favorite content just the way you like it.

See all features
Specifications
  • Display Type
    OLED
    Resolution
    4K (2160p)
    Screen Size Class
    77 inches
    High Dynamic Range (HDR)
    Yes
    High Dynamic Range Format
    HDR 10+
See all specifications
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Reviews

Rating 4.9 out of 5 stars with 10 reviews

5 star rating. 9 reviews4 star rating. 1 review
100% would recommend to a friend
Customers are sayingCustomers praise the product for its exceptional glare reduction capabilities, which users find highly effective. Additionally, the display is frequently commended for its rich and vibrant color quality. These features combine to provide a high-quality visual experience for users.
This summary was generated by AI based on customer reviews.
  • Glare Reduction (5)
  • Color Quality (3)

Customer Images

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.

  • Rated 5 out of 5 stars

    Amazing

    Great tv and the glare free has really made a huge difference if you have alot of sunlight in the area you place it in.

    Posted by FERNANDOR

  • Rated 5 out of 5 stars

    77in smart OLED TV

    It’s great product, the lighting, the color are awesome!

    Posted by RESENK

  • Rated 5 out of 5 stars

    Great Buy

    Has a great picture and easy to use. The tv worked with my 10-year-old sound bar and it can be controlled from the tv remote. The no glare is really nice and works as advertised. I sit about 11.5' away from the tv and it is perfect in filling up my eye viewing area. It was a little expense (approx. $3k out the door with taxes), but if it last 10 years then it is worth it.

    Posted by JEH82

  • Rated 5 out of 5 stars

    No glare in room with many windows

    Purchased this TV for the rich colors, deep black and no glare and it delivers on all.

    Posted by KEITHK

  • Rated 5 out of 5 stars

    AMAZING!

    Love this TV, the anti glare is amazing. Our tv sits across from a large bay window and I can now leave the curtains open all day long and everyone can watch tv with a clear picture, even during dark lit scenes. Highly recommend!

    Posted by Stefanie

See all customer reviews
  • Customer reviews from Samsung US
    See all Samsung US reviews
    Samsung US
  • Customer reviews from bestbuy-ca
    See all bestbuy-ca reviews

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Unbeatable contrast with AI-powered pixel-level control, on a floating, glare-free screen that enhances movies, games and your home decor. Enjoy 5,000+ artworks from world-renowned artists and galleries, and you can reduce cable clutter on up to 8 HDMI devices with Wireless One Connect Ready. Also, get blazing-fast, ultra-smooth frame rates in video games with the Ultimate Gaming Pack.

Pros for Samsung - 77" Class S90H OLED 4K Glare-Free TV with SamsungVisionAI (2026)
Glare Reduction, Color QualityPicture Quality, OLED Quality, Brightness, Ease of Use, Black LevelPicture Quality, OLED Quality, Brightness, DesignSound Quality

Specs

Questions & Answers

  • Does the S90H 77 inch have art mode? And how long is software / operating system updates included with the television? TY..

    Hey John, the S90H TV does not feature Art Mode or Art Store. You can find these features equipped with the 2026 S95 OLED model. Also, One UI Tizen puts endless content and effortless control at your fingertips - with 7 years of updates to keep your experience ahead of the curve. ~ Samsung Ambassador

    Answered by Samsung
    Samsung response

  • All the hdmi ports are 2.1?

    Hi Jay - All four HDMI ports on the S90H support Auto Low Latency Mode (ALLM), Dynamic Metadata (HDR10+), Variable Refresh Rate (VRR), and 4K@120Hz (up to 165Hz when connected to a compatible PC). HDMI port 3 also supports eARC for connecting compatible audio devices. ~ Samsung Specialist

    Answered by Samsung
    Samsung response

  • Is glare free part of the features?

    yes

    Answered by ROBERT

  • What panel type is used in the S90H? Is it the QD-OLED panel from Samsung Display or the WRGB OLED panel from LG Display?

    Since the Samsung rep danced around my question, I did my own research. It still very early in the product cycle but it seems all S90H's sold in the USA use WRGB OLED panels from LG Display. The following model number, QN77S90HAEXZA is a 77" model. The last 4 letters EXZA indicate WRGB OLED. The Samsung S95H model are all QD-OLED.

    Answered by Petro

  • Does the sound move dynamically (Across the screen) if I’m using a Sonos ultra sound bar and surround speakers?

    Be the first to answer this question
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