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Customer Ratings & Reviews

Your price for this item is $321.99
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The comparable value price is $699.99

Customer reviews

Rating 4.6 out of 5 stars with 1467 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 3.8 out of 5 stars

  • Sound Quality

    Rating 4.0 out of 5 stars

  • Brightness

    Rating 4.0 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers praise the 50" Class - LED - X690E Series - 2160p - Smart - 4K UHD TV with HDR for its exceptional picture quality, reasonable price, and easy setup. Many users are particularly impressed with the TV's stunning picture and clarity, while others appreciate the brand reputation of Sony. However, some customers have expressed concerns about the limited app support, lack of HDR, and issues with the remote control, color, and refresh rate.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 8 Showing 141-160 of 1,467 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is our 3rd Sony, we like the pictures on the brands. This model is a SMART TV but not an Android. That's OK , we didn't need the extra functionality,

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 4 out of 5 stars

    Good saturated colors and good sound

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this tv to replace the 3D LG set. So far the TV that Sony produces has a slightly better quality in color saturation and has easier controls.

    I would recommend this to a friend
  • Pros mentioned:
    4k

    Rated 5 out of 5 stars

    Great tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Hard to beat Sony, very pleased with quality of this tv plus the sale price at Best Buy was amazing. We have always been happy with all our Sony TVs

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    My First 4K

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My 4K experience is a good 1 so far. Plus Sony who has been around and are reliable. Fast startup, crisp sound, true life pictures. A must have.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best TV ever!! I read some reviews and I realize that not everything it's true. I love this. Perfect colors, greats speakers and it's a buety!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV Thus Far

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We've only had this TV for a few weeks, but we are very pleased with how easy it was to set up and the picture quality and sound are great.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Entry level 4k, but has good picture quality.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is at the low end of Sony's 4k televisions, but the picture quality, color, and sound are good.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Perfect Picture

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Wow. I have another HD TV which doesn't come near the Bravia. Beautiful picture. Perfect size. Great sound, especially with the sound bar.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Can't beat Sony products

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Blown away by the picture compared to our older TV, and the sound system sounds great thought I'd be purchasing a sound bar, maybe not.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    coolest tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    this is one nice tv i had a samsung that i bought from best buy at least 12 years ago that put out so much heat that i oould'nt stand it anymore then came the sony what a difference, this is one great machine the picture so clear although putting it together was an ordeal, but we preveild and love our new tv at a great price thanks bestbuy

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi signking, Good to know that you appreciate the picture quality of this TV. Thank you for choosing Sony. -Jay sony_US

  • Pros mentioned:
    Ease of use, Picture quality, Price

    Rated 5 out of 5 stars

    Great product

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice price and great quality. Nice picture and easy set up.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great 4K HDR TV for the price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality is great, especially the inclusion of HDR. Definitely go for the Sony if you’re willing to spend a little extra.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Easy to understand setup

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture. Easy to navigate menu. Ample HDMI and USB inputs and one component input.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    a great TV best purchase by far

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony - 50" TV has a great resolution and picture and sound quality and very simple setup

    I would recommend this to a friend
  • Pros mentioned:
    4k, Picture quality

    Rated 5 out of 5 stars

    High Quality; Shows and Gaming!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love Sony products, they are true to the quality of their products, the price Best Buy had the tv at was unbeatable. The picture is smooth and crisp, 4k HD, perfect size tv for a room. I'm a gamer, and this is honestly the perfect screen to play on. I would recommend this to anyone who likes to binge watch shows or play some games.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Great tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv picture. Loving watching sports and movies on this tv. The only bad knock is the sound on the tv. Plan on buying a home theater system if you want quality sound.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    All I can say is WOW

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is a. Computer it does everything you can think of.. the picture is on believable well worth the money great deal...

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Excellent TV for the price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I found this TV on sale at Best Buy read some good reviews on this item looked at it in the store. I bought it for my game room it turned out to be an excellent TV. The picture quality is very clean and the colors are very vibrant. What else do you expect from a Sony product. Highly recommend this TV it won’t disappoint

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great picture

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this television for my son. The picture is amazing and the price was right. Plus you can not go wrong with a Sony!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    4K Sony

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    For the price and what you get, it’s not a bad tv. 2nd 4K tv upgrade from a Samsung curved 4K. I enjoy the experience more

    I would recommend this to a friend