A:Answer At the top, personal preference and viewing habits have more bearing than device function. I have both fire stick and Roku stick. Overall I like the Roku stick a little bit better. The fire stick has a slick intuitive menu and ample apps. The Roku app feels a bit more rudimentary. Rental fees for movies and tv shows seems higher on Amazon prime than it is on Mgo via the Roku. If you like the scifi channel, fire stick has the app Roku doesn't. In general all media hubs (Roku, Apple TV, fire) are pretty much the same.