Customer Ratings & Reviews
- Model:
- XR48A90K
- SKU:
- 6505133
Rating by feature
- Picture Quality
Rating 4.9 out of 5 stars
- Sound Quality
Rating 4.6 out of 5 stars
- Brightness
Rating 4.8 out of 5 stars
Customers are saying
Customers love the 48" Class BRAVIA XR A90K OLED 4K UHD Smart Google TV's picture quality, citing its clarity, vibrant colors, and excellent performance. Many appreciate the ease of use and the stylish stand, while some find the remote control could be improved. Although a bit pricey, the exceptional OLED display and gaming features are frequently praised.
This summary was generated by AI based on customer reviews.
- Pros mentioned:Ease of use, Picture quality
Sony tv
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Easy to setup and the picture is beautiful as expected.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi ArmenB,
That's fantastic to hear! We're thrilled you found the setup easy and are loving the beautiful picture quality of the A90K TV. Enjoy your viewing!
Thanks for choosing Sony.
-Eliab
- Pros mentioned:Picture quality
Sony OLED for the win
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The 48” ended up being a perfect increase in size from my viewing distance. The improvement and resolution are superior to the LED. I had if you’re looking for a midsize OLED with top notch visuals I can’t recommend this TV anymore strongly.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JinSakai,
We're absolutely delighted to hear that your 48" A90K has proven to be the perfect size increase for your viewing distance and that you're experiencing superior improvement and resolution compared to your previous LED TV! This feedback perfectly highlights why we're so proud of our A90K OLEDs. The Cognitive Processor XR works tirelessly to deliver incredibly lifelike picture quality, with pure blacks, dazzling brightness, and vibrant colors that truly elevate your viewing experience.
Thank you for choosing Sony. Have an amazing day!
DiegoV
- Pros mentioned:Color
Great purchase
||Posted . Owned for 9 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Love this tv! I finally upgraded my 12 year old Samsung for this tv and it doesn’t disappoint. The color / true black is amazing, I love the smart tv interface, and it is awesome to game with it on my PS5. Very happy. My first experience with OLED and I can’t go back I will just add I don’t think the sound quality is great but I’m spoiled because I’ve had a sound bar for years and find most tv sound quality is mediocre at best
I would recommend this to a friendBrand response from SonyListens
Posted .Hello Samantha,
Perfect! You made the right decision in upgrading your TV and we are happy you purchased our Sony XR48A90K. We're glad that you like the image quality and how enjoyed playing your PS5 with it. If you are planning to add a soundbar, you may check our A Series soundbar like the HTA7000. HTA5000, HTA3000 and HTA9. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for choosing Sony! - Marco
- Pros mentioned:Color, Picture quality
Dark Frozen SONY A90 screen!
||Posted . Owned for 3 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Purchased 48" A90 BB Excellent Open Box: Loved the deep black Blacks, vibrant, realistic Sony colors. Also tried the LG C4 which was better overall, but not close in color replications IMHO. Loved Sony's simple backlit remote as well! Returned Sony because: !. tv froze 2nd time, and had to unplug to unfreeze; !!. bubbles on display screen, that did not affect performance, but annoying just the same; !!!. chaotic app format... iv. not interested in talking with tech support right out the box; v. cannot figure out why tv 2022 model still?? vi. screen just TOO dark; Probably would have kept unit if not for the freezing issue.
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Hi GregoryB, Thank you for your feedback. We are sorry to hear that you are experiencing issues with the TV. May we contact you to help? If so, please send us an email at [email protected] with the following:
Name:
Best Buy Username:
Model Number:
Issue:
Telephone Number:
Sincerely,
Carl
- Pros mentioned:Picture quality
A90K is #1 for 48” class
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I purchased an open box excellent a90k 48” after the holidays. With a Best Buy warranty for 925, after tax. Tv arrived with a box that looked in rough shape from shipping, I was skeptical. We removed the tv and hung it on the wall, it worked flawlessly and had zero signs of use or scratches. We were absolutely blown away by the clarity, color, and motion processing. Standard cable tv looked HD, Netflix, HBO/MAX, and Disney + looked better than blue ray movies used to. COD on PS5 felt within 1% as instantaneous as my 1ms monitor once calibrated in game mode. Sony finally nailed it. I had issues in the past with an a90J 65 and google assistant slowing down the OS on the Home Screen navigation menu. I left google assistant voice commands off, and am able to fly through the Home Screen or app menus with no lag while scrolling through movies titles or settings. For the past 20 years the price point has been the same for a high end TV while everything else has gone up 25-100%. Huge value for what I’ve received vs what I’ve paid. Well done Sony, well done Best Buy.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Brian,
Thank you for the positive feedback. We really appreciate the time you took to share so many details about your experience with the TV. We're glad to hear that you like the picture quality, streaming applications and price point of the TV. Thank you for choosing Sony!
-David
- Pros mentioned:Picture quality
Great picture and sound without soundbar
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Very nice picture and sound without a soundbar Documentation could be better. Once the quirks were worked out, like restarting when turned on, from doing a lot of searching in online forums, TV seems stable now. Love that it's a Google TV and added to Google Home. Also love that the stand is in the middle of the TV and not legs on the edges. A little pricey, but it is a Sony.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JohnB, Thank you so much for taking the time to leave us a review of your Sony A90K! We're very pleased to learn that you were able to resolve your concerns by searching for solutions in online forums. For future reference, we can offer assistance on how to set up or operate the features and functions of your Sony TV by visiting our Sony Support website https://www.sony.com/electronics/support to download the help guide and look for additional information about your product. Also, you can chat with one of our agents through this link: https://us.esupport.sony.com/support/s/service?language=en_US who would be glad to help.
And good to know you love the Google TV operating system, seamless Google Home integration, and the position of the TV stand. Thanks for choosing Sony! -Sam
- Pros mentioned:Picture quality
SONY 48" OLED TV
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Hm...I'm only giving it four 'cause I haven't bought a new TV in about sixteen years and really don't understand this new generation of OLED TVs. I'm still adjusting the visuals. I got the SONY because their sound is superior to LG and Samsung...otherwise, they were pretty much the same: dark. You really have to play with the picture parameters to get something good...
I would recommend this to a friendBrand response from SonyListens
Posted .Hi ufemizm, thank you so much for sharing your review and for choosing the Sony XR48A90K after many years with your previous TV. We completely understand that transitioning to a new generation of OLED TVs can feel like a big adjustment—especially when it comes to getting the picture just right. Your feedback about the visual experience and sound quality is truly appreciated.
Sony OLED displays, such as your XR48A90K, use self-illuminating pixels to deliver deep blacks, detailed contrast, and vibrant colors, aiming to bring out lifelike picture quality. However, some viewers may notice that OLED screens can appear less bright than traditional LED TVs, particularly in well-lit rooms. If you’re finding the picture “dark” compared to your expectations, we recommend experimenting with the Picture Settings on your TV. With options like “Vivid” or “Standard” Picture Modes, you can enhance brightness and color per your preference. Quick access to these modes is available via the remote’s Quick Settings button, and custom settings allow you to adjust brightness, contrast, and color depth even further. Turning off Auto Picture Mode can also help the TV keep your chosen settings from changing automatically, giving you more consistent visuals.
Another key benefit of the XR48A90K is Sony’s Acoustic Surface Audio+ technology, where the screen itself acts as the speaker, providing sound that feels more immersive and natural. Many customers, like yourself, highlight Sony’s superior sound experience compared to other leading brands, and we’re glad this was a deciding factor for you.
If you ever want support personalizing the picture further or learning more about the advanced features your TV offers, our support team is here to help. Your insight helps us improve and guide other customers making the upgrade to OLED.
Thank you again for your thoughtful review and for being part of the Sony family.
Best regards,
Gus
Sony Social Media Team
- Pros mentioned:Picture quality
Great TV
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I didnt want to mount a new TV (renting) and only had a very narrow fireplace ledge to place it on. The A90K was the only 4K 120hz TV that had a shallow enough stand depth to fit it. It was a little bit more money than I wanted to spend, but the quality is insane compared to my old insignia 1080p panel. Now, I probably didnt need to go OLED in order to be impressed with an upgrade from that, so your mileage may vary, but all told I’m glad i went with this option.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Qasim,
Thank you so much for such a great review! We're really appreciate how much you are enjoying the amazing picture quality of your new TV. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thanks for choosing Sony! - Kris
- Pros mentioned:Picture quality
Beautiful picture, great sound
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.very happy with this purchase. Our first OLED and the picture quality is amazing! Nicely made Sony TV!
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for sharing your feedback, ChetG!
We are so thrilled to hear that you are very happy with your new XR48A90K television and that you're so impressed with the picture quality. It's incredibly rewarding to know that your first OLED experience with a Sony TV is so amazing! We take great pride in our craftsmanship and the stunning visuals our OLED technology provides, and it brings us great satisfaction to know that we've delivered.
Thank you again for choosing Sony and for sharing your experience.
Best regards, Gus, Sony Social Media Team
- Pros mentioned:Picture quality
Swell Sony
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Fantastic TV. Sure it has a great picture but great sound as well. I have had sound bars that do not sound as good. Unbelievable bass notes for a TV. Pure blacks and brilliant whites, might need sunglasses. Even images so dark as to be washed black on other screens are defined and clear. Motion is seamless. I use as a desktop monitor also and text is sharp and clear.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi thebuyer, We’re so glad you’re loving it! It’s fantastic to hear that the picture quality, with those pure blacks and brilliant whites, is blowing you away, and that the sound, complete with unbelievable bass is outperforming some soundbars you’ve tried. We’re especially thrilled you’re enjoying it as a desktop monitor too, with sharp, clear text and seamless motion. Sounds like a winning setup! Enjoy your stunning viewing experience and thanks for choosing Sony! -Jess
- Pros mentioned:Picture quality
Pleased with purchase!
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Our previous TV, which wasn’t that old, had a stand that wasn’t supportive. Our TV tipped over and cracked. Best Buy showed us several options in our budget and we settled on this one. The speakers and the stand were great selling points. There’s 5 built in speakers and a very stable stand. The picture quality is great. We are very pleased with our purchase and the assistance we received at Best Buy.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi RonaldM, Great! You definitely made the right choice! Thank you for sharing such an excellent shopping experience. We really love to hear that you are satisfied with your purchase and you appreciate the outstanding picture quality of this A90K OLED 4K Ultra HD Google TV. Glad everything has been taken care of and you like the easily adjustable premium stand and sound that comes directly from the screen. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for your feedback and offering a fantastic rating on the product! -Jess
- Pros mentioned:Picture quality
Perfect TV for small spaces
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I own an earlier version of this TV and bought this panel as a gift for for a friend's small studio apt. If you need a modest sized TV for a bedroom or small space and don't want a lot of fussy cords, sound bar, etc., then I think this is virtually a perfect TV. It has a discreet oval stand and 1/4" bezel for a super clean look. The screen vibrates to create the sound (and it's surprisingly good...), It handles room light reflections better than most TV's. The operating system has been upgraded since I bought mine and it's more streamlined as is the remote. The settings are easier to access, as well. If you mostly stream movies and TV shows this is an ideal TV. It does have a NextGen tuner for 4K broadcast signals, however, if you have access to a rooftop antenna. It may not be the best set for gaming, overall, but those who do game will know which panels they favor. I've had my A90 for 18 months now and enjoy it more and more as time goes on; it's subtly seductive. I calibrated mine with Calman although I think Sony calibrates their top TV's at the factory; it was quite good right out of the box, with settings at less than 5% off the mark. It easily calibrated to within 1%, however, and is even more balanced. Highly recommended!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi PaullW, We appreciate your detailed review. We're also glad that you are enjoying your new TV, The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thanks for choosing Sony! Erin
- Pros mentioned:Color, Picture quality
I wish this came in a 77''!!!!
||Posted . Owned for 1.5 years when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Literally the best image quality you can find on a tv. The quantum dots make each color so vibrant, the image processing so lifelike that the image really does POP, despite how cliche' that sounds. I use this as my computer monitor, and it knocks it out of the park.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi TravisB, we're glad you are enjoying your new TV! Thanks for choosing Sony! ~Earl
- Pros mentioned:ColorCons mentioned:Price
Superior monitor, complete compatibility.
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Selected with the expert advice of Best Buy head of department, the Sony is superior in depth, color, and resolution to any other screen available. A bit more expensive , but totally worth it. Stable, strong construction. Easy setup and port accessibility. Excellent warranty.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi DavidS, awesome! We're glad you like your new TV! Thanks for choosing Sony! Enjoy! ~Earl
- Pros mentioned:Color, Picture quality
Excellent tv! I love it!
||Posted . Owned for less than 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I finally decided to put a tv in the master bedroom! My husband couldn’t figure out the stand so we had a friend install it on the wall for us. It is a great size for a small/medium bedroom or smaller den/kitchen. It was easy to set up, (except the flat base)! The picture is sharp. The colors are vibrant. The sound is great! I don’t know why I waited all these years but it’s worth the wait. Thank you!
I would recommend this to a friendBrand response from SonyListens
Posted .Thanks for the 5-star rating, steamingirlie! We're happy to hear that you are enjoying your new Sony OLED TV. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Regards, -Craig
- Pros mentioned:Picture quality
Great television
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.I'm very happy with this television. Picture and sound are great. Can't wait to get into the other functions.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi BonnieP,
Thank you for your wonderful review! It brings us great joy to hear how happy you are with your new XR48A90K.
We're so pleased that you're enjoying the great picture and sound. The OLED panel is designed to deliver incredible detail and true black levels, while the Acoustic Surface Audio+ technology turns the entire screen into a speaker, creating the perfect harmony between an amazing image and rich sound.
We hope you have fun discovering all the other great features this TV has to offer. If you ever need assistance, don't hesitate to reach out to our Sony tech support team. Our agents are always happy to help!
Thank you again for being a part of the Sony community and for choosing us.
Best regards,
- Pros mentioned:Color, Picture quality
Sony Bravia 48” Bravo!!
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Best tv I have ever had. Clear image, great color, easy to set up, and high quality.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JeffreyB, Thanks for the 5-star rating! We're glad you like your new TV. Enjoy and thanks for choosing Sony. -Craig
- Pros mentioned:Picture quality
Bravo Bravia
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.It replaces an older, smaller Bravia. Couldn't risk other brands that were less expensive. You get what you pay for. Even better than the older one! Very nice all around - picture, sound, size, ease of remote operation. Slightly disappointed I could not easily connect older components, but technology changes. I was able to adapt them!!!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Bravo, Thanks for sharing your experience with the new 48 inch A90K 4K LED TV. We're glad to hear that you are enjoying the amazing picture and sound quality of the TV. The MASTER Series BRAVIA XR A90K OLED TV is designed to fit perfectly in any sized room or office thanks to the 48-inch and first-ever 42-inch screen sizes. Whether you are gearing up for an intense gaming session or settling down to enjoy your favorite movie or show, rest assured the A90K will be sure to impress. Thank you for choosing Sony and enjoy your TV! Regards, -Craig
- Pros mentioned:Ease of use
Sony Bravia 48”
||Posted . Owned for 2 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Cannot beat Sony quality. Clarity, color ease of set up and easy to understand controls. Found that prior in use Sony tv remote is compatible, so we have have a spare remote control
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Yochan! Thank you so much for your thoughtful review! We are truly honored to hear your positive feedback about the XR-48A90K. It’s fantastic to know that you appreciate the clarity and vibrant colors of our TV, as well as the straightforward setup and user-friendly controls.
We’re also glad that you discovered compatibility with your previous Sony remote, which adds convenience to your viewing experience.
Thank you for choosing Sony!
Best regards,
Estefany
- Pros mentioned:Picture quality
Great TV
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Easy to setup. Covers on the back of the TV provide a good means to conceal and bundle cables. Excellent picture quality.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Buddy,
That's wonderful to hear! We're thrilled you found the setup so easy and appreciate the thoughtful design of the cable management. Enjoy the excellent picture quality! Thanks for choosing Sony. -Eliab
