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Customer Ratings & Reviews

Your price for this item is $321.99
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The comparable value price is $699.99

Customer reviews

Rating 4.6 out of 5 stars with 1467 reviews

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Rating by feature

  • Picture Quality

    Rating 3.8 out of 5 stars

  • Sound Quality

    Rating 4.0 out of 5 stars

  • Brightness

    Rating 4.0 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers praise the 50" Class - LED - X690E Series - 2160p - Smart - 4K UHD TV with HDR for its exceptional picture quality, reasonable price, and easy setup. Many users are particularly impressed with the TV's stunning picture and clarity, while others appreciate the brand reputation of Sony. However, some customers have expressed concerns about the limited app support, lack of HDR, and issues with the remote control, color, and refresh rate.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 20 Showing 381-400 of 1,467 reviews
  • Pros mentioned:
    4k, Ease of use

    Rated 5 out of 5 stars

    Excellent tv for a great price

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    Posted . Owned for more than 2 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent tv at a great price. No complaints. Easy to set up.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    MLB season 18

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We love the TV!!! Great picture, easy to connect and a bargain. I highly recommended.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great graphics

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    From all the TV's selection, the Sony have the best graphics, my son comment he see a difference between our other previous TV, especially when he is playing his games.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great picture

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this television. Easy to set up. The picture is great. I am very happy with it.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Daughter loves it

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Got this as a gift for my daughter. She loves it. Got this instead of a cheaper brand based on reviews and the Sony name. Hopefully it will work well for a long time.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great TV at a great price point

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Packaged well. Easy setup and great picture. Pre Super Bowl pricing made it ever better

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Entry Level 4k

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Although the box says HDR, there is not a built in HDR, however, the picture quality is beautiful. I use an xbox one base model so it is not true 4k but the 1080 upscaling is far superior to what i had before (1080 42” Toshiba) the sound quality isn’t bad on this tv either though I would recommend the $139 LG soundbar if you’re looking for a better experience. Love this tv and love the price more!

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Awesome TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the picture quality it’s excellent. Awesome colors and has no glare. Love it!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for more than 2 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice picture & sound. Easy to set up & use. Perfect size.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Incredible

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best value in its class HANDS DOWN. This TV wows on all fronts. A true gem. Don't waste your time with anything else. Guests repeatedly comment on the TV and hint that I must have paid a fortune for this thing. Jaws drop when they hear they can purchase this for under $500. Class, style, and incredible picture quality - oh, and did I mention functionality?! In the words of Nike, just do it.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Im diggin’ it so far

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture is great. Although some digital or animated scenes have weird movents on the screen when they shouldn’t be moving at all. For example: certain commercials will show words on the screen and they will be “jumping”(moving up and down really fast but in short stroke). The speakers are typical for a flat screen. They sound good but don’t get very loud. Other than that I really like it. I haven’t used any smart features on but movies and video game are really awesome on this tv.

    I would recommend this to a friend
  • Pros mentioned:
    4k, Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony never disappoints. Love hooking it up to my Sony ps4 pro for 4k experience.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    great 4k TV at a reasonable price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    great 4k TV with a nice clear picture at a reasonable price. Easy to follow prompts

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Wonderful TV to watch

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have had Sony TVs for years because of the quality of their picture. This TV is no exception. The picture is sharp and the color is amazing. Although the TV contains fewer apps than other TVs, I didn’t buy the TV for the apps. This Sony is exactly what I wanted...and the price was pretty incredibly good also.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Very Advanced TV that is easy to use

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love the great picture, plus all the additional features are easy to access.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I purchased this tv and like it very much. It is lightweight and has great sound.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Sony is the Best TV.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We have many Sony TV’s in our home. They have great color and a wonderful picture.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture is fantastic, lightweight made very easy to mount over our fireplace

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great hdr capabilities

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is awesome. Great sound excellent picture quality easy to use control menu

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great 4K Tv for a Sony lover

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I personally feel like Sony TV resolution is far more better than other branded TV’s and each penny worth for buying this tv. I am fully satisfied with this TV

    I would recommend this to a friend