Customer Ratings & Reviews

I've been using the Roku Ultra on my Sony 4K tv and was disappointed when I found out it did not support Dolby Atmos. What a difference Apple TV 4K makes in sight and sound! Setup was a breeze and it didn't take long to learn the remote. Definitely a must have if you want HDR, Dolby Vision, and Dolby Atmos!

Totally worth the upgrade to have most of my library converted to 4K. Granted, not everything transfers but I must say they all look great in 4K, even older films like The Great Escape, Citizen Kane, Psycho, Once Upon a Time in the West, Roshomon, Tron, etc... Worth it if you have a 4K setup and a considerable digital library.

The UI is very easy to use and is fast on navigating thru apps. With the remote control it takes time to get used to it, once you have it for awhile it becomes very easy to use. My son loves playing game on it with a Ps4 controller and the game look pretty neat, no complaints.

I HAVE BEEN MULING GETTING THIS BUT ONCE MY CLIENT SHOWED ME HOW FAST AND EASY TO SET UP AND USE PLUS THE MIRROR EFECT AND ALL THE FEATURES AND CLARITY IT BROUGHT TO MY SCREEN I WAS SOLD WHY DID I WAIT SO LONG,PLUS WHATS GREAT IT COMPLIMENTS MY PC , MY TABLET AND PHONE ALL CONNECTED.

I absolutely love my Apple TV. It’s super easy to set up and the remote is my favorite. I love to be able to speak and have it find my shows. Super simple to use and doesn’t take up much space.

This is by far the best apple box they have come out with. The remote is awesome and siri and voice activated makes it even better.

Great picture with my 4K tv! Very easy to use and install.

Fantastic. 4K, Siri works perfectly, easy to setup and use.

I was pretty blown away by how beautiful the interface was and the ease of setup. As an owner of multiple Roku devices Fire Sticks and Chromecasts, I was impressed. It's the sort of ease and simplicity you'd expect from Apple. I loved trying the lightweight games available in the App Store. No doubt an edge over other devices if you're a casual gamer. Voice controls with Siri was pretty bad so I opted for the controller. Despite the things I liked, I still prefer Roku and my Android TV over having to buy this over-the-top box. I ultimately returned this.

If you have a 4k TV this streams very well for my current video selection. I buy Samsung tv's and this is a great great addition .

Apple TV is a must have if you are in the Apple universe. It can sync with all of your other Apple products and the OS is top notch

I have owned prior versions of this product and really enjoyed it. Will keep purchasing for compatibility with other home products.

Great product the hdr and 4K look great! Don’t be scared by the high price if your in the apple eco system item is well worth it !!

Apple TV is wonderful. Downloading apps is easy and a convenient way to access multiple media outlets. If you have the latest Apple operating systems, it seamlessly integrates with all of your other Apple devices. Easy to use and combine within the Apple architecture.

In my opinion... one of the best investments made in the 4K world! These will sync with other Apple TVs and match home screens... and the best part? Apple has upgraded tons of movies in my HD collection to 4K for free! Buffers very quickly. Different sizes are strictly for apps and games. If just streaming, I’d go with the smaller option.

Own several hundred VUDU movies this was the easiest way for me to get 4K movies from iTunes once I setup Movies everywhere now and linked my accounts. This got me 100 4K movies for free which more than covered the cost of the item. The picture alone is worth it along with DTS sound transmitted to sound bar I brought with the TV.

I was using the Gen 3 Apple TV for many years because I needed the optical audio output. Since my new LG TV has an optical out built in, I was able to get this version of the Apple TV. It is a lot faster than the previous Apple TV I have. And the remote is rechargeable so I don't have to buy batteries for that anymore.

The packaging and quality are consistently great as with all Apple products. Plug and play right out of the box. With the remote control app installed on the iPhone/iPad, it makes program searching with Siri a breeze. When linked to the AirPods, the sound quality is crystal clear.

I upgraded my apple TV to 4k and the difference is amazing. It is a bandwidth hog and the remote is move complex but the quality makes up for those.

Love my 4K Apple TV picture is awesome and Love the flow