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Customer Ratings & Reviews

Your price for this item is $321.99
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The comparable value price is $699.99

Customer reviews

Rating 4.6 out of 5 stars with 1467 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 3.8 out of 5 stars

  • Sound Quality

    Rating 4.0 out of 5 stars

  • Brightness

    Rating 4.0 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers praise the 50" Class - LED - X690E Series - 2160p - Smart - 4K UHD TV with HDR for its exceptional picture quality, reasonable price, and easy setup. Many users are particularly impressed with the TV's stunning picture and clarity, while others appreciate the brand reputation of Sony. However, some customers have expressed concerns about the limited app support, lack of HDR, and issues with the remote control, color, and refresh rate.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 21 Showing 401-420 of 1,467 reviews
  • Pros mentioned:
    4k, Price

    Rated 5 out of 5 stars

    Great purchase

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a great smart tv with excellent quality at a reasonable price.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great picture

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Overall would highly recommend it has great picture and easy to use

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Very good tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good image and sound. Easy to setup. Picks up all the local channels by antenna

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    I'm glad purchased this tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have alwAys had plasmas which I loved and still do. Decided to upgrade to a bigger screen from 50" to 65" and the don't make plasmas anymore so within budget and on sale this tv is really awesome. Very clear picture. Lots of adjustments and android. I couldn't have picked a better tv for the price and quality. I would highly recommend this tv. Had it since Oct 2017 and still love it

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Not Bad

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    For a black friday tv i was a bit skeptical but it ended up being a good tv, only thing i wish it had was HDR even tho its advertised all over the box and tv.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV es perfect. wonderful picture, the menu is easy to understand,

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Typical Sony...always consistant

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very pleased with the quality of this Sony 4K. It may not have all the extra features or super high quality other reviews complain about...however, I don't believe any tv in this price range will ever deliver the top of the line aspects. I would highly recommend this tv for anyone with a budget looking for a very nice tv in this price range. Great value overall (color, picture, and sound...tho i did purchase a Sony soundbar with subwoofer bc that too was on holiday sale).

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Price

    Rated 5 out of 5 stars

    Great features and easy to use!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV for a great price! Easy to set up and to maneuver between features.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Rhea, Good to know that you appreciate the quality and features of this television. You can learn more about your television by checking the specifications and help guide from this link:
      https://docs.sony.com/release//SPECS/KD50X690E_mksp.pdf
      https://docs.sony.com/release//Manual_4725925011.pdf
      Regards, -Jay sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    This is an awesome TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was afraid it would be to big for the room I planned on using it in, but I was wrong. The picture is amazing and loaded with tons of apps. I could not be happier, it's not the most expensive, doesn't have the most apps, but what it does have is a bright clear picture, quick response and the table top base is solid. These were my priorities and this TV kicked it out of the park!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    So far, excellent TV.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very pleased with the purchase of my Sony 50" smart TV. Being a devoted consumer to Sony products, would highly recommend this TV to any potential shopper.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great T.V. Excellent!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Thank you! Exactly what I wanted. Picture on T.V. is great and easy set-up!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Nice TV for the price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, right weight, easy to install, comes with a wall mount rack so don't bother buying one for $50.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great Tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv was very easy to setup very user friendly. Great sound and picture.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    Love this TV!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Seriously a great value and works perfectly for my needs! Great picture!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 4 out of 5 stars

    Great picture for the price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    For the price of the television it has a great picture, features,and is easy to setup. Recommend getting it.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Fine TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    For the price of this model you cannot beat the value compared to other models in this class . I have always had really good luck with the SONY brand .

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We are super happy with our purchase! A great picture and easy to set up

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    first 4k tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is great. Clear picture and easy to use. Has all the apps I use.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Stands out from the crowd

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    When you've got endless options for tv's, go for the one that's got beautiful picture, sharp detail and rich color with an affordable price tag. This is that tv. It's preloaded with a few streaming apps, it's got wicked fast boot and load times, it's not top-heavy, the settings are very user-friendly and it's got an amazing picture! I regret nothing about this purchase.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Easy setup for my first Smart TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing picture good sound easy to use considering it is my first smart Tv

    I would recommend this to a friend