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Customer Ratings & Reviews

Your price for this item is $321.99
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The comparable value price is $699.99

Customer reviews

Rating 4.6 out of 5 stars with 1467 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 3.8 out of 5 stars

  • Sound Quality

    Rating 4.0 out of 5 stars

  • Brightness

    Rating 4.0 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers praise the 50" Class - LED - X690E Series - 2160p - Smart - 4K UHD TV with HDR for its exceptional picture quality, reasonable price, and easy setup. Many users are particularly impressed with the TV's stunning picture and clarity, while others appreciate the brand reputation of Sony. However, some customers have expressed concerns about the limited app support, lack of HDR, and issues with the remote control, color, and refresh rate.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 24 Showing 461-480 of 1,467 reviews
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV has a very good picture and the colors are great.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Great Low End

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    High End features excellent picture, colors and contrast

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Sony 50 LED is AMAZING!!

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    Posted . Owned for 1.5 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My old LCD died after a decade of use and I needed an upgrade. Got a bigger TV that weighs 50% less. I also needed the base of the LED TV to fit on my existing ZVOX sound bar. Better than expected. Sony still makes a great TV. Was able to purchase on sale at Best Buy so a very slick deal!!!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    great tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture sound and ease of set up make this tv a steal

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    great tv for the price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    nice audio, picture is great and it has easy set up!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Works good. No problems.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this TV at a Black Friday Sale and got a good discount. Took it home, unpacked it, hooked it up and it worked great.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and sound. Easy to use. A great value.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great Television

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I absolutely love this television set. The resolution, clarity and detail is excellent. The price was also very reasonable.

    I would recommend this to a friend
  • Rated 4 out of 5 stars

    Good features

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I like the features of this product however I was unlucky because the TV I received had some damage in the frame. I had to return then I'll probably buy another one

    I would recommend this to a friend
  • Rated 4 out of 5 stars

    Good TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good TV but I didn’t realize it can’t access to Amazon prime , only for Netflix and YouTube are accessible. I should learn before purchase, anyway it is a good TV .

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Wonderful TV for the price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This 4K television provides a colorful, sharp picture with amazing detail. You can play the audio without a sound system (if you want to) which is a plus. The blacks are moderately black. The only drawback is that there is limited 4K material to watch at this time, but that is not Sony's fault! We love this television!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    Great TV for price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Cannot beat the price and the quality of the Sony TV

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Exact TV set I am looking for

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The television offered the best picture and colors

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great product

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and sound quality. Very easy to use.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Sony TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I purchased for my daughter during Deal of the Day for $429 and so far it's been a wonderful TV for her family. She has not complained about anything yet! I wish I could tell you some technical things about it but I noticed there are plenty of other reviews that let you know. I would recommend ....especially at that price!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Refresh rate

    Rated 2 out of 5 stars

    Picture beautiful, but motion is jittery

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Just bought this TV, and I'm having trouble adjusting the picture to my liking, specifically with motion scenes. Motion is jittery or judders, as if there are frames missing, even with simple motion like turning the head or walking. I have tried adjusting the Motionflow settings from standard, smooth & even off with no difference. I've also tried raising the level of brightness with no difference. The picture itself is beautiful and I cannot fault that, but the jittery motion drives me crazy. I emailed Sony support for suggestions on picture adjustments to make this stop and was told they could not help me. My last TV had a refresh rate of 120Hz, and this one is 60Hz – I assume that is the reason for the jitteriness in the motion I am noticing. I will keep the TV because I don’t want to hassle with returning it, but I am very disappointed. I will not buy a TV with a refresh rate of 60Hz again.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi dolphin329, Sony takes into consideration all feedback to improve the performance and quality of our products and services. We're always looking to make Sony better. We appreciate your time sharing this feedback. ~Erin sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Dynamic Picture

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great television. Dynamic picture and vivid color.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Exceptional TV for the price.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this new Sony TV. I didn't really have room for a very large tv so this 50 inch is perfect for my room. The picture quality is better than any tv I have ever owned. It has many great features that you would expect in a much more expensive tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi dwbTennessee, Good to know that you love the lifelike picture TVs have ever been able to create, with brilliant highlights and fine detail. Thank you for choosing Sony. -Jay sony_US

  • Rated 5 out of 5 stars

    Fabulous Computer

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Chris new exactly what we needed. He helped us get a great computer and exactly what were wanting. Thanks so much.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 4 out of 5 stars

    Great picture and apps

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Our second Sony 4K. This one has a great picture and the apps are easy to use.

    I would recommend this to a friend