Customer Ratings & Reviews

Much better than the previous model. Children love the app store and games.

We simply can't imagine TV without our Apple TV anymore. The entire family is constantly running some app on it to watch their favorite shows, movies, or YouTube. The 4K is absolutely awesome as well. Just stunning!

Love it works the same an hour for Jamison even better I will recommend it

I don’t know why they still put software built in TVs. Apple Tv, an external device, is very easy to use and I have several in my house with only internet. No cable Tv I stream everything through Apple TV and I love it!

Apple TV 4K really brings out great video display on movies. The remote is tricky at times, but I have access on my phone as a remote to control the way I select what I want to see.

The Apple TV is a great product for interfacing with your television. I have some gripes about the user interface, and particularly about the remote which needlessly uses a Touch Interface when you actually can only move left, right, down and up. But this box has the least lag of anything comparable, and for that it wins out. It will hurt your wallet.

Great picture! Easy to use. AirPlay is awesome. Must have for a TV not connected to cable.

This device is far superior to the Android OS Cromecast native to my Sony TV; faster to connect to WiFi, faster and more elegant interface, all the things you would expect from an Apple product.

This device all and any Smart features to Any tv that you may desire... plus all your apple id purchased movies, music, Pictures , games, and more... one of the best smart devices i have ever used...

Really like the new features of the Apple TV. It works well with my $K TV.

Overall I like this item. There's a bug in the current TvOS that plays Hulu, Netflix and Amazon Prime audio with no video if the Apple TV has been sitting idle for several hours. Restarting the Apple TV solves this issue. Hoping for a fix in a future TvOS update. Love that content from multiple providers are available from the main screen of the Apple TV without opening separate Hulu, Netflix, Prime apps (with the exception of the current bug)

It's the 4K version of AppleTV. It's fine. Does what you expect from Apple.

A must have item for anyone who has a 4K TV and has bought movies on ITunes. The best part is that any movie that you have in your ITunes account that have a 4K version you get it for free, no paying more for the 4K version.

Excellent streaming device. Simple to use, great response to the remote, and convenient that I can use the remote on my phone just as well. Highly recommend.

This little gem keeps getting better, faster and now is 4K! So many apps and streaming options. Why do I still have cable? And oh yeah it comes with a year of Apple TV so you can stream the Morning Show!!!

Coming from Amazon fire Cube, I have to say the improvement on the User experience and responsiveness of the User interface are dramatic. I get TV via HULU and it is very smooth. I miss though Alexa as Siri has much more limited integration. Another limiting factor is the lack of VPN applications like Express VPN which is available on Amazon. Overall I think it's a good product.

I bought this a few months back. It has been used with uploaded movies and TV shows as well as Netflix and Amazon Prime. I am pleased with the range of things that it covers and feel it is the right interface box for those things.

The picture rendering in 4K HDR/Dolby is great. The Atmos sound works great too. It buffers nicely for 4K so you don’t get massive pixelation like you do through your on demand cable box. Flawless AirPlay if your a Mac/IOS user.

Well worth it if you live in the Apple family. Love the Siri voice remote

As any Apple product this came packaged well and was an easy plug and play. Gave me the opportunity to "mirror" my phone and thus produce on the screen what I wanted to see.