Customer Ratings & Reviews

This was purchased to replace an older model. It was very easy to hook up and the new interface is amazing. It was a great replacement.

We have 5 Apple TVs and enjoy them all. We only use Apple TV - no more cable box. I highly recommend this product.

It certainly cost more than my roku, and it certainly had a bit of learning curve for me to learn how to make the controller do exactly what i wanted....BUT it was worth it! It buying my new apple tv i knew that i would be able to have the apple tv plus app for free for a year, and thus deduct that total from the cost. I also am very much an apple fan, liked knowing that i could use my iPad or iPhone as a remote also..... the picture is wonderful, it allows me to access all the apps i wish, just has left me very pleased with the product.

I love this Apple TV! It’s perfect. Remote can be a little tricky to learn but overall excellent product and easy to setup.

You really can't do any better than this. Thing works and looks amazing.. very intuitive and the siri remote is so helpful. I could never use anything else

You’ll be on your way to cord cutting in no time...great UI....even my wife(who is not tech savvy) and 6 year old son find it easy to use.

Truth be known I am not an apple fan, and I hate that I am writing this review but even though I have strong feelings against their phones I can not condemn this product. But this streaming service is completely awesome. The ease of use, the streaming is better than any other smart device I have used. Of course, my wife loves it because of the ease of use and being able to use her Ipad or iPhone as a remote. If your looking for a streaming service I strongly suggest this

Does everything I was looking for and is a solid 4k streaming option. Super easy to download and add apps that I want and to customize setting to coincide with what my TV is capable of. My only complaint is the price gap from other 4k streaming devices.

Loved the 1080p version so I had to buy this picture is perfect and fast working device way better then fire stick or tv

Easy set up!!! Great quality product!!! I’m not tech smart but I was able to completely set it up and learn how to use it on my own

After my older model went out I got the newest version. Although I don't like the remote as well everything else great as usual. The 4K is awesome!

One of Apple’s best devices. If you pair this with an iPhone or iPad, the airplay user experience is very smooth and seamless.

Much better and higher quality than smart tv apps. Allows for bypass of ARC that causes me problems. Much improved over earlier models.

This is a great product and very easy to navigate and it works perfect to stream multiple apps. Highly recommend!

I am apple everything and this is easy to set up and use. Plays well with my phone and iPad. Dolby atmos and vision. HDR. Matching video and audio quality options so you don’t force programming into something it’s not broadcast in. Great for streaming 4K content. Only draw back is the price.

4K is stunning . Nice picture! sweet deal ...I am so glad I bought it and it has made my viewing experience great! Thanks

I picked up an Apple TV 4K because I am converting my movies over to digital. I use the Movies Anywhere app/site to link my VUDU, APPLE, amazon and google play account. Apple will upgrade your digital codes to the highest format. I had Harry Potter digital codes for Blu-ray and when the 4K Verizon came out apple Upgraded. I give the Apple TV 4/5 because the user interface isn’t as straight forward as it should be. If you have Other Apple products and iTunes I would suggest.

I'm very happy with the Apple 4K TV. It is easy to use, responsive and the video and audio experience is great!

The 4K is stunning and of course with any Apple product everything works together seamlessly. Set up was a breeze using my iPhone.

As always with products produced by the totalitarian Apple company, operation is never intuitive, that is, until someone that already knows gives a smarmy clue while stating how "intuitive" Apple products are. As Apple attempts do design our world for us, while taking all of its cash, rabid Apple eaters blindly ignore faults, necessary workarounds, and the unlimited spices of other offerings. First off, getting past the menu language setup doesn't happen until you get lucky or accidentally touch on some sort of command that is unintuitive. I haven't had a session with the local Apple guru; I hope the Apple bar serves drinks. Two were installed successfully, the third got stuck in the middle of setup and then refused to accept up or down commands from the remote. Without those commands, there is no intuitive way to reset the device, since Apple decided our lives would be easier without a hard reset button as one the older units. Hard power reboots were neither successful. Checking the remote with the other units verified proper function. Also, aftermarket IR remotes controlled the first two perfectly.