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Customer Ratings & Reviews

Customer reviews

Rating 4.8 out of 5 stars with 12235 reviews

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Rating by feature

  • Value

    Rating 4.5 out of 5 stars

  • Quality

    Rating 4.9 out of 5 stars

  • Ease of Use

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers find value in the Apple TV 4K 32GB's ease of use, excellent picture quality, and 4K streaming capabilities. Many appreciate the intuitive interface and smooth performance, praising it as a great streaming device. However, some users express concerns regarding the remote's quality and the product's price point. A few also mention storage limitations as a potential drawback.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 41 Showing 801-820 of 12,235 reviews
  • Pros mentioned:
    4k

    Rated 5 out of 5 stars

    Nice addition

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Fits right into my Apple echo system. Great 4K content as well!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Amazing TV once the settings were right

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Apple TV made our nice TV resolution clearer and removed wait times, as the "smart" tv needed about 5 minutes to connect to internet. The process of using the device was pretty intuitive for our family and we loaded our favorite apps and starting enjoying in less than an hour. Learned early on that Apple TV airplay settings needed to be turned off in order to eliminate other apple products from interfering with the follow of entertainment. Even my laptop started connecting to the device. Luckily, we were able to figure this out in less than 30min. Once the settings were adjusted, no more problems :)

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love it

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and sound. Using a Visio 4K HDR Dolby Vision 65” and Visio soundbar. Worth the upgrade.

    I would recommend this to a friend
  • Pros mentioned:
    4k, Ease of use

    Rated 5 out of 5 stars

    Best Streaming Device

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing! Best casting device on the market - easy to use, looks clean and sleek on the tv stand, and plays in high quality! The 4K option is great as well now that most streaming services and TVs support that now.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Great upgrade

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We purchased this to upgrade an older AppleTV. We no longer have to deal with the constant hassles of logging in. The remote is strange at first but quick to learn. Casting from iPhone or Apple laptop is easy and has good quality video.

    I would recommend this to a friend
  • Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Big upgrade!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I had been using an earlier generation of Apple TV for last five and half years. I finally decided to do this upgrade. I am very glad that I did! I watched a couple of YouTube videos on the hook- up procedures. It’s pretty simple and using your phone for passwords needed made for a streamlined stress free task. Once all has been completed w settings, etc.. the fun and beauty comes alive on your 4K television. Now the remote can be a problem. It is very touchy, kind of slippery in your hand and small learning curve needed to be efficient using it. I bought a case on Amazon and that made using the remote much easier. All in all, very happy with my purchase. Fun to use, looks nice. Kind of refreshed my opinion of my Sony 4K television and all of the streaming services I use.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Buy

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Had the first gen Apple TV for 4 years and loved it. Bought this one and the picture was 10X better.

    I would recommend this to a friend
  • Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    The 21st-century Set Top Box!

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    You simply can't go wrong with an Apple TV device. Well, I should say the device itself is great, but the remote could be somewhat improved -- if you touch it at all while watching something, you might either accidentally pause, etc., even though the rest of its functionality is great. For us, it's now our main streaming platform, even though we use separate streaming services than Apple TV+. Paired with a good router, you'll never see any buffering (again, if you're using a decent streaming service to begin with). Bluetooth functionality is fantastic and allows you to send audio to external, Bluetooth-enabled speakers without issue, thereby cutting down on the number of wires required for entertainment. Is this device pricier than some competing devices? Of course it is -- but with Apple, hardware-wise, you get what you pay for.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful picture quality

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Just bought a new Sony 65 inch 930 series and with this Apple tv the picture is absolutely stunning.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Appletv 4K

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    Posted . Owned for 1.5 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Appletv is the best streaming device hands down. I wouldn’t recommend nothing less. Easy to use and setup and loaded with apps to download and the speed of scrolling thru apps with the controller is fast!

    I would recommend this to a friend
  • Pros mentioned:
    Streaming

    Rated 5 out of 5 stars

    Love it

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this gen Apple TV. I had the second gen and upgraded. You can also get the direct tv now app.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Video processing is amazing with my Sony 930e

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Upgrades my regular HD videos to 4k at no cost! Apple TV pays for itself with the cost of 4k movies.

    I would recommend this to a friend
  • Pros mentioned:
    Interface
    Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Excellent Value for 4K Streaming Apps

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    At a sale price of $129, great value in providing 4K streaming capabilities across all desired Apps. Remote takes a little time to get used to, but really like navigating the UI (compared to Roku).

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Best streaming box around

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Ease of use, crisp menus, voice remote. This product is unmatched in the market of streaming boxes.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Advancement From Previous Gen.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Siri aspect is awesome on the ATV. Limitless potential with apps, great picture. Well designed.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Great

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Improvement above previous version. I had on the previous Apple TV and I would like this one better

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 4 out of 5 stars

    Apple TV 4K

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Setup was pretty easy, easy to use and all your media in one place specially if you have movies anywhere account and integrate your TV provider. hopefully they add ATMOS support later, and I think Amazon Video app coming soon

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Apple 4K

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It works great, the picture is outstanding !" I do not have the 4 K TV yet but it is being shipped.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    4K finally

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Apple did a great job of making it easy to install and configure. Picture quality on und is amazing.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great product

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture I enjoy the apps and 4K picture on my tv. Would definitely recommend this to a friend

    I would recommend this to a friend
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