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Customer Ratings & Reviews

$119.99
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Comp. Value: $149.99

Customer reviews

Rating 4.5 out of 5 stars with 443 reviews

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Rating by feature

  • Picture Quality

    Rating 4.6 out of 5 stars

  • Sound Quality

    Rating 4.4 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

92%would recommend to a friend

Customers are saying

Customers admire the 40" Class FE Series LED Full HD Smart Fire TV for its great picture quality and easy setup. The TV's size and lightweight design are also appreciated by users. However, some customers have noted that the volume could be improved.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 5 Showing 81-100 of 443 reviews
  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Good budget TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice picture. Used for a small room. Set up was easy.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Size

    Rated 5 out of 5 stars

    Great tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It works great. The size is good and the colors are wonderful.

    I would recommend this to a friend
  • Pros mentioned:
    Weight

    Rated 5 out of 5 stars

    Very impressive tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very impressive tv for the money, easy to use. Light weight easy to mount

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Size

    Rated 5 out of 5 stars

    Great tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the size and color easy to set up! Would recommend to friends and family

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Size

    Rated 5 out of 5 stars

    Great!

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv! Amazing price and good quality. We got this for our spare room and it is the perfect tv for the space

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you, AshleyE, for your feedback! We’re so glad to hear that your Insignia 40" Class FE Series TV is the perfect fit for your spare room. It’s great to know you’re enjoying both the quality and value of your purchase. Your support means a lot to us! Tine | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Good option!

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    A good TV, nice picture and colors, also easy to configure, very light, easy to transport for a good price.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi there! Glad to hear you’re happy with your Insignia™ 40" FE Series LED Full HD Smart Fire TV! It sounds like a solid choice—great picture quality, simple setup, and portability, all at an awesome value. Enjoy your new TV! |Angelica| Insignia Products| BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great value! Great service!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My shopping experience with Best Buy was it's great from beginning to end the TV was delivered to my home as promised set up an installation was easy to TV itself is very nice good picture nice sound even without a sound bar with the fire stick remote I was able to access all my apps with no problem I am very pleased with with the product and the service thank you Best Buy

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Size

    Rated 5 out of 5 stars

    Great tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice picture nice size nice price I really love this tv

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Television

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Interesting to use, display, Brightness, very on point

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Great Tv!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great Tv with great quality. Very easy set up. Very convenient that it comes with fire tv

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your "Great TV!" review! We're so pleased to hear that your Insignia™ 40" Class FE Series LED Full HD Smart Fire TV offers great quality and was very easy to set up.

      It's fantastic that you find the built-in Fire TV so convenient – we agree it makes for a seamless and enjoyable entertainment experience!

      We appreciate you choosing Best Buy, and we hope you continue to love your new TV! Ivy | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Television

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is great quality. The picture is great and the price is even better. I've always been a fan of Insignia Tvs.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Very Happy Grandmother

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was looking for a TV for gaming for my grandchildren. I love the quality of the product. Your sales staff really assured me that this meet my needs.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi RobertaH,
      We’re so happy to hear your grandchildren are enjoying their new gaming TV! It’s wonderful to know our team helped you find the perfect fit. Thank you for your kind words and for choosing Insignia to bring joy to your family. Patricia | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Insignia 40" Class FE Series LED Smart Fire TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very nice picture. Easy to setup and great apps pre-installed.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Weight

    Rated 5 out of 5 stars

    second Insignia TV added to our home

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, great sound. Lightweight, easy to set up.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Size

    Rated 5 out of 5 stars

    TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture. Perfect size for what we needed. Easy to use remote. Very happy with it.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for sharing your experience! We’re glad to hear that the picture quality, size, and ease of use with the remote met your expectations. It’s always rewarding to know our product fits perfectly with your needs and brings satisfaction. We truly appreciate your support.
      Keith | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Weight

    Rated 5 out of 5 stars

    great vealue

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    extremely light weight, crystal clear picture, very easy to integrate into any setup

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your great review of the Insignia™ 40" Class FE Series Smart Fire TV! We're happy to hear it's been a perfect fit for your setup—lightweight, crystal clear, and easy to integrate. It sounds like a great choice for your RV! We appreciate you taking the time to share your experience. If you ever need more tech for the road or home, we’re here to help! Ivy | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Tv review

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv picture. Great price. Very good purchase for the kiddos room.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Great purchase

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, sound quality & very easy setup, also a great price for a smart tv

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for the fantastic review! We're so glad to hear you're enjoying your Insignia™ 40" Class FE Series Full HD Smart Fire TV. It's great to know the picture and sound quality impressed you, and that setup was quick and easy. Offering great value at a great price is exactly what we aim for! If you ever need assistance or have any questions, we’re here to help. Enjoy your new TV! Ivy | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Insignia tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Reasonable quality for the price. Easy to set up.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great For The Money

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    For the price, you can not beat this tv. Very good picture, especially for the place I have it installed. Sound is below average, but price point makes it acceptable. Best Buy price matched a week or so after I bought and refunded 20 dollars. Great product from a great seller. I now have four insignia tvs in my home and they are all great. Fire TV is a great smart platform.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your thoughtful review of the Insignia™ 40" Class FE Series LED Full HD Smart Fire TV! We're so glad to hear you're enjoying the picture quality and value this TV offers—especially in your setup.

      We appreciate your honest feedback about the sound and completely understand how the price point makes it a worthwhile trade-off. It's also great to hear that Best Buy was able to honor a price match for you—always a win!

      Four Insignia TVs in one home is quite the endorsement—thank you for your continued support! We hope you continue to enjoy the Fire TV platform and all your Insignia devices. Ivy | Insignia Support BBY-ExBrand_Insignia