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Customer Ratings & Reviews

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Customer reviews

Rating 4.8 out of 5 stars with 1058 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers regard the 75" Class BRAVIA XR X90L as having incredible picture quality, vivid color, and ease of use. Some appreciate the TV quality and price, especially when on sale, as well as the refresh rate. However, some customers have noted the TV is a bit heavy, and the remote control could be more user-friendly. Additionally, a few have mentioned blooming and concerns about viewing angles.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 37 Showing 721-740 of 1,058 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture and perfect size for my room. Worth a look.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JosephW,
      Thank you for your valuable feedback! We're happy to hear that you found the best TV that perfectly suits your needs and expectations. We really appreciate that you like the amazing picture quality of your X90L TV. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony magic

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this tv. The picture is amazing. Definitely five stars.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DavidJ,
      Many thanks for the 5-star rating! We're delighted to hear how much you love the amazing picture quality of your X90L TV. Your satisfaction with our product means a lot to us. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Mr

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very nice! And satisfied to have it. Don't need to adjust anything.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MarcushT,
      We're extremely happy you had a positive experience, and we're grateful for your feedback! Your satisfaction with your X90L TV is greatly appreciated. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Tv quality

    Rated 5 out of 5 stars

    Very good

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent tv, best buy excellent store, very good purchase

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JorgeA,
      Excellent choice! We're glad to hear your enjoyable shopping experience and how much you like your X90L TV. Sony's commitment to customer satisfaction is our top priority. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Nice TV

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    Posted . Owned for 4 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV for the price, sometimes I wonder if I should have spent a little more for an OLED but overall very satisfied with this tv especially for the price.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CT43,
      Thank for your positive feedback! We're happy to hear that you are satisfied with your X90L TV. We are committed in providing our customers with the best quality products and experience possible. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Bravia

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV is sooo awesome. Picture quality is good and sound is superb

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JanineD,
      It's wonderful to hear that you are enjoying the exceptional picture and sound quality of your X90L TV. Your satisfaction with our product means a lot to us. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Must have for PS5

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful picture. Need two people to pick up. Definitely awesome picture with the PS5

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ScottP,
      Thank you so much for such a great review! We're happy to hear your satisfaction with outstanding picture quality of your new Sony TV. The X90L definitely works great with PS5 console. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Tv quality

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture quality for the price very nice slim tv perfect for entertainment.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Arif,
      Fabulous! Nice to hear that you are enjoying the incredible picture quality of your new Sony TV. With X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Perfect!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Always go a size bigger!! Picture is awesome! No need for sound bar.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DennisJ, we're glad you like the picture quality of our product! Thanks for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture is great!! It is also great for watching sports. Very happy with this purchase!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JackieS, We are glad that you like the picture quality of your new Sony BRAVIA 4K smart Google TV and very happy with it. We always strive to deliver the best picture and sound quality with our TVs. Thank you for trusting Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Smart tv

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love it great quality image good sound and it has alot of features and affordable.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RosalbaM,
      Thank you for an amazing review! We're thrilled to hear you love the outstanding picture, sound, features, and reasonable price of your new Sony TV. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing TV

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Highley recommend this TV to anyone looking fir a high qaulity image and video processing.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Carlos,
      Awesome! We genuinely appreciate your satisfaction with the high quality picture and Cognitive processor XR of your new Sony TV. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Perfect Tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy set up and amazing picture, works perfect with my Sonos Arc

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Liljoe, We are thrilled to hear that you now a perfect TV with an amazing picture quality. Thank you for trusting Sony! Vincent Sony_US

  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Excellent TV

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    Posted . Owned for 4 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent TV with great colors. Great for movies and videos

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NaughtyHindu,
      Fabulous! It's wonderful to hear that you are having a great time watching your favorite movies and videos. We are committed in providing our customers with the best experience possible. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Buy

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture. Great sound. Typical Sony TV quality.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GeraldR,
      Certainly, we enjoyed reading your remarkable review and truly appreciate your efforts! We're really glad that you are having a great time with the amazing picture and sound quality of your X90L TV. Your satisfaction with our product means a lot to us. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Television

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Superior sound and picture easily navigated instructions

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JackieW,
      Thank you so much for taking the time out to share your experience! It's great to hear that you are enjoying the exceptional picture, sound, and easy navigation with your X90L TV. We always strive to deliver the best quality with our products and aim to provide the best experience possible. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Na

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The quality, sound, picture is great. Would recommend to purchase another

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CathyZ,
      Thank you for an amazing review and recommendation! We're really glad you are enjoying the incredible picture and sound quality of your new X90L TV. Thanks for choosing Sony! - Kris Sony_US

  • Rated 5 out of 5 stars

    My Sony!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Have always had good luck with Sony TV's. Best Buy delivers and installs as promised. Go Geek Squad!!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GreatTV, thanks for sharing your experience! We are immensely pleased to hear the Sony - 75" Class BRAVIA XR X90L has been the perfect choice for you. With its stunning picture quality, rich colors, detailed contrast, and support for Dolby Vision and Dolby Atmos, this TV truly delivers an immersive cinematic experience! Thank you for choosing Sony. Regards, -Dominick Sony_US

  • Rated 5 out of 5 stars

    Nice tv for the price

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This Sony 75 inch television. It’s very nice for the price.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Roger,

      Thanks for reaching out! It sounds like you're really enjoying your Sony 75-inch X90L television. We're thrilled to hear you think it's a great value and deserving of a 5-star rating!

      The X90L is a fantastic choice, known for its Full Array LED backlighting which delivers incredible contrast and brightness, making everything from movies to sports look vibrant and lifelike. Its Cognitive Processor XR also ensures a truly immersive viewing experience by intelligently optimizing picture and sound.

      Thanks for choosing Sony, have an amazing day!
      DiegoV Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Tv Sony

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good quality TV with very good movie apps and very good image quality

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ClementeM,
      Nothing makes us happier than hearing about happy customers! Thanks for the awesome feedback. It's nice to know that you are having great time with the outstanding picture quality and smart features of your new X90L TV. Thanks for choosing Sony! - Kris Sony_US

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