Customer Ratings & Reviews
- Model:
- XBR55X950H
- |
- SKU:
- 6401202
Customer reviews
Rating 4.7 out of 5 stars with 368 reviews
(368 customer reviews)Rating by feature
- Picture Quality4.7
Rating 4.7 out of 5 stars
- Sound Quality4.5
Rating 4.5 out of 5 stars
- Brightness4.8
Rating 4.8 out of 5 stars
Customers are saying
Customers are pleased with the picture quality, describing it as amazing and crisp. They also appreciate the easy setup process and the vibrant colors. While some find the price to be a bit high, many agree that the TV offers great value for the price.
This summary was generated by AI based on customer reviews.
- Pros mentioned:Picture quality, Price
Rated 4 out of 5 stars
LED vs. OLED
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great picture - bright and super contrast. Very pleased with the quality & the price is certainly fair. Had every intention of keeping this TV until the details on the new OLED A90J were released. Have wanted an OLED since the A1E, but feared for the potential burn in. Also, the center speaker for improved dialog is needed, as I do not want a sound bar unless necessary. So, have replaced the 950H LED with the new A90J.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Antenna, Glad to hear that you are happy with the quality and price of our 55" X950H TV. We always strive to deliver the best picture quality with our TVs and we are happy that you upgraded to the A90J TV instead. Thank you for trusting Sony! -Carl
- Pros mentioned:Color, Picture quality
Rated 5 out of 5 stars
Amazing Picture
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This Sony 55” 4K television was a tremendous upgrade over my 11 year old Sony 46” flat screen television. The picture is simply amazing. Out of the box, the whites are whiter and the blacks are blacker. The only negative is that I didn’t consider the 65” Sony X950. That said, I plan to enjoy this television for many years to come.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Derrick,
Awesome! Thank you for patronizing Sony and 5-star rating! Good to know that you're enjoying the amazing picture quality of the TV. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! - Chris
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Beautiful picture
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.My previous TV was the Sony KDL-55EX720. I’ve been wanting to switch to 4K for awhile. The X950H is a huge upgrade for me. The color and picture quality is amazing. Rewatching some movies I own feels like seeing them for the first time. Gaming is excellent. Even less powerful consoles like the Nintendo Switch look great. Set up was easy. If you have a google account you can access plenty of apps from the store. Remote feels nice and sound is decent. I have had friends comment how much better everything looks. If you are looking for a 4K TV you won’t be disappointed with this!
I would recommend this to a friend - Pros mentioned:Color, Picture quality
Rated 5 out of 5 stars
A premium panel from its year.
||Posted . Owned for 2 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Amazing color and black levels for a NON OLED panel, bright as the sun too. Easy to use software and set-up. Plays nice with my PS5 (although there is no 120hz support) and I notice no jittering at 30 - 60 FPS. This panel is easily one of the best from its year....if not THE best. Highly recommend!
I would recommend this to a friendBrand response from SonyListens
Posted .Hello Wizbomb
Thank you for the positive feedback. We are glad you like the picture quality of the television. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. We appreciate the recommendation and thank you for choosing Sony!
Regards,
David
- Pros mentioned:Picture qualityCons mentioned:Remote control
Rated 4 out of 5 stars
Picture good but setup with cable box difficult
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I would say picture quality is good but somewhat difficult to setup to work with cable box. After going to through setup setup seemed to work fine but a few weeks later cable system updated their software for cable box and remote stopped working with cable box. It was very difficult to go through setup again to get remote to work again with cable box. TV also doesn’t work well with Amazon Alexa. Can turn TV on and off sometimes but that’s about it.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Rjdean,
Thank you for choosing and purchasing our Sony X950H Ultra HD Smart TV.
We are happy to hear you are enjoying the picture quality of the X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near 4K HDR.
We’ve also taken note of your feedback on setting up your cable box and Amazon Alexa. We take this matter very seriously into consideration of our products. Let's troubleshoot these by following the steps below.
https://www.sony.com/electronics/support/televisions-projectors-lcd-tvs-android-/xbr-55x950h/articles/00178980
Should you need further assistance, please email the below information to [email protected].
Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.
Full Name:
Best Buy Username:
Telephone Number:
Sony TV Model Number:
Additional Information regarding your experience with the X950H
We are sorry for the inconvenience and hope to speak to you to resolve this matter.
We appreciate you and thanks again for shopping Sony!
Sincerely,
Erin
- Pros mentioned:Ease of use, Picture quality
Rated 5 out of 5 stars
Excellent
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Never been disappointed in Sony products...it's what we buy. Great picture...seems easy to navigate thru and I'm not a tech-savy person. Need to contact Geek Squad because one of my apps isn't displaying correctly the aspect ratio (?) can't be changed in settings and the picture doesn't fit on the screen.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Freda, Thank you for this amazing review! We're very happy to hear you're enjoying the great picture quality and ease of use of the TV. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR.
For future reference, we can offer assistance on how to set up or operate the features and functions of your Sony TV by visiting our Sony Support website to download the help guide and look for additional information about your product. Also, you can chat with one of our agents who would be glad to help.
Thanks for choosing Sony! -Sam
- Pros mentioned:Color, Picture quality
Rated 5 out of 5 stars
Sony is the best.
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.My old Sony was 11 years old and this TV easily surpassed it in lots of ways. The new Sony is so vibrant and the color far surpasses the other old one. I was very impressed with the longevity of the old one I stuck with Sony name. I know TV's have improved but this is beyond the pale. Thanks Best Buy.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Suzi,
Awesome! Thank you for the 5-star rating. We're delighted to hear that you love the vibrant color and amazing picture quality of your new XBR55X950H TV. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! - Chris
- Pros mentioned:Ease of use, Picture quality
Rated 5 out of 5 stars
Got a Sony of my owny (old marketing slogan)
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Bought this to replace an 11 year old Panasonic Plasma that I just loved. It finally went out and I had been eying this Sony for awhile. Love everything about it. Great picture, easy to use , sound is ok but using a sound bar. Lots of great features. You can't go wrong with a Sony .
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Bill,
Amazing! This is a great choice of an upgrade. We're glad that you like the overall quality and performance of the X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! - Kris
- Pros mentioned:Picture quality
Rated 4 out of 5 stars
nice non oled option tv
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I have the lg cx oleds and added this to a bedroom. It's a good tv and highly recommended. The oled cx is worth the extra cost but for the price it works. Sound needs external audio because internal speakers aren't great even in a small room. The picture is good and sports look great. The software takes a bit to warm up to.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi sawz, Thank you for purchasing the X950H LED 4K TV! We're glad to hear you appreciate the excellent picture quality, especially on sports mode. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to a near 4K HDR. Thanks for choosing Sony! -Sam
- Pros mentioned:Color, Picture quality
Rated 5 out of 5 stars
My favorite TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I love this TV. Great color out of the box. Bright enough during the day and with lights on but also deep enough blacks for at night with lights off. Built in apps work very fast and includes apple tv which is a nice bonus.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Russ,
Perfect! We're glad that you love the overall picture quality with your new TV. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! - Kris
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Best TV Ever!
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Best TV I have ever owned! Great picture and sound. Bright screen can see the picture from any angle no problems with motion and sports you think you are right there. I had been struggling with the difference between OLED and QLED and brands till I was cross eyed reading online stuff. We decided just to go down to Best Buy and look. The Salesperson was extremely knowledgeable able to answer all my arcane questions. We decided to spend twice the money we originally planned to and I'm glad I did. We ordered the TV on the spot and arranged for delivery a week later. We have been BIG users of the Best Buy recycling program and paid extra to have our old TV hauled off for recycling. The only issue was the directions were not clear as to how the legs attached, LOL. Easy connectivity, watched trip pictures with flash drive. Could not get it to screen mirror with my Samsung S6 or play videos from the phone.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi BobL,
Wow! Thank you for a great and detailed review. We're happy to know your wonderful shopping experience from the store. We truly appreciate how you are enjoying the TV particularly with its amazing picture quality. We're sorry to hear the issue that you have while installing the TV stand and screen mirroring. Please make sure to follow the setup guide included with the TV.
Unfortunately, Screen mirroring is not support on the TV. However, we have other options on the TV on how to display content of a mobile device on your TV screen. For reference, please refer to this link: https://www.sony.com/electronics/support/televisions-projectors-lcd-tvs-android-/xbr-55x950h/articles/00044409?model=XBR-55X950H&category=televisions-projectors-lcd-tvs-android-
Should you need further assistance, please email the below information to socialsupport@am.sony.com.
Full Name:
Best Buy Username:
Telephone Number:
Sony TV Model Number:
Additional Information regarding your experience with the X950H:
The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! - Kris
- Pros mentioned:Color, Picture quality
Rated 5 out of 5 stars
A great up grade
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I am impressed by the picture quality with our new Sony. X950h. There is no visible pixel delay during any type of action. The blacks are deep and the picture quality is awesome. Overall, very pleased with our purchase.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Vino, We're glad to hear that you are impressed with the picture quality of the X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! Jay
- Pros mentioned:Ease of use, Picture quality
Rated 5 out of 5 stars
Exceptional Sony Quality....as usual!
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This is an outstanding television! The quality of picture, Sony ease-of-use and setup make this an excellent device. Pricing from BestBuy was great and on par with all major retail outlets. The ease of doing business with Best Buy made this decision to own a no brainer!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi robert1982, Fantastic! We're glad to hear that you like the picture quality and ease of setup. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near 4K HDR. Thanks for choosing Sony! Erin
- Pros mentioned:Ease of use, Picture quality
Rated 5 out of 5 stars
Great smart TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Picture quality is good.Sound quality is amazingly good for a TV, but we still added a sound bar. It is easy to add apps and connect all the major streaming services. You don’t need a separate streaming device with this TV because it connects with “everyones” streaming platform.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Happy12, Good to know that you appreciate the picture and sound quality of this X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for sharing this feedback! Jay
- Pros mentioned:Color, Picture quality
Rated 5 out of 5 stars
Sony 55" X950H led TV
||Posted . Owned for 4 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Sony 55" x950h led TV is the best led Sony Makes. With full screen back lighting the black levels are amazing. Don't buy an edge lit TV, you will regret it. The available Dolby vision is great when watching 4K blu-rays. The colors are greatly improved.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JimG,
Awesome! Thank you for such a great review. We're glad you like your new TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! - Kris
- Pros mentioned:Ease of use, Picture quality
Rated 5 out of 5 stars
Excellent TV4K UHD
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I’m really happy with my new 4k TV, better image, sound and picture!! I had a model before this one on 49” but everything is better on this latest model and easy to use!!
I would recommend this to a friend - Pros mentioned:Color, Picture quality
Rated 5 out of 5 stars
It's worth it!
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Is it worth the money? YES it is! It sounds great - the motion is clear, the colors are more than I hoped for. Sony to me is and will always be the leader of the television world. Got the Sony mount with it also - made to go together like PB&J.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi VDiamond, We are glad to know that you like your new Sony Bravia TV and its colors are more than you hoped for. We always strive to deliver the best picture and sound quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! -Vincent
- Pros mentioned:Picture qualityCons mentioned:Stand
Rated 5 out of 5 stars
beautiful picture
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.looked at a lot of tv's this one was the right size for our room, picture was clear, came with screws to mount to wall, we read that the stand works but much safer to hang on wall, we set about 14 feet away from it and it looks great.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Charlie, Awesome! Were glad to hear that you appreciate the beautiful picture and the quality of the X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! Jay
- Pros mentioned:Ease of use, Picture quality
Rated 5 out of 5 stars
Fantastic purchase
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.i went from 0 to 80 in ny minute. I replaced a 2006 Phillips HD 42 flat screen with the Sony UHD4K. Its like watching TV in real time. the colors are brilliant and its easy to add apps. I love it. I wished I had upgraded sooner.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi DrGCW, We're glad to hear that you love the colors of this X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! Jay
- Pros mentioned:Picture qualityCons mentioned:Stand
Rated 3 out of 5 stars
Stand is “iffy”
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.So overall picture quality is amazing. The sound from the speakers is amazing. Paired with my PlayStation 5 everything is great...until you get to the stands for the TV. Idk if it is how the stand is designed for it to not snap into place because you can change the orientation to face in or out. So that being said I got the “Feet” or stand for the tv attached at the bottom and put it up on my TV stand and the TV wobbles...I’m sorry but for a $1,300 TV this is not ok. One false movement or numb or anything could cause the TV to fall over. Idk if I put it on wrong but for this price it’s not ok. My $700 vizio TV doesn’t even do this and it’s not as good of a TV. Everything else is great about the TV tho!!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi TacoGaming, We're sorry to hear about what happened. We apologize for the inconvenience. A slim and flush design with a discreet stand and thin bezel keeps you focused on what's important—the picture. Our noiseless stand sits discreetly on a shelf and won't compromise your viewing experience. With wide and narrow settings, you can use it on large or small shelves. Have you check and follow the correct procedure for setting up this TV. In this case, we recommend anchoring the TV to the wall by using bolts, wall anchor, and chain (or rope). Please refer to page 3-4/40 for the recommended measures to secure the TV: https://support.am.sony.com/release/Ref_5013116121.pdf
In any case that you need assistance, please email the below information to socialsupport@am.sony.com or chat with us from Sony’s e-support webpage. Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.
Full Name:
Best Buy Username:
Telephone Number:
Sony Model Number:
Additional Information regarding your experience with the X950H:
We are sorry for the inconvenience and hope to speak to you to resolve this matter. We appreciate you and thanks again for shopping Sony!
Sincerely,
Jay


















