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Customer Ratings & Reviews

Your price for this item is $321.99
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The comparable value price is $699.99

Customer reviews

Rating 4.6 out of 5 stars with 1467 reviews

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Rating by feature

  • Picture Quality

    Rating 3.8 out of 5 stars

  • Sound Quality

    Rating 4.0 out of 5 stars

  • Brightness

    Rating 4.0 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers praise the 50" Class - LED - X690E Series - 2160p - Smart - 4K UHD TV with HDR for its exceptional picture quality, reasonable price, and easy setup. Many users are particularly impressed with the TV's stunning picture and clarity, while others appreciate the brand reputation of Sony. However, some customers have expressed concerns about the limited app support, lack of HDR, and issues with the remote control, color, and refresh rate.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 26 Showing 501-520 of 1,467 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV for the price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this after having one of the early Sony small flat panel TV's that was great for years. Similar quality here for a great value. It has the smart features built in so you dont need additional accessories. If you're looking for a value TV, that is big this one is for you!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Crazy cheap Good 4K HDR Sony TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased in early Feb 2018 for only 429$! So far, I’m very happy with this purchase. HDR looks excellent with 4K Apple TV (though not a ton of programming is available yet) Have used with an OTA antenna and local Channels look phenomenal eventhough they’re not 4K. While a model like the 900e will have far superior Blacks, this model still has decent blacks. Not dark gray like TVs from 5 years ago. The sound is pretty good. Better than my 1080P 46” toshiba from 2011. But for probably half of buyers you will want a sound bar as the bass is lacking. Good mids though. I plan on getting one eventually. Things to mention: Only 2 of the 3 HDMI inputs have HDR TV stand is well designed. Remote is good but not great (typical of most TVs) 4K HDR Netflix looks awesome!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We’ve had this for a couple years now and love it. The tv menu seems to run slower since the last update, but that will probably change with the next update. Incredible picture. Sound is terrible though, you will need external speakers. We have a decent sound bar.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Wonderful TV

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It's been about 16 months and I love this TV. No complaints. Built-in Netflix and YouTube is convenient thought I prefer to just use Apple TV, picture is incredible. Sound is great. And to think, when I walked into Best Buy I had no plans of buying a TV.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Apps

    Rated 4 out of 5 stars

    Good tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV. The only downfall is the lack of available Apps.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent for the price!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This was on sale, and I purchased an open box, and have 0 regrets. The picture is phenomenal. Plus it was delivered right to my front door. This was a less expensive model in part because it is not as 'smart' a TV as other Sonys. Since I have a 4K Apple TV that didn't matter.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great picture quality

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I've been enjoying my 50" Sony television, it has great picture quality. Sound system could use a little boost, but then again I'm pushing 60 years old next year, could be a little of me. But overall a great TV, and I've had no problems with it since I've bought it.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I purchased this Sony TV on black friday and it was the best choice I made. Loving my new tv

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Apps

    Rated 3 out of 5 stars

    Picture looks great, but...

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Got this tv when I returned a different one. Movies look great, and so do video games. However, the user interface is very dull and not visually appealing. Also, at times the apps wouldn't open, and I would have to keep trying until they'd open. Ended up returning this tv.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Laura, We regret to hear that your device's performance failed to meet your expectations and had to be returned. Sony takes into consideration all feedback to improve the performance and quality of our products and services. We're always looking to make Sony better. We appreciate your time sharing this feedback. ~Ralph sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Not bad.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased for my brother as a gift and while it's great TV with a great picture, it started acting up intermittently in terms of shutting off randomly or not being able to turn on despite keeping up with software updates. 4 stars though since it rarely ever happens and it's still a great television regardless.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 4 out of 5 stars

    Great

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this tv. Picture looks amazing and easy to operate.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Well received!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased as a gift for our company holiday party. The receiving employee was very excited!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Replace

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was looking for something to replace my lg tv. It started over heating & turning off on it's own. This Sony is a great budget tv definitely like the picture quality & sound. It is great hooked up to my ps4. After a few adjustments it was amazing the first movie I wanted to watch was avatar omg mind blowing with all the vivid colors.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 4 out of 5 stars

    Great TV for price point

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture quality, plenty of apps, and easy set up.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best 4K TV you can in the $500 range

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this tv as an upgrade from a 1080p tv. I set it up side by side with my old tv and the picture quality is much better, even when just 1080p video. When watching 4K video, it’s like night and day compared to the old tv. Very good value for the money I paid.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great 50 inch Sony TV

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    Posted . Owned for more than 2 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV can play Netflix and Youtube. Quality is great since it's a Sony and everything Sony is high quality. Picture is sharp and crisp. Sound is great. Works well with a Sony Blu-Ray player. I will always buy Sony!

    I would recommend this to a friend
  • Cons mentioned:
    Refresh rate

    Rated 5 out of 5 stars

    Picture quality is great for price

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    Posted . Owned for more than 2 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Still using it to this day and my only complaint is it isn’t 120 Hz even though it tries with its reality chip. Also the sound isn’t all that great when using any Amazon products. Works great with Sony products!

    I would recommend this to a friend
  • Rated 4 out of 5 stars

    Sony tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Tv will not be used until 1/17/2018 more hours to get the hang of it and it is not the same thing to say I have a great way

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    works great!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought the tv online after reviewing and comparing several models. Was looking for a 48" 1080p tv but after reviewing pricing and comparing brands and features I sprung for a 50" 2160, great picture, good quality, smart features are easy to navigate. good tv.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great smart tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The tv was ordered for my daughter. I’m in New York and she’s in South Carolina. She was able to pick it up at a local store without a problem. She said that the picture is great. It’s her first smart tv and she was able to connect to the internet very easily.

    I would recommend this to a friend