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Customer Ratings & Reviews

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Customer reviews

Rating 4.8 out of 5 stars with 12235 reviews

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Rating by feature

  • Value

    Rating 4.5 out of 5 stars

  • Quality

    Rating 4.9 out of 5 stars

  • Ease of Use

    Rating 4.7 out of 5 stars

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Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers find value in the Apple TV 4K 32GB's ease of use, excellent picture quality, and 4K streaming capabilities. Many appreciate the intuitive interface and smooth performance, praising it as a great streaming device. However, some users express concerns regarding the remote's quality and the product's price point. A few also mention storage limitations as a potential drawback.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 122 Showing 2,421-2,440 of 12,235 reviews
  • Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Amazing features, works well

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing features, and apps included, had a first or second gen that was just limited on apps upgraded since we love Plex and have a 4k tv. The remote can take sometime to get use to though. Original remotes still work with it.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    The best streamer on the market

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Apple TV has everything a cord cutter could ask for. It is especially nice if you are already in the Apple ecosystem. I got this for my older parents who do not love learning new technology and they even said it was extremely intuitive.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    The next gen Apple TV!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I purchased this at the same time I purchased my new Samsung 4k and the two work great together!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use
    Cons mentioned:
    Price

    Rated 4 out of 5 stars

    It is ok but overpriced

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It's overpriced but easy to use if you are already familiar with iPhone and/or iPad, not as flexible as the Amazon TV Cube.

    I would recommend this to a friend
  • Pros mentioned:
    Interface

    Rated 5 out of 5 stars

    Love it

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I now have one of these on all 5 TVs in my home. While I do have smart TVs, the Apple TV experience and user interface is just better, faster, and smoother. Additionally, as directvnow has an app on Apple TV, I no longer have to pay monthly fees to rent cable boxes.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    4K is awesome!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this to move up to 4k resolution, which was more than worth the money. Crystal clear picture does not even adequately describe the picture this provides. Not sure I will ever need further picture clarity in the future....after all this really is the future!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Love Apple TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Been using the Apple TV since it was first released- really enjoying the picture quality upgrade

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Another great device for my home

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have been able to use this not only for the apps but is great for mirroring my devices as well

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Enhance 4K

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the 3rd Apple TV I have purchased, and it keeps getting better. The fresher the better!!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Nothing better

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Seriously, there's no better box than this, especially if you're already in the Apple ecosystem.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Tremendous 4K Picture Quality

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality of the Apple+ original programs in 4K Dolby Vision HDR is impressive. I think it’s the best of any streaming device that I have used. I have it connected to a Sony X950G TV and the two make a happy marriage.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Love it

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I had a BluRay disc player that also had access to Netflix + other apps. It started to not work well or lag. Decided to splurge and get an Apple TV. Best decision. Super fast, easy to navigate. Love the track pad and voice command. So far it's been great.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    So fast and responsive. Huge range of TV apps.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was so amazed at how fast the new Apple 4k runs and how responsive it is compared to its older versions. The range of TV apps is also great, considering that we have yet to go back to cable ( we ditched it a year ago) there is a great selection that would otherwise be on cable.

    I would recommend this to a friend
  • Pros mentioned:
    Interface

    Rated 5 out of 5 stars

    Apple homerun

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It's an improvement over the previous model. 4k streaming, and an even refined interface. There are other things that make it worthwhile. Overall, it's for Apple fanatics because most of the apps can be found for the cheaper firestick, or built into their smart tvs

    I would recommend this to a friend
  • Pros mentioned:
    4k

    Rated 5 out of 5 stars

    Should have bought it during launch

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Apple TV 4K is soemthing one should have to really enjoy. I have it plugged onto my Samsung TV with a Bose Sound system attached to it. The difference is visible when I move from my Roku device to this one and an amazing change is felt. Truly a great experience for the 4K

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Solid Performance

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Even though the newest version of the Apple TV supports 4K TVs, I connected mine to an older HD TV. The Apple TV recognized the limitations of my TV and automatically chose the correct video settings. My only complaint is the fact I had to manually reload each of my applications.

    I would recommend this to a friend
  • Pros mentioned:
    Streaming

    Rated 5 out of 5 stars

    Worthwhile Upgrade

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Upgrading to version 4 Apple TV allowed us to connect various smart devises to the My Home app on our IPhones. It also helped us save on our monthly bill by streaming our favorite programs instead of paying for channels we never used under a Satellite TV provider.

    I would recommend this to a friend
  • Pros mentioned:
    4k

    Rated 5 out of 5 stars

    Great Upgrade Solid performance

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This new versions of the Apple TV is great, I stream 4K movies and have had no issues. Any movies you have previously purchased in iTunes get a free upgrade to 4K if available, that alone is worth the upgrade. The apps work flawlessly, this is a no brainer and worth every penny.

    I would recommend this to a friend
  • Pros mentioned:
    Streaming

    Rated 5 out of 5 stars

    Apple TV Box

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We were having major problems using our cell phone hit spots to watch TV on our new LG TV. Not only did the Apple TV box help with watching live Hockey games but also with Netflix and Amazon Prime TV.

    I would recommend this to a friend
  • Pros mentioned:
    Streaming

    Rated 5 out of 5 stars

    Amazing device

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I purshased this mainly due to my girlfriend wanting it and both of us haviyiphone and no way to stream to tv but we discovered more to this and it’s so amazing we love it would be buying more and highly recommend this and if your grandma has a tv service provider even better

    I would recommend this to a friend
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