48-Hour Flash SaleEnds Tuesday. Limited quantities. No rainchecks.Shop now

Skip to contentGo to Product SearchGo to Footer
Main Content

Customer Ratings & Reviews

Your price for this item is $948.00
The comparable value price is $1,199.99

Customer reviews

Rating 4.8 out of 5 stars with 1796 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

95%
would recommend
to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 72 Showing 1,421-1,440 of 1,796 reviews
  • Rated 5 out of 5 stars

    LG TV

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This television is so nice the screen es very clear

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PeggyA,

      Perfect! We're glad that you are enjoying the picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Super Clear and Sleek

    |
    |
    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Its a great purchase. I am delighted by the screen and speaker quality. The google TV intergration is pretty seamless. It fits in well with the furnishings in the hall. Overall a great purchase for $1200

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Amazing, AshrithH! You've certainly made a great choice! We're thrilled to hear that you're delighted with the superb picture & sound quality, Google TV feature, and stylish design of your XR65X90L. Thank you very much for the perfect star review and for choosing the best brand, Sony! - Romeo Sony_US

  • Rated 5 out of 5 stars

    Sony

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The best TV I have ever owned! You will not be disappointed.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DASA, great! We're glad you like our newest TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony. ~Earl Sony_US

  • Rated 5 out of 5 stars

    sir

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It's the best quality vision. new 2023 x90L TV, I chose it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GashawS, perfect! We're glad you like our newest TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony. ~Earl Sony_US

  • Rated 5 out of 5 stars

    SONY Bravia TV

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bravia 65” tv works and looks great. Enjoying it a lot.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SteveM, nice! We're glad you are enjoying your new TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! ~Earl Sony_US

  • Rated 5 out of 5 stars

    New Purchase

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great customer support, great picture, great quality!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Portillo, Thank you for the 5-star rating! We're thrilled to hear you like the great picture and overall quality of your new Sony X90L. And good to know you had an amazing customer support experience. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Highly Recommend Sony

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolute Greatest Quality I’ve Seen in a TV by far…

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CordellD, Excellent! We're so thrilled to know that you're satisfied with the overall quality of your new Sony X90L. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Best tv ever

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best tv I ever had I would buy a 1000 times over !!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello JohnP, We are thrilled to hear that your Sony BRAVIA is the best TV you ever had. You chose the best TV brand. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Rated 5 out of 5 stars

    Tv

    |
    |
    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy set up, great picture, and sound! Highly recommend

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Madge, we're glad you like he ease of setup, picture and sound quality of our newest product! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! ~Earl Sony_US

  • Rated 5 out of 5 stars

    Wonderful TV and Setup

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    After much thought, I purchased a Sony 65" TV. It was delivered and setup by the Geek Squad yesterday. It is magnificent. Delivery and setup was beautiful. I was assisted in setting up Roku and Fubo. The screen is bright and beautiful. I am extremely pleased. I am very happy with Sony, Roku and the Geek Squad.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PaulF,

      You made the right choice! We're thrilled that you are enjoying the picture quality of the TV. It's also great that you were assisted professionally. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 4 out of 5 stars

    Loves it

    |
    |
    Posted . Owned for 9 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this tv. Better screen view and the sound quality is amazing.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AshaK, Awesome! We are so glad to hear that you are enjoying your new TV! Thank you for choosing Sony! -Carl Sony_US

  • Rated 5 out of 5 stars

    Amazing sony tv

    |
    |
    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The quality and clarity of the screen is so awesome

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Petertanueco, We are glad that you like the quality of your Sony BRAVIA TV. We always strive to deliver the best picture and sound quality with our TVs. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for trusting Sony! Vincent Sony_US

  • Rated 5 out of 5 stars

    Sony 65 inch Bravia

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this TV!! Easy to set up and easy to use!!!!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Becca, We are happy to hear that you love your Sony BRAVIA TV. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Rated 5 out of 5 stars

    RalphB

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Super nice TV. Looks great mounted on my living room wall.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RalphB, we're glad you like our product! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing SONY. ~Earl Sony_US

  • Rated 5 out of 5 stars

    Sony Bravia 65!

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent T.V. Would recommend to family and friends!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ErinO, lovely! we're glad you like our product! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! ~Earl Sony_US

  • Rated 5 out of 5 stars

    Sony 65”TV

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We are very pleased with our new improved TV experience.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PatriciaM, we're glad you like our newest product! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing SONY. ~Earl Sony_US

  • Rated 5 out of 5 stars

    Sony

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this TV! It's bright and shows very well. Sony products are awesome!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello DawnK, thank you for the five-stars! We're pleased to hear you love the X90L bright picture. Thank you for choosing Sony! Best regards, -Jenn Sony_US

  • Rated 5 out of 5 stars

    Sony tv

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We like our new tv and picture quality is excellent

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LeeannR, we're glad you like the picture quality of our product. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! ~Earl Sony_US

  • Rated 5 out of 5 stars

    Sony

    |
    |
    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love my new Sony! Best Buy was so helpful in me making my purchase! And the crew that came to set it up was phenomenal! Would buy from them again

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ACG7619, Thank you for the wonderful feedback! We're glad you love your new Sony X90L. And good to know you had an excellent BestBuy shopping experience. Thanks for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Great tv

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony Bravia is the best………………………………:::::::::::………..

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi StevanP, we're glad you like our newest product! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony. ~Earl Sony_US