Skip to contentGo to Product SearchGo to Footer
Main Content

Customer Ratings & Reviews

Your price for this item is $948.00
The comparable value price is $1,199.99

Customer reviews

Rating 4.8 out of 5 stars with 1793 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

95%
would recommend
to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 32 Showing 621-640 of 1,793 reviews
  • Rated 5 out of 5 stars

    TV 65 inches

    |
    |
    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I really love this television. I just exchanged it because we opted for a larger TV. If I'm gonna buy again, i will still choose this one.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MarieU, we're glad you love our product. Thanks for choosing Sony. ~Earl Sony_US

  • Rated 5 out of 5 stars

    I LOVE my Bravia!

    |
    |
    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Hands down the best LED out there for the money. The colors and resolution for such a large screen TV is incredible.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Perfect TV

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony TVs are the best and the Best Buy customer service is excellent

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Great,

      It is most rewarding to hear that you consider the BRAVIA X90L the perfect TV. We strive to lead the industry in picture quality and performance, so receiving such high praise from you truly means a lot to our team.

      Thank you for choosing Sony!

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Excellent experience

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The salespeople were very helpful in the store, but I wound up ordering the TV online as this TV was not on display. In the end the TV is everything I expected. The delivery was very smooth, on time with no issues.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi User403921,

      We're so glad to hear that your Sony BRAVIA TV is everything you expected, and thank you so much for your fantastic 5-star review! The XR65X90L is known for its vivid picture clarity and immersive sound, bringing your favorite entertainment to life in remarkable detail.

      Thank you for choosing Sony—wishing you a wonderful day!
      DiegoV. Sony_US

  • Rated 5 out of 5 stars

    Mike tv

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv light weight great picture the staff was very heapful and knew what they were talking about

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello MichaelG,

      Thank you for sharing your positive experience with the XR65X90L TV! We're thrilled to hear that you are enjoying the lightweight design and great picture quality. It's also wonderful to know that the Best Buy staff was helpful and knowledgeable during your purchase. Thank you for choosing Sony!

      Best regards,
      -Fred Sony_US

  • Rated 5 out of 5 stars

    Sony - 65" Class Bravia XR smart google tv

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    beautiful picture on this tv, was easy to setup, able to see tv even in brighter light

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello LindaN, thank you for the five-stars! We couldn't be happier to hear you're enjoying the X90L marvelous picture quality and its user-friendly setup. Thanks to the light sensor, this TV always delivers the best vibrant colors –even on light challenging environments! Thank you for choosing Sony, you absolutely won't regret it! Best regards, -Jenn. Sony_US

  • Rated 5 out of 5 stars

    Fan of Sony

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We are very satisfied with our 65” Sony - clear picture and relatively easy to understand smart remote. Husband and friend installed on BB wall mount.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DRRS, Thanks for the 5-star rating! We're glad you like your new TV. Enjoy and thanks for choosing Sony. -Craig Sony_US

  • Rated 5 out of 5 stars

    Beautiful and ready to set up

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and very sleek! The ease of use to setup was outstanding

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ScottB,

      Awesome! We're glad that you like the picture quality, design, and user-friendly functions of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Sont TV is the best

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    this is a extremely good TV. It's a carryover TV but I always read good reviews and it is indeed worthy of all reviews I read.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GaryPfromgfk, we're glad you like our product. Thanks for choosing Sony. ~Earl Sony_US

  • Rated 5 out of 5 stars

    Great price -- Great TV!

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent! Beautiful picture! Flat to the wall! Sound is perfect! Great price -- great TV!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ChelseatowersCondo,

      Thanks for the 5-star rating! We're so glad you're loving the picture quality, sound and sleek design of the X90L. Enjoy every moment with your new TV!
      Thanks for choosing Sony!
      -Aldair Sony_US

  • Rated 5 out of 5 stars

    Love my new TV!!

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I absolutely love this TV!! It is great!! Picture is wonderful, sound is wonderful.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Gloria,

      Thank you for choosing Sony!

      It is truly wonderful to know that you absolutely love the Sony TV XR65X90L! It is great to hear that you find the picture and sound quality to be wonderful. The XR65X90L is a part of the BRAVIA XR series, featuring Full Array LED, 4K Ultra HD, High Dynamic Range (HDR), and Smart TV capabilities through Google TV. This model ensures a remarkable viewing experience with advanced picture quality and immersive sound features. We're glad you're enjoying it!

      Best regards,
      -Fred Sony_US

  • Rated 5 out of 5 stars

    Great purchase

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a great TV. Crisp, clear picture. Easy to navigate.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ShelleyV,

      Amazing! We're thrilled that you like the picture quality and user-friendly functions of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Enjoying my first Sony

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Quality tv, first Sony I've bought, great price and picture

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Lars, Awesome! We're thrilled to hear that you like the picture quality. Our amazing 4K Full Array LED TV powered by Cognitive Processor XR™ delivers realistic depth and intense contrast. A newly designed local dimming structure brings scenes vividly to life. What you hear matches what you see. With Acoustic Multi Audio, it feels as though the sound is coming from the right place in the scene, precisely matching the visuals. Sony_US

  • Rated 5 out of 5 stars

    Great Sony TV

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV with Great picture. Easy to setup and color are amazing

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SamI,

      Awesome! We're thrilled that you like the picture quality and user-friendly functions of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    This is the TV of your dreams!

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing quality! This tv exceeded every expectation. The vivid colors are mind blowing. Both picture quality and rich sound have been a same-changer. There are tons of free channels on the Sony platform too. I only wish that we had purchased this tv earlier, but now we are 100% ready for game day! Love this TV 5 stars!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RodneyW,

      You made the right choice with the Sony X90L! We're glad that you like the sound, picture quality, and supported streaming services of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Great purchase

    |
    |
    Posted . Owned for 7 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this TV a few months ago and I absolutely love it. Great visual quality! Super sleek!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ShriyaK,

      We couldn't be happier to hear that you absolutely love your Sony BRAVIA X90L and its great visual quality. Thank you for sharing your positive experience and for choosing Sony! Enjoy every moment with it!

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Sony Review

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture. Easy to switch to apps Sony quality is always outstanding

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KennethS, wow! We're glad you like the ease of use, picture and sound quality of our product! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! ~Earl Sony_US

  • Rated 5 out of 5 stars

    TV DECISION

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    GREAT TV, HAD A SONY ONCE BEFORE, THEN GOT SAMSUNG BEFORE GOING BACK TO ANOTHER SONY. ACTUALLY LOVED THE SAMSUNG I GOT FROM YOU IN 2016, BUT SOMETHING WENT WRONG, DECIDED TO GET NEW ONE INSTEAD OF REPAIR. LOOKED AT SONY AND SAMSUNG, BOTH GREAT, BUT DECIDED ON SONY.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CurtisS,
      You definitely made the right choice! We always strive to deliver the best quality with our products and aim to provide our customers with the greatest experience possible. Enjoy your new X90L TV and thank you for choosing Sony! - Kris Sony_US

  • Rated 5 out of 5 stars

    Bravia 65”

    |
    |
    Posted . Owned for 9 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture was outstanding and having Google play with all its content was a huge bonus.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello MatthewD,

      Thank you for choosing Sony!

      We're delighted to hear that you found the picture quality outstanding! The XR65X90L boasts cutting-edge features such as the Cognitive Processor XR, which offers stunning picture quality and a wide range of apps, games, music, movies, and TV shows, making it a versatile entertainment hub. Your experience motivates us to continue delivering high-quality products.

      Best regards,
      -Fred Sony_US

  • Rated 5 out of 5 stars

    Excellent tv

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So far it has been great. Picture seems to exceed my expectations

    I would recommend this to a friend