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If there is a still display on any plasma TV, it will create "burn in" after a certain amount of time. I've owned plamsas in the past where you can see a little bit of burn in if the same display is on for about 5-10min, but goes away after changing the display. I have not experienced that at all with this TV, and have tested it up to about 20-30min. It is NEVER wise to keep the same display on a plasma for a while, but this TV seems to hold up a bit better than others.
Sorry, there was a problem. Please try again later.As to your question. Can a logo be burned in to your plasma screen... yes, what you want to look for is the refresh rate and if the plasma that you are looking at buying has a screen wipe. I own a number of brands of tv's. I would stand by panasonic's like becuase they have a screen clean that takes about 5min which would get rid of a burned in logo. I however in 2 years of watching the same stations for 15+ hours a day... knock on wood, have never had to use it. Can you get burn in yes, however most name brand tv's have implemented better programing to keep that from happening over the past few years. I wouldn't let it worry you.
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