Customer Ratings & Reviews

I was a Roku person for a long time but mine broke after many years so I decided to try the Apple TV just to see if it’s really any better. After using it for a month now, I do have to say you pay more, but you also get a lot more. The unit and the remote just feel premium. The interface on the TV and the screensavers are just much more hi-res giving your TV a more expensive feel.

Definitely worth the investment. Easy to setup and use. Picture and sound quality met my expectations. Love how it integrates my other apple products

Love Apple TV. Makes any tv a smart tv. Fast processor. Great picture. Wasn’t setup and use.

The new apple 4k TVbox I bought to replace my apple tvbox first gen addition. The new gen 3 4k is so much nicer, and it was able to put back into the same holder for it. Very very ease of set up. Seams to have a better picture and runs faster. I will be replace 2 more of the 1st gen. Box to this 4th gen. Thanks

I use the Apple TV 4K mainly for movies and streaming, and it has completely exceeded my expectations. Setup was quick and easy with my iPhone, and the interface is fast, clean, and free of ads. The video quality is incredible in 4K Dolby Vision, and the sound with Dolby Atmos creates a truly immersive experience. The new Siri Remote is simple and responsive, and I love being able to use AirPods for quiet late-night viewing. Everything runs smoothly across all my apps, and the device just works without any hassle. If you care about picture quality, reliable performance, and a premium streaming experience, this is the one to get. It is more expensive than others, but absolutely worth it.

Sometimes just good enough is not good enough. I have owned Roku, and fire sticks and started to buy a google “thing” because my tv came with it and I liked it but one thing I learned is, they all become outdated really quick really get slow. So yes an apple is the most expensive but the first thing I noticed, my tv is not the top of the line but it is a tcl middle of the road. It will accept Dolby 4K video that this box will provide. With that being said, my everyday regular watching stepped a notch. Also the software is so much better and having a hardwired network is well worth it. I am an IT network admin and wired is always better than wireless anyway. If you go on YouTube and look at the comparisons, they speak for themselves. A fire stick will work for you and I would buy a fire stick if they would produce this quality but i prob spent this much in updating the sticks because they would slow down with updates and recently Amazon got into a bidding war with Disney and they had to drop Disney until the agreement was reached. Same has happened with Roku. I have not heard about Apple. I guess they could do the same but I know Roku and Amazon sometimes have yearly battles. Anyway, this box has my vote for a “splurge”. You won’t regret it.

Best streaming box you can buy. Runs super smooth, if you hit the home button twice, you get all the open apps you have in a window format and can easily scroll between them. It's very different and wonderful compared to the others. If you are running a soundbar and a Samsung TV, make sure you have pass-through audio set under advanced sound settings.

I wanted to get Apple TV 4K with the higher memory. I also like that it has USB-C input to charge the remote. I have the second generation Apple TV and this one seems to be much faster. I love Apple TV because they update and fix bugs on a regular basis. Set up is so simple. Plug the HDMI into the box and then the TV then plug the power cable into the box and plug in the power supply. Use your Apple ID and it knows what apps you want. Compared to a Roku device it is so much faster. The screen is simple and looks like your iPhone or iPad screen. There are no ads like on Roku. The Apple - TV 4K 128GB (3rd generation)(Latest Model) - Wi-Fi + Ethernet just works great. I can’t think of a single issue I have had while using this for many months. The only thing I do not like is how small the remote is. I bought a third party case and now it is perfect. I have larger hands and trying to hold the remote out of the case and use my thumbs just wasn’t working. I would highly recommend the Apple - TV 4K 128GB (3rd generation)(Latest Model) - Wi-Fi + Ethernet.

This is my 2nd Apple TV 4K purchase, Now I have one connected to my family room TV and one connected to my bedroom TV. This one is a replacement for my Roku 4K box that still worked, but I feel the Apple TV is far superior to the Roku. The Apple TV is super fast and smooth in its operation. I love the super clean and simple Home Screen the Apple TV has as well. Set up is a snap especially if you own an iPhone or iPad. There are too many advantages of owning this device to list here, I'll just say if you buy one, you won't regret it!

Such higher quality video and sound than our previous service provider or even streaming direct through the SmartTV was an unexpected surprise. Easy to set up and easy to use. Wish the controller didn’t need to be recharged so often.

Coming from the Android world, specifically the Samsung and Sony ecosystem, I'm very impressed with the Apple TV 4K 128GB (3rd Gen) and what it delivers. I bought this for the sole purpose of watching movies and shows streaming on Apple+. I use my 83" Sony OLED master series (A90J) for all other streaming services (Netflix, Disney+, MAX, YouTube, Prime, Hulu). But I love the spectacular 4K movies delivered to my Sony. For such a little box and a reasonable price tag, the quality is incredible. This was a no-brainer purchase. And because of the minimal price difference between this 128GB unit and the lesser model, it wasn't worth overthinking it. Additionally, the remote directional keypad is touch sensitive with gesture control, it was a nice surprise. Takes a little getting used to but easy to master. Installation was super simple. I plugged it into my eARC HDMI TV input.

Cut the cord - cost saving in the first month alone more than paid for this device. Connected to a dumb flat panel and a surround receiver. Hardwired Ethernet. Like any Apple device, it will talk to your other Apple devices for quick and easy setup. Interface works more or less just like your iphone/ipad; although the remote has a ton of functions built-in compared to the number of buttons on the remote; it does have a learning curve. if your phone is in range, it to can/will automatically function as a remote, withhout having to open an app to do so. Overall, does exactly what I expected/wanted it to do

I've tried Roku, Fire and Shield all have significant shortfalls in either reliability or usability or ads! The apple TV+ is easy to setup, no ads, and excellent picture quality up to and including HDMI 2.1b and Dolby Vision. As I don't use or own an iPhone or iPad it was very easy to setup my old BT keyboard to enter all the credentials to all the services! The same when I wanted to add BT headphones so I can watch sport while my wife works from home. And using the headphones automatically mutes my Onkyo AVR--bonus!! The only slight issue I've found is that Dolby TrueHD or DTS:X. will only play in 5.1--no 7.1 height channels. The included Siri remote is small and slippery-- fixed by getting a silicon sleeve--also the touch pad is WAY too sensitive so I've turned that off in the setings. Can enthusiastically recommend as the best overall streamer.

The Apple TV came a lot earlier than I expected and it came all in one piece. It works like a charm and so far I haven’t had any problems. Hopefully it will stay that way.

I love my Apple TV. I upgraded from a roku device and I'll never go back. Better picture and interface and pairs easily with my phone and airpods.

We had purchase all our Apple - TV's at Best Buy. We like the price and after years of using them we still very satified.

This is my second Apple TV. Recently dropped Dish and now streaming everything. I was using the original for streaming in my den. I worked so well I purchased a second for the up stairs living room. It is a great platform for streaming. I was also able to set the Apple TV remote for controlling the tv to get down to one remote.

Works perfect, my tv’s navigation was getting pretty slow. Apple TV changed that!

Got this for my parents for Christmas, since their tv’s smart hub has essentially stopped working, instead of buying a new tv, I got them this. They are not very tech savvy but we’re able to learn it pretty quickly. Streaming works very well, and the Siri built in is definitely nice for quick navigation. It’s more expensive then a Roku or similar streaming devices, but overall I fell it is the cleanest to use. It also has no ads on the Home Screen which is a nice little bonus.

Great product and the geek squad did a great job! Thank you to the Team!