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Customer Ratings & Reviews

Your price for this item is $47.99
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The comparable value price is $159.99

Customer reviews

Rating 4.8 out of 5 stars with 12235 reviews

Rating Filter

Rating by feature

  • Value

    Rating 4.5 out of 5 stars

  • Quality

    Rating 4.9 out of 5 stars

  • Ease of Use

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers find value in the Apple TV 4K 32GB's ease of use, excellent picture quality, and 4K streaming capabilities. Many appreciate the intuitive interface and smooth performance, praising it as a great streaming device. However, some users express concerns regarding the remote's quality and the product's price point. A few also mention storage limitations as a potential drawback.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 64 Showing 1,261-1,280 of 12,235 reviews
  • Pros mentioned:
    Ease of use
    Cons mentioned:
    Price

    Rated 5 out of 5 stars

    Great installation and easy to get started.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great product, easy to install. Easy set up since already using other apple products. Didn’t want to get involved with other formats. On high price side. Can’t wait to get an antenna.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    I love it

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love my Apple TV. I bought this so I could relieve the stress of streaming off of my PS4. I'd like it to last a bit longer for gaming and blu-rays so I don't have to use it for all my streaming purposes. I also recently bought a MacBook Air and wanted an Apple TV to go with it, as it gives you the ability to AirPlay from your laptop with no physical connection. Not only that, but I can play music directly to my soundbar from the AppleTV or my phone. I bought it from Best Buy because I knew the process would be simple and convenient! I was able to make my purchase from work and pick it up on my way home, saving so much time.

    I would recommend this to a friend
  • Pros mentioned:
    4k, Picture quality

    Rated 5 out of 5 stars

    Love it

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the 4K. Makes an old tv seem new again if your tv is 4K compatible. This product is only worth buying if your tv is 4K compatible. If not, your better sticking with the 1080p version.

    I would recommend this to a friend
  • Pros mentioned:
    Streaming

    Rated 4 out of 5 stars

    Great TV accessory to stream EVERYTHING

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We have Hulu, Netflix, Amazon Prime and Disney+. This device allows us to seamlessly access all of these streaming sites from the same hub. So seemlessly in fact that sometimes it is hard to tell which one we are currently using! That is the only reason why I gave it 4 stars. I have had moments where I got frustrated because I look for a series that is actually on a different streaming platform, but I had no idea that I wasn't on the desired platform at that moment. The touch screen is, sensitive, this causes my dog and my family members to sometimes click unintended buttons on the screen, but as long as you know it, it is easily avoided. We love the voice command feature, it works well 99.9% of the time. We really love that we can control the volume of the TV with this remote too, which means that the person in charge, doesn't have to handle two different remotes. Best buy's curbside pick up was easy, painless and quick. This is our second apple tv purchase (we just wanted the updated features). The older one still works great

    I would recommend this to a friend
  • Pros mentioned:
    4k, Ease of use

    Rated 5 out of 5 stars

    Awesome

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love it. Finally took the plunge, it’s a no brainer if you have iPhones or iPads. Wish it was cheaper. But just works. Has every app. And all in 4k

    I would recommend this to a friend
  • Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Apple Never Fails!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’ve had an Apple phone for a long time and only recently I decided to go Apple all the way. MacBook Air, IPad Mini and now Apple TV. This product is amazing as I’ve tried other similar products and have had issues like delayed sound. You know, like when the voice goes faster than the screen! Hate that. So with Apple TV, it’s like watching live TV without any disruption. However, I do admit Apple can do a better job on guiding you to all the tricks of how to use the remote. I had to utube these. Not cool.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use
    Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Great streaming box!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’ve been using the older gen 3 apple tv for years. The 4k apple tv does everything the old does better. The remote took some getting used too but all the new features are just awesome.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 4 out of 5 stars

    Worth the upgrades

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Really like the new upgrades to the Apple TV. Apps tv choices and the ability to see what’s on without going to each app separately is nice.

    I would recommend this to a friend
  • Pros mentioned:
    4k

    Rated 5 out of 5 stars

    Easily my favorite entertainment device

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Integrated with my Smart T.V. great. 4k is stunning. Apps are easy to use and virtually no lag on anything.

    I would recommend this to a friend
  • Pros mentioned:
    Interface, Picture quality

    Rated 5 out of 5 stars

    Excellent product!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is an excellent product with phenomenal 4K HDR picture quality. Very user friendly interface. In my opinion, the Apple TV is a far superior product to its competition.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Awesome

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Unbelievable how good the pictures are in 4K I run slideshows of our trips from my Apple computer easy to use also use Amazon & Netflix movies fast and no problems loading anything

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great buy

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Apple knows how to do it. The ease of use, picture quality is great, and it is packed full of features. They continue to raise the bar.

    I would recommend this to a friend
  • Pros mentioned:
    4k
    Cons mentioned:
    Price

    Rated 5 out of 5 stars

    Apple TV

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    Posted . Owned for 11 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    PURCHASED TWO FOR MY HOME AND IS THINKING ABOUT GETTING THE LATEST ONE. PRICEY BUT WORTH IT IF YOU DONT HAVE A SMART TV

    I would recommend this to a friend
  • Pros mentioned:
    4k, Picture quality

    Rated 5 out of 5 stars

    Finally able to cord cut

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    4K and Dolby atmos output was what streaming was missing. This box has the best Siri of any Apple product. Gives me an additional HomeKit hub. Picture is amazing. Must have

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Streaming King

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    After using many different devices this has outshined them all. Great quality, easy setup( easy to use, and love that it can sync to sound bar!!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use
    Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Perfect for an Apple family

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Apple TV adapts to all of our apple products and easy to use and navigate. Would be nice to have a bigger remote but other remote programmed easy with the Apple TV

    I would recommend this to a friend
  • Pros mentioned:
    Interface, Picture quality

    Rated 4 out of 5 stars

    Apple TV 4K

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The interface is superior to other products. The picture quality is excellent. Apple upgrades eligible movies to 4k HDR for free! The only downside is that this does not support Dolby Atmos at this time. It is rumored that it will be added via a firmware update in the future. Lack of Dolby Atmos is the only thing preventing me from giving it 5 stars.

    I would recommend this to a friend
  • Pros mentioned:
    4k

    Rated 5 out of 5 stars

    Amazing picture

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have the hd Apple TV and this one. This uses more speed, but looks so amazing! Definitely recommend for anyone who love watching things in 4K

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Love it

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Incredible picture, sound, and ease of use. I just recently cut the cable cord and now streaming all of my tv through my AppleTV.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Perfect 4K companion

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    There are lots of ways to get 4K content out there, but this might be the easiest. Great plus is you get the 4K version of movies you already own, and even non-4K content looks great thanks to its upscaling technology. I expect Apple to do more with this device in the coming years so get it now!

    I would recommend this to a friend
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