“Can the soap opera effect be achieved with this model. I know most do not like that effect, but I do. Can I control that?.”

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• Hi BeeBee. Soap opera effect is consumer lingo for a visual effect caused by motion interpolation, a process that high definition televisions use to display content at a higher refresh rate than the original source. The goal of motion interpolation is to give the viewer a more life-like picture. LG's name for motion interpolation is TruMotion which is a feature that can be turned on from within the settings menu in the LG B9 77 inch Class 4K Smart OLED TV w/ AI ThinQ® (76.7'' Diag), Model # OLED77B9PUA...^IFV

  Answered by LG Digital Customer Care 5 years ago

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