It doesn’t get better than this! In 1995 we invented the first LCD guitar tuner. We named it QWIK TUNE. In 2010 we launched SNARK. We have no shipped over 25,000,000 tuners! Silver Snark is better in 3 ways: Our new HYPER-SNARK software is fast and flawless, SILVER SNARK has longer battery life, and we added hard vulcanized rubbar collars to the tuner joints to make the tuner virutally indestructible! Built to last! Charles Goodyear invented the "vulcanized" process for making an ultra-hard rubber. The Vulcanized Rubber Joints on the new Silver Snark are insanely strong! It is virtually impossible to break this tuner!