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If you viewed other retailers, no one knows the exact date of release. It's when they get them in stock. So many people want this lens such that most retailers took Pre-Orders starting the day the lens was announced. Would expect there's more pre-orders than the amount of lenses a dealer will receive. So constant back-orders for a while. Therefore shipments are based on when you pre-ordered. You're on a waiting list. No way to guarantee you can get, at any retailer, the day the lens is released unless you were one of the first to pre-order. Best Buy did have pre-orders a while back for on-line delivery only, but I don't see that anymore. Most likely based on how many lenses they expect to receive.
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