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Customer Ratings & Reviews

Your price for this item is $359.99
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The comparable value price is $1,799.99

Customer reviews

Rating 4.8 out of 5 stars with 4571 reviews

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Rating by feature

  • Picture Quality

    Rating 4.4 out of 5 stars

  • Sound Quality

    Rating 3.8 out of 5 stars

  • Brightness

    Rating 4.2 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers are satisfied with the picture quality, easy setup, price, color, and 4K features of the 65" Class - LED - X900E Series - 2160p - Smart - 4K UHD TV with HDR. They appreciate the excellent picture, beautiful colors, and clear images. Customers also find the TV to be a great value for the price. However, some customers have expressed concerns about the remote control experience, speakers, operating system, expensiveness, and durability of the TV.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 33 Showing 641-660 of 4,571 reviews
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Nice equipment. Good sound bar and TV.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Instructions included not as clear as they could be, but after a bit of trial and error was able to install and get everything up and running properly on our own. Picture and sound quality are excellent and the consume reviews on these products are also very good. We did have a couple of follow up conversations with our salesman who was very helpful all the way through the process.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Bravia 65"

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Had a 55" Bravia 800 series for a week but was lacking something. Had no problem returning it and purchased a Sony 900 series Bravia 65". Of course the size makes a difference but the picture quality is impressively better.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent Tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing product. Very close to OLED performance and for the price, easily the best. Build quality is top notch. Not a fan of Android OS, but can't beat having the apps you need on Android TV. Delivered in perfect condition.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Love my Sony

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this set! Was easy to set up and get watching. Easy connect to my other devices. Also have it on my Logitech Harmony remote. This is my 8th or 9th Sony. I’ve never had one break an always pleased with their technology!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    We love it!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best smart television ever.. we never want to stop watching it! Whether we're streaming movies & tv shows, or listening to music,, we are always happy with our purchase!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent TV.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is awesome. The picture is very sharp and when we connect to wi-fi, we can control This TV by our voice. That’s very cool for us.Also the sounds system is good enough for home theater. This is a perfect smart TV .

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    A new TV for a new home

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We were looking for a large tv for our new home. This one seemed to be the best one for the price. My husband spent countless hours researching this item and found that it was a great choice for what we were looking for.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It took me 2 TV’s exchange. Not sorry about it. If you have Comcast and if you would like to watch Netflix in 2160 video resolution you need to order a new box. It is amazing picture and great audio return sound. Like it

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Th picture on this tv is fantastic. The set is very easy but does require a Google account. The menu system is intuitive and easy. I have had a Sony TV for the past 30 years and had a consistent great experience with them.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    This TV is unbelievable

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I own 6 Sony 4K recent model 55" and 65" Sony TV's. And I say for the money this TV is best reasonably priced 4K TV Sony makes. And most likely of any brands out there. It is like OLED - not quite there, but close. Buy it before they end the model. Great Buy.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful clarity

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We’ve had a this for more than a week, and are so amazed by the beautiful clarity of the images, especially the HD and 4K shows. This is the best TV we’ve ever had! We’ll be binge watching throughout the holiday season.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV for the Price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Brilliant colors and deep blacks. Depth of picture is impressive. The Logitech remote that came with the extended warranty is excellent and is an upgrade from the Sony remote. Would recommend this TV in a heartbeat!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Amazing!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this TV to replace a 70" Vizio. I was worried about going from a 70" to a 65" but the picture on this Sony TV is so amazing that I don't even notice the decrease in size. The Picture settings are top notch out of the box. The only settings I've played with are the motion settings to either diminish or increase the soap opera effect to match the content. The Android TV smart platform is pretty good but I still prefer the ease of use of the Roku streaming stick plus I paired it with.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Picture Perfect TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We were looking for a TV and we had a great salesman that explained that for our 900 series TV it was much better than a 700 series and he is absolutely correct! Sharpness when playing video games or watching football!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful picture

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We had a Sony TV that was 7 years old and decided to upgrade to another Sony big screen. Glad we stayed with a Sony!! Beautiful picture and absolutely no complaints.

    I would recommend this to a friend
  • Pros mentioned:
    Hdr, Picture quality

    Rated 5 out of 5 stars

    Amazing color and contrast (4k+HDR)

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This television is astounding. From the moment we hooked it up and starting watching movies, streaming NetFlix and Amazon and playing in 4K on the Xbox One X it's been amazing. If you're new to 4K like me, make sure you manually go in and enable HDR, 4:4:4, or something similar on your receiver, and enable it on the TV. We thought it looked amazing before. I expected it to just automatically detect it. But, now that everything's set for HDR, it's breathtaking. It rivals being in a theater, IMO.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Very nice tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice picture, like most of the apps. Difficult to find some of the tv settings, manual does not explain very much. Have figured most of it out. Good tv, hope it lasts as long as old Sony - still good after 12 years.

    I would recommend this to a friend
  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Great gaming TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    You'd be hard pressed to find a better TV under $2k than this one. With dark blacks, it's great for gaming, movies, etc. It's as nice as a panel money can buy before breaching OLED territory. I highly recommend it!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    great picture, great features

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    it looks really looks good, color is great, easy set up, easy to use, very nice looking and all the features you could ever use

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great TV and Price

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    Posted . Owned for 1.5 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a great 65 inch TV for the price. It has beautiful crisp clear pictures in high definition and even in standard definition. It is very easy to use and I have had absolutely no issues with it. I have owned several Sony with no issues. I bought the compatible Blu-ray player and it works very well with the TV The remote control is small, laid out well and easy to navigate. I had the geek squad Saturday up and they did an outstanding job

    I would recommend this to a friend