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Customer Ratings & Reviews

Customer reviews

Rating 4.8 out of 5 stars with 12235 reviews

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Rating by feature

  • Value

    Rating 4.5 out of 5 stars

  • Quality

    Rating 4.9 out of 5 stars

  • Ease of Use

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers find value in the Apple TV 4K 32GB's ease of use, excellent picture quality, and 4K streaming capabilities. Many appreciate the intuitive interface and smooth performance, praising it as a great streaming device. However, some users express concerns regarding the remote's quality and the product's price point. A few also mention storage limitations as a potential drawback.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 40 Showing 781-800 of 12,235 reviews
  • Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Nice upgrade to the previous generation, but...

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    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Needed to upgrade from the older-generation AppleTV so that we could install custom apps to do video streaming of MLB, NBA, YouTube TV. Generally works great, as you would expect. One nontrivial issue is that they switched the location of the pause button from the location it was in on the old silver remote, which causes no end of fun when negative-transfer occurs and you hit the wrong button when you're trying to pause. The touchpad interface also takes some getting used to, even if you've used a laptop mouse touchpad for a long time. And it's hyper-sensitive, so even the slightest accidental touch to this when you're watching a show can produce an unexpected stop or change in your show. I always leave it turned upside-down so the control surface isn't open to accidental touches.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality is amazing! It’s even clearer then then the apps that are built in to the TV. Awesome!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Highly Recommended!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very satisfied with this latest version of the Apple TV. I was very pleasantly surprised by the easy set up process and high quality video. Installing and signing into apps was a simple and stress free.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use
    Cons mentioned:
    Remote

    Rated 4 out of 5 stars

    Love the Apple TV, Not a Fan of the Remote

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This Apple TV is great. This is my second one and my previous one is the same generation. Apple TV is easy to use and it's easy to mirror or cast content from my phone to the TV. My one complaint is the remote. The swiping and clicking are just not accurate, which is likely why the newer models have a different remote. For the price I paid, I think it's still worth it.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Super fast, great picture

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Attached to my older tv works much faster and clearer than my Mac mini connected to the same tv. Syncs with my Mac mini to pull in photos for the screen saver and can watch youtube tv to cut the cable cord. Now I just need to invest in a 4K tv...

    I would recommend this to a friend
  • Pros mentioned:
    4k, Streaming

    Rated 5 out of 5 stars

    Apple TV 4K

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This Apple TV was the perfect match to my 4K television. Sports is the majority of what I watch if I have time and this lets me watch what I missed, what’s on now. Tv shows, stream from my iPhone, iPad. Time to cut cable. Perfect.

    I would recommend this to a friend
  • Pros mentioned:
    4k, Picture quality

    Rated 5 out of 5 stars

    Best Way to Watch All the New Apps!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We love all our Apple TV’s. If you have the change to spare I’d select this over all others. 4K is great when it’s available but the picture quality is wonderful for all HD. As good as your TV is capable of. Add in games and it’s a sweet package.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Beats Amazon Fire Any Day

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Much better than previous generations. This thing is head and shoulders above the competitors. Love it.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Interface

    Rated 5 out of 5 stars

    Love it!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome for Apple users. Works seamlessly with past purchases and quality is great. I use it with my Samsung 75in Q90r. The interface is continually improving and ease of use is excellent. Also The voice recognition is way better than the previous model

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    A Great Upgrade!

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    Posted . Owned for more than 2 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Finally upgraded all my Apple TV's in the house to 4K and totally worth it. Now we have HDR10 and Dolby Atmos on both TV's and it makes for a great experience.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Turns your tv into a computer.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have had this hooked up for a few days. Installation is easy. User friendly. I am very pleased so far

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Tv at best

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The new appletv meets all my expectations, picture quality at its best. Music production clear and sharp

    I would recommend this to a friend
  • Pros mentioned:
    4k

    Rated 5 out of 5 stars

    Great addition to 4K tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This was a great addition to 4K tv. Great apps and live streaming tv. Just waiting for more 4K content.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use
    Cons mentioned:
    Remote

    Rated 4 out of 5 stars

    Satisfied, but occasionally annoyed

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought it mainly to use for screen sharing from my other iOS devices, but ended up using it to replace my cable boxes. It does what it’s supposed to, extremely easy to set up and use right away. Have had an occasional problem with the UI being extremely buggy, and the overly sensitive remote and remote app for iphone are probably my least favorite thing about it. I don’t need touchpads on everything, just give me buttons.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Price

    Rated 5 out of 5 stars

    Great Product

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’m very satisfied with the Apple TV 4K! I upgraded from the previous generation because I got a new 4K tv. It’s much faster than the previous version and the picture quality is great! Just wish it wasn’t so expensive (especially compared to its cheaper rivals).

    I would recommend this to a friend
  • Pros mentioned:
    4k, Ease of use

    Rated 5 out of 5 stars

    Best Streaming Device

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing! Best casting device on the market - easy to use, looks clean and sleek on the tv stand, and plays in high quality! The 4K option is great as well now that most streaming services and TVs support that now.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Amazing TV once the settings were right

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Apple TV made our nice TV resolution clearer and removed wait times, as the "smart" tv needed about 5 minutes to connect to internet. The process of using the device was pretty intuitive for our family and we loaded our favorite apps and starting enjoying in less than an hour. Learned early on that Apple TV airplay settings needed to be turned off in order to eliminate other apple products from interfering with the follow of entertainment. Even my laptop started connecting to the device. Luckily, we were able to figure this out in less than 30min. Once the settings were adjusted, no more problems :)

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Great for tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This works great! Easy installation and hookup. I think it’s the best Apple TV yet. Highly recommended.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Apple TV 4K

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The newest Apple TV 4K has a great picture. The remote is a little different and take some getting use to the navigation of it and the Apple TV 4K menus. Would be nice if you could more easily turn the product on and off without having to navigate the menu.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Wonderful addition to our 4K TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We love that it was so easy to connect and use. It was seamless to use with all of our Apple products.

    I would recommend this to a friend
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