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Customer Ratings & Reviews

Your price for this item is $239.99
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The comparable value price is $1,199.99

Customer reviews

Rating 4.7 out of 5 stars with 368 reviews

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Rating by feature

  • Picture Quality

    Rating 4.7 out of 5 stars

  • Sound Quality

    Rating 4.5 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers are pleased with the picture quality, describing it as amazing and crisp. They also appreciate the easy setup process and the vibrant colors. While some find the price to be a bit high, many agree that the TV offers great value for the price.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 13 Showing 241-260 of 368 reviews
  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Sony OLED

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Wonderful color. A great treat to myself during this COVID 19 lockdown.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Haierrefrigerator, Awesome! We are happy to hear you are enjoying the picture quality of the X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near 4K HDR. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 55" 950H ClaSS LED TV is great for bedroom

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Super Clear TV, Easy to Hang, Clarity and details are super nice.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Ang1, we're glad you like the picture quality of our product. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR Thank you for choosing SONY. ~Earl Sony_US

  • Rated 4 out of 5 stars

    A few problems along the way.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The purchase and buying process went well, efficient and courteous sales person, very thorough. The delivery arrangement and actual delivery was very well handled, again prompt and on time. So far the TV has proved to be as advertised... except there are accessories that are not included, cables, etc that the instructions encourage the buyer to use, but are not included. When inquiring at your electronic accessory department, your answer is that you do not handle accessories nor would you order it for me. That is not very good business and disappointing.

    No, I would not recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Worth it!

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    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Everything it’s cracked up to be. Image is amazing! Worth it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Melo,
      Wow! Thank you so much for your purchase. We're thrilled to hear you love your new TV. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great tv

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    Posted . Owned for 11 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent tv. Great sound and picture. Would buy again.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Txgirl,
      Thank you so much for an excellent review! We're thrilled to hear you are enjoying the great sound and picture with your new TV. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. We are looking forward to your next purchase and thank you for your continues support! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Mr.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We actually like it better than Samsung in terms of sound and picture.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Troy, We are happy to hear you are enjoying the picture quality and sound of this X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony. Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Product

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and sharp images, especially action movies and spots.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Floyd,
      Amazing! We're glad that you are enjoying the great picture and sharpness of your new TV. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near 4K HDR. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent quality

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    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Xbr950h…..top quality, excellent picture…purchase a 55in…

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LCL1,
      Awesome! We are happy to hear you are enjoying the excellent picture quality of the X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Easy to use

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Setup required minimal changes from factory settings. Very good picture.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Bubba, Good to know that you like the picture of this TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great television

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the picture and sound On this TV. I feel like I am in a theatre.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Joanie, We are happy to hear you love the picture quality and sound of the X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Nice

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    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is swaggin. Very nice picture. Great design

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Ddddd,
      Thank you for a positive feedback! Nice to know that we were able to give you a good match for your viewing needs. We're glad you are enjoying the picture quality of the X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    great tv

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Felt this TV gave the best value for the features and picture quality

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Scott, We're glad to hear that you value the features and picture quality of this X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for sharing this feedback! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing picture

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and sound. Can’t beat the price. Highly recommend.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Paige,
      Awesome! Thank you for such a great review and recommendation. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near 4K HDR. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    First smart TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    WOW Best picture I have seen on a tv. Love it, wife is very happy

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi WifesTV, Thank you for the 5-star rating! We are happy to hear you are enjoying the picture quality of the X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Quality picture

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Was what I expected good clear clean quality picture.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Dman,
      Awesome! We are happy to hear you are enjoying the picture quality of the X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Terrific Sony.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    nothing like the picture on a Sony! And great sound to match.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BBconsumer,
      Amazing! We always strive to deliver the best quality to our TVs and we're glad that we were able to meet your satisfaction. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Very satisfied

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    One of the best Sony tv’s I own 2 older models which are also great

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    fits the spot

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    upgraded my 42" samsung to a bigger and smarter tv. great picture.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Stand

    Rated 3 out of 5 stars

    Bad stand legs

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Happy with the picture, however, the TV legs/ stand does not belong in a house with kids.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Coachbob,
      Thank you for purchasing the X950H TV. While we're glad to know that you like the picture quality of the TV, we regret to hear that the TV stand did not meet your expectation. Sony takes into consideration all feedback to improve the performance and quality of our products and services. Thank you for purchasing Sony. - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    This TV was the size we wanted.

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv was the size we wanted plus having the features we wanted.

    I would recommend this to a friend