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Fitbit

Know your body better.

Build healthier habits and crush your fitness goals by tracking your activity, sleep, heart rate and more with the latest from Fitbit.

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Smartwatches

A lineup of health and fitness smartwatches designed for every look, fitness level and goal.

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Smartwatch

Versa 2

Elevate your day with this advanced smartwatch featuring Amazon Alexa Built-in, music, always-on display, 24/7 heart rate, fitness features and more.*

Special edition also available.

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Smartwatch

Versa Lite

Get core fitness and smart features like activity, sleep and heart rate tracking, notifications,* apps and a 4+ day battery life* — all in an easy one-button design.

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Fitbit ionic

Take your performance to the next level with this GPS smartwatch featuring real-time pace and distance, on-screen workouts, phone-free music, payments and more.*

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Fitness tracker

Reach your goals and run your life.

Fitbit OS brings new apps, clock faces, notifications, music and more right to your wrist. Available only on Fitbit smartwatches.*

Trackers

Health and fitness trackers that inspire you
to move and celebrate when you do.

Fitbit charge 4

Take your goals further with built-in GPS, personalized heart rate features, up to 7-day battery life* and more on Fitbit Charge 4.

Special edition also available.

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Fitness tracker
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Fitness tracker

Inspire

Make every moment of your fitness journey count with convenient activity and sleep tracking, goal celebrations, up to 5 days of battery life* and more.

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Fitness tracker

Inspire HR

Get into a new groove with an everyday tracker that has 24/7 heart rate, calorie tracking, sleep insights, up to 5 days of battery life* and encouraging reminders.

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For kids 6+

Help kids build healthy habits
as they learn and grow.

Fitbit ace 2

Turn up the family fun with this swimproof* activity and sleep tracker that motivates kids with challenges, avatars and more.*

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Fitness tracker

Smart Scales

Connect every part of your journey with smart scales designed with your goals in mind.

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Scale

Aria Air

This easy-to-use scale displays your weight and uses Bluetooth to sync it to the Fitbit app where you can view your BMI and track trends over time.

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Scale

Aria 2

Get a clearer picture of your health with a Wi-Fi smart scale that displays and syncs to the Fitbit app where you can view BMI, lean mass, weight trends, and more.

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Accessories that fit your style.

Get the right look for any occasion with exclusive
new accessories from Fitbit.*

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Stay motivated
with the Fitbit app.

Get the data, motivation and guidance you need to build healthy activity, sleep and nutrition habits. Free on 200+ iOS and Android devices. Plus, unlock even more guidance, workouts, sleep tools and insights to help you reach your goals with a Fitbit Premium membership.*