First off, after researching 4k tvs, I've come to the conclusion that there are few differences between the 4k HDMI cables and the regular old HDMI cables that seem to be multiplying in my supply stash. Several experts say to just use your current cables, if you've purchased them in the last year or so. However, being a "better safe than sorry" guy, I went ahead and purchased this combo the same time I purchased my TV. If you are like me and you're spending a rather large sum of money (for me at least) on a quality tv, might as well spend another $40 on a good surge protector and cable. At regular price $79.00 I would have gone a different route, but I've owned several Insignia and Rocketfish items (Best Buy's private labels) and I've always been happy. Picture looks great and I feel better with a new surge protector protecting my investment. It's also a nice bonus being able to plug in usb items.