Sigma - 50mm F1.2 DG DN Art Lens with HLA Technology (Sony E-Mount) Bundle

The RF50mm F1.4 L VCM is part of the expanding Hybrid lens series, targeting a wide range of still-image and video shooters, with a combination of wide-angle coverage, a fast f/1.4 maximum aperture, and excellent image quality. On a full frame camera this lens gives you a Standard-angle look which has for decades been the most "all-purpose" focal length for photos and videos. On the video side, this lens really shines with a dedicated manual Iris ring, and a  linear focus motor called a VCM (Voice Coil Motor) that is virtually silent.  The VCM works in tandem with a Nano USM (Ultrasonic Motor)  on the floating focus unit for incredibly fast autofocus.  And finally, focus breathing is barely noticeable on this incredibly versatile lens, minimizing distractions for your viewer, and keeping your imagery and story as the priority.

For incredible versatility, the EF 24-105mm f/4L IS II USM has been redesigned to deliver superb L-series optical performance that pairs smoothly with the high-resolution, full-frame sensors of SLR cameras. Featuring a zoom range of 24-105mm and a constant f/4 aperture, the EF 24-105mm f/4L IS II USM is ideal for landscapes, portraits, sports and more, offering effective all-day performance for advanced photography and videography. It helps reduce ghosting and flare, and has improved peripheral brightness as well as a 10-blade circular aperture that helps deliver sharp, evenly illuminated images with gorgeous background blur. It even has an improved IS system for better handheld performance, especially in challenging light. From wide-angle to mid-telephoto and everywhere in-between, the EF 24-105mm f/4L IS II USM is a durable, compact performer you can count on for excellent performance and gorgeous results in more places, more often.

The optical design of the Sigma AF 28-70mm f/2.8 DG DN is based on the 24-70mm F2.8 DG DN | Art, which is renowned for its outstanding optical performance throughout its zoom range. True to the Contemporary line's core concept, the 28-70mm F2.8 DG DN | Contemporary was developed to offer the right balance of performance and portability, and as such, this large-aperture standard zoom delivers outstanding image quality that rivals Art line lenses in a body light enough for day-to-day use. Building on state-of-the-art technology, the 28-70mm F2.8 DG DN | Contemporary has an advanced optical design that includes three aspherical, two FLD, and two SLD elements. In short, the Sigma 28-70mm F2.8 DG DN | Contemporary combines all of the key optical features required of a large-aperture standard zoom lens, which are essential for photographing a wide variety of subjects in a range of shooting conditions.