Customer Ratings & Reviews

Easy set up. Beautiful picture. Easy to use the built in SMART features.

The TV provides great picture and sound. Would be nice if the remote was backlit or had glow in the dark buttons, very difficult to use the remote in the dark when watching movies.

Sony has always been a great company with high quality products for the most part. This XBR edition will be my 4th TV I've purchased. And before you guys think, why buy another? The other 3 TV from Sony are all still in working order and still a great product. I need to pretty much upgrade with the new 4k and HDR mode for 4k movies and PS4 Pro gaming system! I've had two other TVs in my life one Samsung and a Whitehouse TV. Both have died or burnt out.

Very good picture after some adjustments initially. When using HDR in movies and games, it really shines.

I purchased this panel after using my old Bravia LCD for about 6 years. I never an issue with SONY panels. For the price, this offers you great technology ( HDR ) , specially the 2016 model. It's a IPS panel. I love that i can manage my sound bar through the HDMI ARC. All the apps available for it. My PS4 looks gorgeous with it. Get the 4k upgrade for Netflix, best extra $ 2 dollars ever. Yeap, really happy with the purchase.

I bought this as my video game system TV (getting ready for Project Scorpio) but am so impressed with the picture I've been watching most of my PPV purchases on it. I had to play with the settings over a few weeks to truly optimize the picture (I recommend you turn on the light sensor, something I usually never do), but once you get it dialed in its great.

This is the sharpest picture I have ever seen on a TV. It is very user friendly and is an excellent TV.

Picture,Sound,Clarity,Refresh is all good. Geek squad installed on our wall and everything was fine!!

Bought this TV while it was on sale and was a great value for $699. Awesome picture and easy set up.

Beautiful picture and easy to use features. Highly recommend this tv as the center of your entertainment.

Love the HDR and 4K paired with the PS4. Easy to set up. Don't forget to use HDMI 2 or 3 for the PS4.

This TV is what you expect when you buy a smart TV. It has a killer picture and soooo many features!

Was looking for a 50" tv that would fit on a narrow entertainment center, but the the base on other models I was looking at were too wide. Settled on this Sony model after reading many reviews. Was initially worried about the refresh rate on this model, but I am very impressed by the quality of the picture. Fantastic picture for watching sports. The Sony processor does an amazing job. And getting it for $650 around Thanksgiving was great.

Really love the ease of use of this smart tv, quality is off the charts amazing, so glad we got this!

Good TV for a good price. I found the TV very easy to set up and integrate with my cable system. I would say the sound could be better since I am not using external speakers.

Awesome color and sound, happy to spend a little extra $ for this 2017 model (over the 2016 model).

I would recommend this TV. The picture quality is phenomenal and the menu is easy to guide through.

tv has good picture, color, decent instructions on how to install. The remote is terrible especially compared to my other tv, an LG. Price changed twice, lower, after I bought

I bought this TV this past December and couldn't be more pleased. It replaced a 10 year old model and the improvement was incredible. The set-up was easy and the sound quality was good for my tastes. (I may buy a sound bar at some point, but the current speakers do well enough for the non-expert listener). My only complaint is that I find the Android TV functionality a bit clunky so navigating the various options took some time.

I liked mine so much I got the smaller one for my den. The color is superb and detail is wonderful.