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Hi Danno, thank you for reaching out to us. Organic LED displays (OLED) may experience image retention if an image is continuously displayed for a long period of time, or the same image is repeatedly displayed. This is due to the characteristics of the materials used to achieve high-definition imaging. To protect your TV screen, avoid using images that may cause image retention. The good news is that we have steps to protect the TV screen from image retention like Pixel Shift and Panel Refresh found within the TV settings just to name a few. You can also adjust the aspect ratio and viewable screen area. Press the Quick Settings button on the remote control, then select [Settings] — [Display & Sound] — the desired option. Ref: https://helpguide.sony.net/tv/iusltn1/v1/en-003/01-03-09_01.html?hl=aspect+ration May we contact you to help and get more information? If so, please email the below information to [email protected]. Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication. Full Name: Best Buy Username: Telephone Number: Sony TV Model Number: Additional Information regarding your experience with the A80J: We are sorry for the inconvenience and hope to speak to you to resolve this matter. Sincerely, Erin
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