Customer Ratings & Reviews
- Model:
- XR77A95L
- SKU:
- 6553380
Rating by feature
- Picture Quality
Rating 4.9 out of 5 stars
- Sound Quality
Rating 4.6 out of 5 stars
- Brightness
Rating 4.8 out of 5 stars
Customers are saying
Customers find value in the 77" class BRAVIA XR A95L OLED 4K UHD Smart Google TV (2023)'s exceptional picture quality and brightness. Reviewers also appreciate the TV's upscaling capabilities, HDR performance, and excellent detail in black levels. Some customers feel that the HDMI 2.1 ports are lacking and that the price is high.
This summary was generated by AI based on customer reviews.
- Pros mentioned:Picture quality
Best TV we have ever owned
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.This is the perfect TV. Never had an image so deep and rich and vivid. Shows we'd been watching suddenly looked entirely different -- like they were suddenly in three dimensions. Worth every penny. Sound is awesome too -- don't need external speakers.
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for that fantastic review, StephenT!
We're so happy to hear that your new XR-77A95L is the perfect TV for you. We love that you're astonished by the deep, rich, and vivid colors and that it feels like shows are suddenly in three dimensions! This is exactly the kind of immersive experience we strive to create.
We developed this TV with an OLED panel to deliver inky blacks and stunning picture quality. The awesome sound you mentioned is thanks to our Acoustic Surface+ Technology, which turns the entire screen into a speaker.
It's a pleasure to know you feel this TV is worth every penny. Thank you for choosing Sony and for sharing your wonderful experience!
Best regards,
Gus, Sony Social Media Team
- Pros mentioned:Brightness, Picture quality
Best TV I've Ever Owned
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Best TV ever! It lives up to all the YouTube reviews and looks as good at home out of the box (w/out professional calibration) as it did on display at Best Buy. It excels at movies, news feeds and TV shows (I'm not a gamer so I can't evaluate that). I prefer the bright (for OLED) Vivid picture setting for everything. Everyday, I can't wait to get home a be a couch potato.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JimmyO, Awesome! We're truly happy that you like the outstanding picture and you are having an enjoyable watching experience with this QD-OLED TV. You chose the best TV brand! We are also thrilled to know you feel this is the best TV that you've owned. Our flagship OLED TV powered by Cognitive Processor XR™ brings out our widest color and definitive contrast. For movies, games and more, everything is a deeply immersive experience in 4K QD-OLED. Cinematic sound comes directly from the screen. Thank you for purchasing the 77" A95L and for choosing Sony! -Jess
- Pros mentioned:Picture qualityCons mentioned:Price
Juice is not worth the Squeeze
||Posted . Owned for 2 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Very overrated, over hyped and ridiculously expensive TV. While the PQ on the Sony A95L is great, it is not that much better than it's nearest competition (Samsung S90/95C and the LG G3). In almost all instances the PQ is about the same and doesn't justify the huge price gap. I had so many issues with the TV that I was left very disappointed. I never went more than 3 days with being forced to reboot/restart the TV for one reason or another. A few days after I purchased the TV, it didn't turn on at all and I had to physically unplug the TV for it to start. A few days later it kept doing a hard crash about 4 or 5 times that day. I wouldn't buy this until the price gets more "reasonable." After that it seemed to correct itself. But then 4 days later the Audio Sync just kept "breaking" and it was more than lip syncing being off, I constantly lost audio and had to reboot the TV just to get the Audio back and I used a Sony Soundbar Set up thinking it would work flawlessly with this TV and it absolutely didn't. I could never enjoy the TV because the ridiculous price to performance, just didn't justify it. There would be times I'm watching it and occasionally I'll see an image that made me go WOW, I'm glad I bought this, but then the issues would occur. I also think all the hype around the built in Audio is WAY overblown. It isn't much "better" than any other TV and I thought it was pretty weak until you turned it up pretty loud (like most TVs).
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Hi Malexandria,
Thank you for telling us about your experience with your Sony A95L OLED 4K TV. We regret to learn that the TV is not working properly and you encountered some sound issues with your TV and audio system. This is not the experience that we want you to have. Many issues can be fixed without a repair. If you haven't yet, we do have troubleshooting steps that may help resolve some issues, especially if your TV has no picture, no power, or the LED light blinks or flashes red. You may refer to the helpful link below.
https://www.sony.com/electronics/support/televisions-projectors-lcd-tvs-android-/kd-65x80k/articles/00153674
A separate article is available if there is no sound when using a TV or audio system with the ARC/eARC feature on this link here: https://www.sony.com/electronics/support/articles/00020051
To make sure your TV runs as smooth as possible, we highly recommend downloading and installing the latest software for the TV. For future reference, we can offer assistance on how to set up or operate the features and functions of your Sony TV by visiting our Sony Support website to download the help guide and look for additional information about your product. Please note we have a customer hotline that is happy to assist you and help troubleshoot any concerns you have.
For us to better assist you, may we contact you to help? If so, please email the below information to [email protected].
Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.
Full Name:
Best Buy Username:
Telephone Number:
Sony TV Model Number:
Additional Information regarding your experience with the A95L.
We value you being a Sony customer. Thank you for letting us help assist you.
Sincerely,
Jess
- Pros mentioned:Picture quality
Beautiful TV!
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I love the crisp vibrant colors without being too overpowering and unnatural as on some TVs. The Google interface is easy and convenient. All the apps I want are easily accessible. The remote is convenient and easy to use.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Tazli,
We're truly heartened to learn that your Sony BRAVIA TV brings you crisp and vibrant colors that remain natural, along with a seamless Google interface and convenient remote. Thank you for sharing such a fantastic 5-star rating. Your comments reflect exactly what our cognitive processing XR technology is designed to deliver—realistic picture quality and effortless access to all your favorite apps.
Thank you for choosing Sony—wishing you a brilliant day!
DiegoV.
- Pros mentioned:Picture quality
Great Bright TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This TV is probably overkill for me because I think it looks great, but any OLED probably would have looked great to me. It does take some fiddling with the brightness settings to make sure its not too bright at night. This isn't really a "set and forget" TV (unless your environment never changes). I've only had a few minor issues with the Google TV software - overall it's very responsive. The sound is also very good, loud enough at like 15/100 if your place isn't that big or noisy. I'm mostly impressed by the Bluetooth integration - it usually connects to my different headsets (Sony and Bose) automatically and if it doesn't it only takes a few button presses to connect. The only QC issue is the TV screen appears a bit warped when viewing the reflection of objects at an extreme angle. This is not noticeable on the TV image, just if you are walking by the TV when it's off or dark. I'm not sure if this is normal but I've accepted it at this point. I think you'll be happy with this TV if you have the money to spend and you don't mind fiddling with the picture and sound options to avoid eye strain from the extreme brightness it's capable of.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi ScottB,
That's awesome! Thank you for sharing this wonderful review. We're delighted to hear your appreciation on the overall quality and performance of our Sony XR77A95L. Our flagship OLED TV powered by Cognitive Processor XR brings out our widest color and definitive contrast. For movies, games and more, everything is a deeply immersive experience in 4K QD-OLED. The QD-OLED panel reduces the effects of glare and reflection from daylight and room light so you can see images clearly in even dark scenes. And with Acoustic Surface Audio+, sound comes directly from the right place in the scene. Far more immersive than conventional TVs where sound comes from beneath the screen. Thank you for choosing Sony and for giving it a 5-star rating! - Marco
- Pros mentioned:Picture quality
Best OLED TV you can buy.
||Posted . Owned for 2 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I have owned this tv for almost 3 months now. I have owned OLED tv's since 2015, and the A95L is by far the best OLED I have owned. It is a QD-OLED tv which is vastly superior to the older WOLED TVs. QD-OLED has greater color volume and gamut. What that means is colors wont get washed out the brighter the image gets like WOLED. The picture quality is impressive and Sony processing is seco nd to none.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Chris, Amazing! Your experience with the Sony A95L really underscores how far OLED technology has come! As a seasoned OLED owner, your perspective on the QD-OLED's superior color performance and brightness is remarkable. It's great to hear that the A95L maintains vibrant colors even at high brightness levels, and Sony's processing truly seems to elevate the viewing experience. Thank you so much for the 5-star rating and for choosing Sony! -Jess
Great TV, Poor Installer Support
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This TV is awesome! Unfortunately the installers while being friendly enough were not in my opinion very well versed on the Sony - 77" class BRAVIA XR A95L OLED 4K UHD Smart Google TV (2023) TV they were delivering, installing and setting up. We were given very little in the way of instruction on it and still are in need of hands on assistance. This service was not what I would consider Best Buy worthy. We are seniors and not very tech savvy. Please send someone to assist us! Thanks!
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for your review, BruceH! We are absolutely delighted to hear that you find your 77" BRAVIA XR A95L OLED TV to be "awesome!" That is fantastic news, and we are proud that the picture quality is meeting your high expectations.
We are sincerely sorry, however, that the setup and instruction process was not smooth. We completely agree that any technician handling our premium products should be well-versed in the setup process, and we understand how frustrating it is when technical assistance is lacking.
We want to make sure you get to fully enjoy all the features of your amazing new TV. If you require any assistance using your TV, need help navigating the Google TV interface, or just want help understanding how to operate your television’s software and settings, please feel free to reach out to our dedicated Sony Support team!
We hope you are able to get the comprehensive assistance you need very soon and thank you for choosing Sony!
Best regards, Gus, Sony Social Media Team
Great purchase
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.It was a high price tag but you get what you pay for. The picture and sound quality is amazing I don’t need any extra speakers/sound bars like I felt I did with my previous tv. Mounts on the wall easily and looks beautiful.
I would recommend this to a friend- Pros mentioned:Brightness, Picture quality
Home Cinema viewing at its best
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Bright and crisp and super clean. Makes watching blu rays and 4ks even better than going to the cinema great tv all the way around.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi ClarenceK, Thank you for your valuable feedback! We are delighted to learn about your positive experiences with our product. It's wonderful to hear that our exceptional OLED television brings the cinematic experience directly into your home, providing you with an unparalleled viewing experience. Thank you for choosing Sony! -Jess
- Pros mentioned:Picture quality
Best QD-OLED TV ever made
||Posted . Owned for 1 year when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The best looking QD-OLED panel made. This TV has won the coveted TV Shootout two years in a row. VERY rare to do with the same panel. This was made so ahead of the other competition it was able to win again, even after every manufacturer had a year to update their technology. The latest firmware released in November 2024 fixes multiple issues, added new features like Voice Zoom 3, and fixes an issue with DV making it nearly perfect. TV is nearly flawless, great reflection handling works in bright rooms, solid sound for TV speakers, numerous features. This is the top of the line TV made in 2024.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Williamr, Thank you for sharing your amazing experience so far with your 77" A95L QD -OLED 4K TV. You definitely made the right choice! We're extremely pleased to hear that you are enjoying the outstanding 4K HDR picture, sound quality, and very good reflection handling of this TV even in a well-lit room. Good to know you appreciate the most recent firmware update, which addresses several issues and introduces exciting new features, bringing us closer to perfection. Thanks for choosing Sony! -Jess
- Pros mentioned:Picture quality
The best Sony TV available.
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I was replacing a 65" SONY TV and not sure if the 77" was too big for my living room. Once installed on the wall I found the bigger picture to be outstanding and not too big at all. This A95L OLED SONY has the best processor out there and the picture is extremely sharp. The TV is even thinner than my old one and being wall mounted, visually it doesn't appear to be as prominent in the room as my old TV which was on a stand.
I would recommend this to a friendBrand response from SonyListens
Posted .That's great, JohnH! We’re so glad to hear you’re loving it! It’s great that the 77" size turned out to be just right for your living room once it was wall-mounted. You’re absolutely spot-on about the processor, it’s top-notch, delivering that razor-sharp picture quality the A95L is known for. Plus, the sleek, thinner design really makes it a stylish addition without overwhelming the space, especially compared to your old stand-mounted TV. We’re thrilled you’re enjoying the upgrade! Thank you for choosing Sony! -Jess
- Pros mentioned:Picture quality
Awesome tv for the money
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Love the quality and picture of this tv. The ease of use to set up was a great feature. We got this tv on sale and its perfect.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi GinaE,
We're delighted you're enjoying the stunning picture quality of your 77" BRAVIA XR A95L OLED and found the setup so easy!
Thanks for choosing Sony.
Best regards,
Eliab
- Pros mentioned:Picture quality
A Great TV
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.What excellent viewing. The color on the screen is vibrant. I waited a long time for the price to come down. No regrets. Love the TV and the images watching movies and streams.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Dave!
It is a great pleasure to hear you're enjoying the A95L so much. We're thrilled to hear that the vibrant colors are making such a big difference for you.
The QD-OLED technology in that TV truly brings images to life, making every movie and stream a fantastic experience.
Thank you for choosing Sony!
Best regards,
Estefany
Sony review
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The color and picture is second to none. I have a Sony Ultra Short Throw projector on a 110" screen and the picture quality is comparable. $4,000 vs $25,000. I would recommend this product.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Happycustomer,
It’s a true pleasure to hear that the BRAVIA A95L is rivaling the performance of your high-end projector setup. Knowing that you find the color and picture quality to be second to none—especially at such a competitive value—is a fantastic testament to the engineering behind this QD-OLED. Thank you for making Sony part of your home entertainment.
Best regards,
Dominick
- Pros mentioned:Picture quality
Outstanding telly
||Posted . Owned for 10 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This is the 1st OLED TV I've ever bought and 1st TV in about 6 years. I did heaps of research via the web and YouTube and I've been beyond impressed. This A95L 77in has been rated "king of TVs" for 2 years in a row and it's well earned. The pictures are crisp, clear, deep and stunning. Ive owned for a year now and haven't had a single issue. I have a Sony sound bar and sub hooked up as well asy PS5, and it was all easy to figure out. Defo recommend!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Dirtnap, Thank you for your outstanding rating! We are very delighted that your Sony BRAVIA TV impressed you. It is wonderful to know that you find your TV's picture quality stunning. Thank you for trusting Sony, enjoy! - Maria
- Pros mentioned:Picture quality
Sony Bravia A95L
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The Sony Bravia A95L is the best overall tv for your dollar. The picture quality is 2nd to none and the sound is as good as it gets without a sound bar installed. The A95 has a better color saturation & resolution clarity than the Bravia 9 but I will be honest, the true whites of the Bravia 9 are better than the A95L. Higher price compared to other tv's of there size, but its the small details of quality that stack up to make this tv purchase a great value.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi RobertB, That's fantastic! Your satisfaction with the stunning 4K HDR visuals, rich colors, and overall performance of your Sony A95L are greatly appreciated. It's wonderful to hear that you are very pleased with your purchase. We always strive to deliver the best picture and sound quality with our TVs. Thanks for leaving us such a wonderful review! Our team will definitely be happy to read what you wrote. Enjoy! -Jess
- Pros mentioned:Brightness, Picture quality
Lives up to most of the hype
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I have had the Sony A95L for approximately a month. Overall the picture quality is great. The TV definitely lives up to its brightness expectations, with no dimming like prior oleds. The only complaint I have is that the panel has banding on darker grayscale colors, like most other oleds. The banding can be scene in certain dark scenes and gaming when panning.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi RomanG,
While we're glad that you like most of the features, we apologize for the inconvenience you've experienced with your Sony A95L. We take the quality of our products seriously and are sorry to hear about your panel banding issues. We encourage you to reach out to our Sony customer support team, providing details about your concern. Please contact them through this link: https://us.esupport.sony.com/support/s/service?language=en_US
And may we also contact you to help and get more information? If so, please email the below information to [email protected].
Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.
Full Name:
Best Buy Username:
Telephone Number:
Sony Model Number:
Additional Information regarding your experience with the A95L:
We value your feedback and aim to restore your trust in Sony.
Regards,
Jess
- Pros mentioned:Picture qualityCons mentioned:Price
Great for movies, gaming and just all else
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Beautiful tv. Heavy price but can’t beat the quality of the picture on this one. Almost did the a80l but so glad I went with this a94l. Look at both, if you can pay the extra $ I highly recommend this over all else.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi FreddyN, Choosing this TV will definitely be worth it! We are extremely pleased to hear you love the superb picture of this great QD-OLED TV and you find it exceptionally good TV for gaming and watching movies. At Sony we strive to put forward the best possible products for our customers. It sounds like we hit the mark with the A95L. Thank you so much for your purchase and for giving the product a perfect rating! -Jess
- Pros mentioned:Brightness, Picture quality
Best OLED TV for Picture Quality and Brightness!
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I think it is the best OLED TV you can buy today. The picture quality, colors, features, UI, and brightness are unmatched for OLED.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Sacha Amazing! We're glad that you are enjoying your new TV. Thank you for choosing Sony. Erin
Sony 77 inch TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great TV! Best TV that I have ever owned, brilliant colors and great contrast, would definitely recommend for anyone, However wait until it is on sale to buy
I would recommend this to a friend
