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Customer Ratings & Reviews

Customer reviews

Rating 4 out of 5 stars with 151 reviews

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Rating by feature

  • Value

    Rating 4.4 out of 5 stars

  • Quality

    Rating 4.5 out of 5 stars

  • Ease of Use

    Rating 4.4 out of 5 stars

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75%would recommend to a friend

Customers are saying

Customers highly value the Flow Ceramic Electric Hair Brush for its ability to quickly straighten hair and its ease of use. Many appreciate that it's gentler on the hair than other straightening methods. However, some customers found the brush to be too heavy or experienced inconsistent heating. The price point also received positive feedback.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 1 Showing 1-20 of 151 reviews
  • Pros mentioned:
    Hair straightening, Performance

    Rated 5 out of 5 stars

    Electric brush

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This brush works so well! I have very thick curly hair and I always have to use the Chi flat iron, but this works wonderfully. I was hesitant at first, but I am really pleased with its performance. Also it was on sale...so even better!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Hair straightening

    Rated 4 out of 5 stars

    Good buy

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy to use straight out of the box. Got my long hair straight effortlessly.

    I would recommend this to a friend
  • Pros mentioned:
    Hair straightening

    Rated 4 out of 5 stars

    Good Hair Iron

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I it does a good job to straighten your hair and also if you want to curl a little. Just wish for the curling part that brush was rounder on the edges

    I would recommend this to a friend
  • Cons mentioned:
    Heat

    Rated 4 out of 5 stars

    A Good Accessory - Don't Throw out the Flat Iron

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Electric Hair Brush does a good job of taming and smoothing hair, but does not replace a flat iron for straightening. It is a good product to finish off your hairstyle or do touch ups, but i haven't found it effective in fully straightening. It is more gentle on your hair as it does not get as hot as a flat iron, but again, the cooler temperature makes it less effective at controlling unruly locks. It may work better on medium weight, long hair (my hair is very thick).

    I would recommend this to a friend
  • Pros mentioned:
    Hair straightening

    Rated 4 out of 5 stars

    GREAT

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The brush works very well. I have curly hair and it great!!

    I would recommend this to a friend
  • Pros mentioned:
    Hair straightening
    Cons mentioned:
    Heat

    Rated 5 out of 5 stars

    This brush is now my best friend!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This brush works great on my hair. It took a couple of days to adjust the settings for my hair type. I now have beautiful frizz free hair all day and to accomplish this; it only take a few minutes. It doesn't burn my hair or my ears. This brush is now my best friend and I do recommend it. I also purchased it at a great price.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Hair straightening

    Rated 4 out of 5 stars

    Easy, Reliable and Effective Hair Brush

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Works very well with adjustable heat settings. Definitely speeds up hair straightening and does well to minimize and/or eliminate frizz. Easy to use.

    I would recommend this to a friend
  • Pros mentioned:
    Hair straightening

    Rated 5 out of 5 stars

    What a life saver

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I live in a household with 3 girls and this item is perfect for all of them. Being a dad that has to get his girls ready for school, this brush is awesome. One daughter has straight thick hair and the other has this curly hair. My wife has thick curly hair and this works perfectly for all three. I can straighten one of my girls hair in 20-30 minutes with this and I'm a dad.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Hair straightening

    Rated 5 out of 5 stars

    Makes my hair life a breeze :)

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the best thing to have to straighten your hair. It is very easy to use, you can change the temperature like you can with any other flat iron. What makes this great is that you don’t have to part your hair into different sections as you straighten, it makes it as easy as brushing your hair:) I have really thick hair and it works perfectly for me!

    I would recommend this to a friend
  • Pros mentioned:
    Hair straightening

    Rated 5 out of 5 stars

    Nice Brush

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It is pretty nice hair straightener brush. It is much better option compare to other hair straightening options.

    I would recommend this to a friend
  • Pros mentioned:
    Hair straightening

    Rated 5 out of 5 stars

    Hair brush straightener

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Hair frizz gone, made hair straight and neat. Received so many compliments

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Works great

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Christmas gift for my wife and she loves it much more than a traditional straightener

    I would recommend this to a friend
  • Pros mentioned:
    Hair straightening

    Rated 5 out of 5 stars

    Hair brush

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very nice hair brush.It makes your hair smooth and silky.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Hair straightening

    Rated 4 out of 5 stars

    Staightens as advertised

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Straightens as advertised and much easier on my hair.

    I would recommend this to a friend
  • Pros mentioned:
    Hair straightening

    Rated 4 out of 5 stars

    Gets the job done fast

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Works great even for thick curly hair. Has a little smell to hair because heat but does the job and fairly quickly. I really like it and saves me a lot of time my hair is thick and to my waist line. My daughter does her own hair and she does pretty well for being 10 looks pretty straight also thick curly hair.

    I would recommend this to a friend
  • Pros mentioned:
    Hair straightening

    Rated 3 out of 5 stars

    flow

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought as a gift for my wife. It will be good for long hair

    I would recommend this to a friend
  • Pros mentioned:
    Price

    Rated 4 out of 5 stars

    Works well

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Honestly I was thinking this was going to be a rip-off but it really works! Being an African American and using this REALLY does wonders! Gotta comb my hair out first but that’s granted. Good in price and works! I use it all the time! Thank you

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great gift

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    To be honest, I bought 2 of these as Christmas gifts for my wife and daughter. I heard from a coworker that these are great to have. I can't tell you how effective they are, but they do make a great gift!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Hair straightening

    Rated 5 out of 5 stars

    Love this straightener

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My first thought was this things not going to work, kept at it for a minute and next thing you know my hair was straight. Love this thing, it's the fastest easiest way to straighten hair ever.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 4 out of 5 stars

    easy brush through

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy use and brushes through smoothly but did not make my curly hair straight. It helped so I only had to do one pass through with the straight iron but it couldn't handle curly hair by itself.

    I would recommend this to a friend
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