Year-End SaleEnds 1/1/26. Limited quantities. No rainchecks.

Main Content

Customer Ratings & Reviews

Your price for this item is $47.99
Clearance
The comparable value price is $159.99

Customer reviews

Rating 4.8 out of 5 stars with 12235 reviews

Rating Filter

Rating by feature

  • Value

    Rating 4.5 out of 5 stars

  • Quality

    Rating 4.9 out of 5 stars

  • Ease of Use

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers find value in the Apple TV 4K 32GB's ease of use, excellent picture quality, and 4K streaming capabilities. Many appreciate the intuitive interface and smooth performance, praising it as a great streaming device. However, some users express concerns regarding the remote's quality and the product's price point. A few also mention storage limitations as a potential drawback.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 115 Showing 2,281-2,300 of 12,235 reviews
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Seamless

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It's responsive, relatively easy to set up, and very much in tune with the rest of the apple universe. Output is fantastic on a 4k 65" hdr capable LED television. Setup is a lot easier if you use an iPhone to handle the numerous login/password combos for enabling all the streaming services.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 4 out of 5 stars

    As expected

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have owned an iPhone and an Apple TV for for years now and the interface here couldn’t be easier. The video quality is very good and setup is easy.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Happy so far

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Still trying some things for the first time, but I especially like the ability to Murrow other devices seemlessly.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Remote

    Rated 4 out of 5 stars

    Good source for ‘over-the-top’ viewing.

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Video/audio quality is good. No problems with connectivity or buffering. Remote is not intuitive and takes lots of getting used to.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazed at the clarity of 4K!

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    If you have a 4K capable TV you should be amazed as I was at the clarity and depth of the picture. It is as if you are looking through a window. My best description is 3d viewing without 3d glasses. It is truly amazing when watching 4k programs. Even TV shows from the 60s are incredible clear.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Remote

    Rated 4 out of 5 stars

    Apple TV 4K!

    |
    |
    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love what the apple tv brings. Great quality, I wish the remote worked a little better but still great.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great Update

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I came from the older 4th Gen 1080p and I’m impressed by the new one. HDR definitely looks awesome on my Sony 930D

    I would recommend this to a friend
  • Pros mentioned:
    Interface

    Rated 5 out of 5 stars

    Bought this to replace the Roku tv features

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Roku TV features on my TCL tv have become very laggy and glitchy over the past few months. With having an iPhone and all, this was a purchase I wish I would have made a long while ago. The interface is perfect, and I love the remote. A must have for anyone with an iPhone or iPad!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Necessary upgrade to replace Blu-ray player

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this for my parents house, since their Sony Blu-ray player stopped working. I needed to upgrade them. Super easy to install and set up, especially with you are already using the apple ecosystem. Plus! You get a year of AppleTV+ for one year.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best Streaming Device!

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is hands down the best streaming device (quality wise). Not an Apple Fanboy, but this streaming device is above the rest when it comes to quality. The menus, remote, and 4k quality streams are bar none. This maybe one of the highest priced streaming devices but it's definitely worth it.

    I would recommend this to a friend
  • Pros mentioned:
    Streaming

    Rated 5 out of 5 stars

    Awesome

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I already own three of this ATV-4K boxes at home but I had to purchase one more for my son so he can stream Disney+ content on his room. ATV is nothing but another good choice for viewing your favorite movies and tv show content. Totally recommended and it’s all worth it.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Apple TV

    |
    |
    Posted . Owned for 1.5 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy to use and can add other apps from the Apple Store for free streaming. Since my TV isn't a smart TV, this makes it seem like one and it takes up every little space. It's Apple, how bad could it be?

    I would recommend this to a friend
  • Pros mentioned:
    Streaming

    Rated 5 out of 5 stars

    Game changer

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Apple TV completely changed how I watch tv. This service organizes all of your streaming services into one place and makes hopping in and out of various programs a breeze. I highly recommend this for everyone.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Honestly, the best moves for anyone with Apple!!!

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It’s better than any streaming stick, smart tv, or cable service around. It’s so easy, and it helps through your phone. Makes everything just THAT much easier. I’m glad to wake up and put on a podcast and listen to that while waking up. 5/5. Love the product!

    I would recommend this to a friend
  • Pros mentioned:
    Interface

    Rated 5 out of 5 stars

    Phenominal

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I've used Roku, Amazon Fire, Xbox, and Playstation to try and consolidate my streaming options. they all did a good job for each app, but the Apple TV is a master at bringing them all into one easy to use interface. My HBO specials are lined up in my que along side my Netflix and amazon subscriptions.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing Product!

    |
    |
    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I like the video quality that this product puts out so much, that I got a second one for another TV. When I compared the video from my cable box for Netflix in 4K/HDR to the one that the Apple TV puts out, it was a clear difference. It makes any video--even HD just come to life!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Great

    |
    |
    Posted . Owned for 11 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent OS and streaming apps makes this a great set-top box. Extremely easy to use, especially if you spring for the newer remote (although the one that comes with this particular Apple TV is not bad either).

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Love it.

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great new layout for apps. And this units tests your cables for you to ensure 4k HDR compatibility. Pretty cool.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Worth it

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased this as a Christmas gift since I already own two for my house. My MIL was able to easily set this up and download all the apps that she wanted. Great by for anyone that likes to stream entertainment.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Speaks by itself

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Apple always providing the nest products. I had the previous apple tv and enjoyed it. This one is great as well!

    I would recommend this to a friend
Sponsored