Fitbit
Fit for everybody.
Beginners and pros. Kids and grown-ups. Whatever your goals, there's a Fitbit product that's perfect for you.
Shop All FitbitSmartwatches.
A lineup of health and fitness smartwatches designed for every look, fitness level and goal.
Versa Lite Edition
Core fitness and smart features like activity, sleep and heart rate tracking, notifications,* apps and 4+ day battery life* — plus new color choices and an easy one-button design.
Shop Versa Lite
Versa
Get all the features of Lite Edition plus music, on-screen workouts, floors climbed and swim lap tracking* with this advanced smartwatch.
Shop Versa
Versa Special Edition
Dress up your look with an exclusive woven band, premium finishes and easy, on-the-go payments from your wrist with Fitbit Pay. Includes an extra classic band.
Shop Versa Special Edition
Ionic
Take your performance to the next level with real-time pace and distance, on-screen workouts, phone-free music, payments and more on this GPS smartwatch.
Shop Ionic
Ionic: Adidas Edition
Unlock your ambition with this special edition GPS smartwatch featuring a unique adidas coaching experience, signature band, custom clock face and more.
Shop Ionic AdidasReach your goals and run your life.
Fitbit OS brings new apps, clock faces, notifications, music and more right to your wrist. Available only on Fitbit smartwatches.*
Trackers.
Health and fitness trackers that inspire you
to move and celebrate when you do.
Inspire
Make every moment of your fitness journey count with convenient activity and sleep tracking, goal celebrations, up to 5 days of battery life* and more.
Shop Inspire
Inspire HR
Adding 24/7 heart rate tracking means you get more accurate calorie burn tracking, a deeper understanding of your heart health, the ability to track your sleep stages and more.
Shop Inspire HR
Charge 3
Turn insights into action with 24/7 heart rate, 15+ exercise modes, 7-day battery life* and more on this advanced fitness tracker.
Shop Charge 3
Charge 3 Special Edition
Show off an exclusive woven band and enjoy easy, on-the-go payments from your wrist with Fitbit Pay. Includes an extra classic band.
Shop Charge 3 Special EditionFor kids 6+.
Help kids build healthy habits
as they learn and grow.
Turn up the family fun with this swimproof* activity and sleep tracker that motivates kids with challenges, avatars and more.*
Watch the video Shop Fitbit Ace 2
Wi-Fi smart scale.
Simply step right up to the most
accurate scale of its kind.*
See a more complete picture of your health with a scale that measures weight, body fat, lean mass and BMI, tracks weight trends & syncs to the Fitbit app.
Watch the video Shop Fitbit Aria 2
Accessories that fit your style.
Try fun patterns, sophisticated metal mesh,
premium Horween leather and more.*
Stay Motivated
with the Fitbit app.
Find the tools you need to get active, set health goals, track female health, and connect with friends and family in the Fitbit app. Available free on 200+ iOS, Android and Windows devices.