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Hi Tim, Thanks for the inquiry. The TV is designed to be used indoors. The deep inky blacks of OLEDs will go unnoticed in a brightly lit environment. With XR OLED Contrast Pro, brightness is adjusted for higher peaks in glare and deeper blacks in shadow. Our unique ambient optimization technology with light and color sensors automatically adjusts pictures and sound to your environment. Regards, -Ralph
Sorry, there was a problem. Please try again later.There is no reflection of lamps that I noticed... but my set is positioned about 5 or 6 ft above the floor above a fireplace... but it does very well in a bright room so far
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