Customers are enthusiastic about the excellent picture quality and vivid color. Users appreciate the ease of use, illuminated remote control, and the convenient center stand. Many customers also agree that OLED is the superior display technology. However, some customers feel the TV is a bit expensive for its size.
This summary was generated by AI based on customer reviews.
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 4 Showing 61-80 of 608 reviews
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Sony is still the Best!
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Posted . Owned for 5 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
After doing my research on the diferrent options available for a TV in this size range, I decided on the Bravia XR A90K. I was replacing a 9 year old 50 inch Bravia whose Android OS had started rebooting increasingly at random. I wanted to try an OLED and though an LG was on sale for half the price of the Bravia, I’m just a Sony fanboy at heart. Paired it with an Apple TV 4K, that I purchased at the same time. I could not be any happier with my decision. With just a few tweaks on both of the items, think Picture:Custom, Color Space:DCI on the Sony and Content Match: Frame Rate and Dynamic Range on the Apple TV and bam PERFECT PICTURE! Calibrated the picture with my iPhone and no correction was needed. I will say that if this is your first OLED TV there will be a bit of an adjustment period. But once you get used to the infinite contrast and lack of artificial brightness you will be hooked. Sony and Apple are an unbeatable pair!!! Bravo!…or should I say BRAVIA!!!
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi DouglasC, Thanks for the 5-star rating! We're glad you like your new TV. Enjoy and thanks for choosing Sony. -Craig
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
My favorite TV ever!
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Posted . Owned for 2 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I love my TV, by far the best one I have ever owned! The colors and the skin tones are so lifelike I feel like I am actually “there.” I appreciate the lack of over sharpening I have experienced in the past with other brands This screen is so easy on my eyes and a joy to watch. This TV is a movie lovers delight! The speakers are remarkably full and rich for a small flat screen TV as well. Happy camper here:) Thank you Sony for creating such a wonderful, high quality TV for folks like myself who live in a small space.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Thank you so much for your wonderful and heartfelt review of the XR-48A90K, JaneR! We couldn't be happier to hear that it's by far the best TV you've ever owned.
It brings us great joy to know that you're experiencing such lifelike colors and skin tones that you feel "actually there." We also feel privileged to know that you appreciate the lack of oversharpening, which makes the screen so easy on your eyes and a delight to watch. We are also pleased that you're enjoying the remarkably full and rich sound from the speakers, especially in a small space.
Your feedback confirms that we've succeeded in creating a high-quality TV that is a true "movie lover's delight." Thank you again for choosing Sony!
Best regards, Gus Sony Social Media Team
Pros mentioned:
Color, Picture quality
Rated 5 out of 5 stars
Picture champs
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Posted .
This reviewer received promo considerations or sweepstakes entry for writing a review.
Excellent tv with no ending to its great picture. The blacks are the inky black and the colors are right on.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Btheifer,
Thank you for the fantastic 5-star review! We're very glad to hear you're enjoying the Sony - A90K TV. It's wonderful to hear that you love the picture quality, especially the deep, inky blacks and accurate colors. We designed this TV to deliver an exceptional viewing experience, and your feedback confirms we've achieved that. We appreciate your support and hope you continue to be impressed!
Thank you for choosing Sony!
Best regards, Dominick
Pros mentioned:
Color, Picture quality
Rated 5 out of 5 stars
Bonus Points
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I bought this for my mother-in law, and she loves it!! Bonus points for me! Her vision is fading but the colors on the screen are very vibrant and make it easier her to watch!
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hello DouglasT,
We are delighted to hear that your mother-in-law is enjoying the XR48A90K TV, and extra kudos to you for choosing a product that enhances her viewing experience! The XR48A90K is designed to deliver exceptional picture quality, with vibrant colors and high contrast. This is especially beneficial for viewers with fading vision, as it makes details more distinguishable and enhances the overall viewing experience. Thank you for choosing Sony!
Best regards, -Fred
Rated 5 out of 5 stars
Wonderful contrast
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Posted . Owned for 2 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I've traditionally hopped from cheap TV to cheap TV but recently decided to buy a more top of the line one. OLED is honestly amazing. Some gradients fading to black make it look like half of the TV is simply off--no washed out black from a backlight. Only problem with it is sometimes the remote will disconnect, so I have to pop out the batteries and reset it. A little annoying for something so expensive, but not the worst thing in the world. The image is unbeatable and the reason I bought the TV.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Shiva,
You made the right choice! We appreciate you for reaching out to us today. We're glad to hear that you like the picture quality of the TV. For your remote control issue, make sure to keep the remote control sensor area clear from obstacles. Avoid mixing new batteries and used batteries, or different brands of batteries together. Perform a power reset of your TV. Temporary and intermittent issues are often resolved by performing a power reset. Unplug the TV power cord, wait about two minutes, and then plug it back in.
The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for choosing Sony!
-David
Pros mentioned:
Color, Picture quality
Rated 5 out of 5 stars
Awesome Sony OLED
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Posted . Owned for 2 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Totally love my Sony OLED tv. Have never seen such awesome colors and clear pictures.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi VickiK,
Thanks for the wonderful 5stars! We're truly heartened to hear you're totally loving your BRAVIA A90K OLED TV's incredible colors and clear picture—it is exactly what makes OLED technology so special!
Thanks so much for sharing your great and for choosing Sony!
Sincerely, Jenn | Sony Social Media Team.
Pros mentioned:
Color, Picture quality
Rated 5 out of 5 stars
Excellent in all respects
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Posted . Owned for less than 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
So, I decided to cut the cord to satellite services. So I took the old 4K tv and made it my PC monitor. All reviews pointed to either the LG or This Sony TV blew me away. Once the setup was done, I had to do nothing to the color it was perfect. The sound was pretty good too. Worth every penny.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi ErickK, that was amazing! You've certainly made a great choice! We are extremely pleased that it suits your needs and expectations. Thank you very much for sharing your excellent experience with your XR48A90K and for choosing Sony! - Romeo
Pros mentioned:
Color
Rated 5 out of 5 stars
Great purchase
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Posted . Owned for 9 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Love this tv! I finally upgraded my 12 year old Samsung for this tv and it doesn’t disappoint. The color / true black is amazing, I love the smart tv interface, and it is awesome to game with it on my PS5. Very happy. My first experience with OLED and I can’t go back
I will just add I don’t think the sound quality is great but I’m spoiled because I’ve had a sound bar for years and find most tv sound quality is mediocre at best
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hello Samantha, Perfect! You made the right decision in upgrading your TV and we are happy you purchased our Sony XR48A90K. We're glad that you like the image quality and how enjoyed playing your PS5 with it. If you are planning to add a soundbar, you may check our A Series soundbar like the HTA7000. HTA5000, HTA3000 and HTA9. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for choosing Sony! - Marco
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Great tv but Wifi can be an issue
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Posted . Owned for more than 2 years when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I been having this tv for 3 years and it’s probably the best tv i ever laid my eyes on. To watch regukar tv, movies and ps5 gaming its really too notch. Only problem is it will disconnect from the wifi time to time and it wont want to reconect unless hou unolug the tv which can be very annoying. Every 3-4 months it just wint connect to the wifi and aometimes just a reset does the trick but when it doesent I have to unplug the tv for 60 seconds and it works. Other than that its a superb tv!
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi KingZerps, thanks so much for taking the time to share your 5-star review of your BRAVIA A90K! It brings us great satisfaction to hear that after three years, it's still the "best TV you've ever laid your eyes on" for regular TV, movies, and PS5 gaming.
We're sorry to hear about the Wi-Fi disconnection issue you've been experiencing. That definitely sounds frustrating, and we understand how annoying it can be to unplug the TV to resolve it. While you've found a workaround, we'd like to help you explore a more permanent solutions. You may check the article ''Troubleshooting network issues'' [https://www.sony.com/electronics/support/articles/00151038?utm_source=glean] or reaching out to our Sony Support Team for assistance at https://us.esupport.sony.com/support/s/support-contact?language=en_US&category=tv
Thanks again for choosing Sony!
Sincerely, Jenn.
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
A90K is #1 for 48” class
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Posted . Owned for 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I purchased an open box excellent a90k 48” after the holidays. With a Best Buy warranty for 925, after tax. Tv arrived with a box that looked in rough shape from shipping, I was skeptical. We removed the tv and hung it on the wall, it worked flawlessly and had zero signs of use or scratches. We were absolutely blown away by the clarity, color, and motion processing.
Standard cable tv looked HD, Netflix, HBO/MAX, and Disney + looked better than blue ray movies used to. COD on PS5 felt within 1% as instantaneous as my 1ms monitor once calibrated in game mode. Sony finally nailed it.
I had issues in the past with an a90J 65 and google assistant slowing down the OS on the Home Screen navigation menu. I left google assistant voice commands off, and am able to fly through the Home Screen or app menus with no lag while scrolling through movies titles or settings. For the past 20 years the price point has been the same for a high end TV while everything else has gone up 25-100%. Huge value for what I’ve received vs what I’ve paid.
Well done Sony, well done Best Buy.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Brian,
Thank you for the positive feedback. We really appreciate the time you took to share so many details about your experience with the TV. We're glad to hear that you like the picture quality, streaming applications and price point of the TV. Thank you for choosing Sony!
-David
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Sony Flat Screen TV 75"
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Love my new Sony 75" flat screen TV. Sony has mastered this technology and it shows in every crisp, colorful and detailed picture. Watching football is just awesome!
I would recommend this to a friend
Brand response from SonyListens
Posted .
Thank you for the fantastic review, EllenK!
We are so happy to hear that your new TV is delivering such a crisp and colorful picture—watching football on a Sony is definitely a game-changer!
Thanks for choosing Sony!
Best regards,
Gus Sony Social Media Team
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
SONY GRAND CHAMPION COLOR TV
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I now am totally convinced that SONY is the finest TV AVAILABLE. I tried 2 other brands, Samsung and another. The picture on my new SONY is so much more superior and awesome than Samsung. No comparison truthfully. Also getting Google TV is already installed. Both Samsungs made it almost impossible to get and use Google TV. The options of so many free sites are endless on my Sony. I currently own 2 Sony’s and never to try another brand. NEVET‼️ The sale price I purchased my new Sony with, was unbelievable. What a pleasant experience and pleasure to experience this model Sony.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Bubba, we are so happy to hear about the great experience you've had with our Sony TVs. The Sony Bravia A90K is a perfect choice for those who love a natural and very realistic picture quality! And with the integration of Google TV, this master piece organizes your content all in one place. We really thank you a lot for your loyalty, and we wish you wonderful moments enjoying the great performance and excellent quality of our products. Thanks for choosing Sony, regards, -Dominick
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
customer
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Good tv works well .Picture is good. I am glad I bouht it
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi David,
Thanks for your review of the A90K.
We're so glad to hear that you are happy with your purchase and the TV works well for you. It's wonderful to know you are enjoying the good picture quality.
Thanks for choosing Sony!
Sincerely, Jenn | Sony North America.
Pros mentioned:
Picture quality, Stand
Rated 5 out of 5 stars
Great picture and sound without soundbar
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Very nice picture and sound without a soundbar Documentation could be better. Once the quirks were worked out, like restarting when turned on, from doing a lot of searching in online forums, TV seems stable now. Love that it's a Google TV and added to Google Home. Also love that the stand is in the middle of the TV and not legs on the edges. A little pricey, but it is a Sony.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi JohnB, Thank you so much for taking the time to leave us a review of your Sony A90K! We're very pleased to learn that you were able to resolve your concerns by searching for solutions in online forums. For future reference, we can offer assistance on how to set up or operate the features and functions of your Sony TV by visiting our Sony Support website https://www.sony.com/electronics/support to download the help guide and look for additional information about your product. Also, you can chat with one of our agents through this link: https://us.esupport.sony.com/support/s/service?language=en_US who would be glad to help.
And good to know you love the Google TV operating system, seamless Google Home integration, and the position of the TV stand. Thanks for choosing Sony! -Sam
Pros mentioned:
Color, Picture quality
Rated 5 out of 5 stars
Great Picture
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Posted . Owned for 1 year when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Deep blacks, amazing color. Really nice for whatever you're watching.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi BDOG! Thank you for your feedback! It brings us great joy to hear that you're appreciating the A90K. With its deep blacks and stunning colors, this TV truly enhances every viewing experience, making it perfect for movies, sports or your favorite shows.
Thanks for choosing Sony! Best regards, Estefany
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Great TV
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Posted . Owned for 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I didnt want to mount a new TV (renting) and only had a very narrow fireplace ledge to place it on. The A90K was the only 4K 120hz TV that had a shallow enough stand depth to fit it. It was a little bit more money than I wanted to spend, but the quality is insane compared to my old insignia 1080p panel. Now, I probably didnt need to go OLED in order to be impressed with an upgrade from that, so your mileage may vary, but all told I’m glad i went with this option.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Qasim, Thank you so much for such a great review! We're really appreciate how much you are enjoying the amazing picture quality of your new TV. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thanks for choosing Sony! - Kris
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Very Happy
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Posted . Owned for 2 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Best TV I've ever had. The picture quality is absolutely perfect. This TV sound is so good, you will not need a separate sound bar. I'm very happy with my new Sony TV.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hello Bobby007! Thank you so much for sharing your feedback with us! We are really happy to hear that your XR-48A90K is making such a positive impact.
We appreciate you choosing Sony! Best regards, Estefany
Pros mentioned:
Picture quality, Stand
Rated 5 out of 5 stars
Pleased with purchase!
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Our previous TV, which wasn’t that old, had a stand that wasn’t supportive. Our TV tipped over and cracked. Best Buy showed us several options in our budget and we settled on this one. The speakers and the stand were great selling points. There’s 5 built in speakers and a very stable stand. The picture quality is great. We are very pleased with our purchase and the assistance we received at Best Buy.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi RonaldM, Great! You definitely made the right choice! Thank you for sharing such an excellent shopping experience. We really love to hear that you are satisfied with your purchase and you appreciate the outstanding picture quality of this A90K OLED 4K Ultra HD Google TV. Glad everything has been taken care of and you like the easily adjustable premium stand and sound that comes directly from the screen. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for your feedback and offering a fantastic rating on the product! -Jess
Pros mentioned:
Color, Picture quality
Rated 3 out of 5 stars
Dark Frozen SONY A90 screen!
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Posted . Owned for 3 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Purchased 48" A90 BB Excellent Open Box: Loved the deep black Blacks, vibrant, realistic Sony colors. Also tried the LG C4 which was better overall, but not close in color replications IMHO. Loved Sony's simple backlit remote as well! Returned Sony because: !. tv froze 2nd time, and had to unplug to unfreeze; !!. bubbles on display screen, that did not affect performance, but annoying just the same; !!!. chaotic app format... iv. not interested in talking with tech support right out the box; v. cannot figure out why tv 2022 model still?? vi. screen just TOO dark; Probably would have kept unit if not for the freezing issue.
No, I would not recommend this to a friend
Brand response from SonyListens
Posted .
Hi GregoryB, Thank you for your feedback. We are sorry to hear that you are experiencing issues with the TV. May we contact you to help? If so, please send us an email at [email protected] with the following:
Name: Best Buy Username: Model Number: Issue: Telephone Number:
Sincerely, Carl
Pros mentioned:
Color, Picture quality
Rated 5 out of 5 stars
Excellent tv! I love it!
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Posted . Owned for less than 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I finally decided to put a tv in the master bedroom! My husband couldn’t figure out the stand so we had a friend install it on the wall for us. It is a great size for a small/medium bedroom or smaller den/kitchen. It was easy to set up, (except the flat base)! The picture is sharp. The colors are vibrant. The sound is great!
I don’t know why I waited all these years but it’s worth the wait. Thank you!
I would recommend this to a friend
Brand response from SonyListens
Posted .
Thanks for the 5-star rating, steamingirlie! We're happy to hear that you are enjoying your new Sony OLED TV. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Regards, -Craig