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Customer Ratings & Reviews

Your price for this item is $948.00
The comparable value price is $1,199.99

Customer reviews

Rating 4.8 out of 5 stars with 1796 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

95%
would recommend
to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 82 Showing 1,621-1,640 of 1,796 reviews
  • Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So far another great Sony TV. I hope this one last as long as the last one.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Thewizard,
      You made the right choice and you will surely enjoy your new Sony XR65X90L TV for its picture and sound quality. See a vivid, crisp picture while you watch and game, all powered by the intelligent Cognitive Processor XR™. Full Array LED and XR Contrast Booster precisely controls zones of LEDs expanding the contrast range for deep, detailed blacks and increased peak brightness. HDMI 2.1 VRR, 4K120, and ALLM support lets you unlock the full potential of your favorite games for smooth and clear gameplay. Thank you for choosing Sony! - Marco Sony_US

  • Rated 5 out of 5 stars

    So far so good

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This was a good Black Friday deal and had everything I was looking for!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CodyM, Thank you greatly for sharing such a wonderful shopping experience and are we very glad to hear you love everything about your X90L Full Array LED 4K HDR Google TV. We're also happy that you are having an enjoyable watching experience with this TV. It sounds like we hit the mark with the X90L. We always strive to deliver the best picture and sound quality with our TVs. Thank you for choosing Sony! -Jess Sony_US

  • Rated 5 out of 5 stars

    Awesome service

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best Buy has always provided superior service! Definitely my go to electronics store!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TraceyB,

      Great! We're thrilled that you were assisted professionally. We hope you also enjoy this amazing TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Sony 65" TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is my second Sony TV and I'm very happy with it

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mike0, Awesome! We're so happy to hear that you're satisfied with your new Sony X90L. Thank you for your continued trust in Sony products! -Sam Sony_US

  • Rated 5 out of 5 stars

    Blossom Marshall

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We got a lot of information on the TV. The sales person was very excellent.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BlossomM,

      Great! We're glad that you were assisted professionally. We hope that you are also enjoying this amazing TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    The best tv ive ever owned!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Crystal clear inages with correct colors. Love the size and the smart capabilities.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Taylor,

      Perfect! We're glad that you are enjoying the picture quality, size, and smart features of the X90L TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Sony - 65" Class BRAVIA XR X90L LED 4K UHD Smart G

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It has been a great purchase. I highly recommend this product.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CindyR,

      You made the right choice with the Sony X90L! We're glad that you are enjoying this amazing TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Love it!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great purchase! I highly refommend it. I have it paired with a apple tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Azou,

      You made the right choice! We're thrilled that the TV works well with your Apple TV device. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Sony tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent resolution easy to navigate through out the menu

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Louis, Thank you for the positive review! Good to know that you appreciate the excellent TV resolution and ease of navigation of your new Sony X90L. Thanks for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Sony XL

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    amazing color & video quality. fast processor. love my new TV!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JonathanG, we're glad you love the picture quality of our product! Thanks for choosing Sony. ~Earl Sony_US

  • Rated 5 out of 5 stars

    sony tv review

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    easy to install good on the site service during the purchase

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NobleJ,

      Perfect! We're glad that you had an easy time purchasing and installing the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 1 out of 5 stars

    Google TV set up extremely cumbersom

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was happy with my TV until I tried to explore Google TV and it was a horrible experience. Google TV is not intuitive and when I managed to set it up with difficulty I could not switch back to Xfinity. After one hour struggling with numerous options I turned off and on the TV and the set up box and then could get back to Xfinity but with no audio. Then I turned off and on TV and set up box again and the audio was restored. Google TV interface is horrible and I could not find any helpful instructions online.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NESH,

      We sincerely apologize for the frustrating experience you had with the Google TV interface and the difficulty returning to your Xfinity input with stable audio. The sudden loss of sound after switching inputs is unusual, and we want to help ensure seamless operation. For a quick fix, ensure your TV is updated to the latest firmware (Settings > System > About > System update). Moving forward, to reliably switch back to your Xfinity box (which should be connected via an HDMI port), you can always press the Input button on your Sony remote and directly select the corresponding HDMI port. If you continue to struggle with the interface or experience the audio dropping, please contact us: https://us.esupport.sony.com/support/s/support-contact?language=en_US so we can look into the specific connectivity settings.

      Thanks for choosing Sony.

      Best regards, Eliab sony-global

  • Rated 3 out of 5 stars

    Tinker

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture quality is good. Sound for different streaming apps seems to be louder for some than others.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi there, Thank you for the positive review! We're pleased to hear you like the great picture quality of your new Sony X90L. If the volume level is uneven from different streaming apps, please make sure to check the setting on the app itself. Also, please make sure that the TV's firmware and the app's firmware are all up to date. Thanks for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Tv

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best tv ever got and works great and great size play games really well

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AliA,

      You made the right choice! We're glad that you like the size and picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 4 out of 5 stars

    Sony

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    think there might be better than this out there especially for the high price of this one compared to some of the great prices out there.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Chelle,

      Thanks for sharing your review and experience with the X90L. Your feedback is extremely important to us and is very much appreciated. We would like to know more about your review and turn your experience around. Please email us at socialsupport@am.sony.com with the following details:

      Name:
      Username:
      Model Number:
      Issue:
      Telephone Number:

      Sincerely,
      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Love this TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV. Great screen. It works really well with our XBox.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi StevenG, Choosing this TV will definitely be worth it! Thank you for taking the time to write such an amazing review of your experience with your X90L Full Array LED 4K Ultra HD Smart Google TV! We are extremely pleased to hear you are having an enjoyable gaming experience with this great TV. Glad to know it works great with your gaming console. Thank you for purchasing the 65" X90L and for choosing Sony! -Jess Sony_US

  • Rated 5 out of 5 stars

    Sony tv

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is awesome and the staff at the store was great

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi StevenB, We are happy that you now have an awesome smart Google TV. It's great to hear that you were assisted well by our local dealer. Thank you for choosing Sony! Enjoy! Vincent Sony_US

  • Rated 1 out of 5 stars

    Don't buy Sony

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Don't buy a Sony TV that's 65 in or larger they don't seem to last as mine the picture went out I have a warranty and they've already been out once and now they're telling me that they have to come out again and then if that doesn't fix it they'll have to come one more time so you'll be without your TV for 20 days I wouldn't own another Sony if you gave it to me so that's how I feel this is ridiculous no TV for 20 days come on no news no weather no Sports I sure hope nothing happens that I need to know about cuz boy that sounds like trouble for somebody y'all have a nice day

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Redbmw45, we're sorry to hear about what happened to your Sony TV. This is not the case for all of our TVs. We would like to review your file to best assist you. Please email the below information to socialsupport@am.sony.com.
      Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.

      Full Name:
      Best Buy Username:
      Telephone Number:
      Sony TV Model Number:
      Case number:
      Additional Information regarding your experience with the X90L

      We are sorry for the inconvenience and hope to speak to you to resolve this matter.

      Sincerely,
      ~Earl Sony_US

  • Rated 5 out of 5 stars

    DaveG

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent service, sales person very knowledgeable

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DavidG, It's great to hear that you were assisted well by our local dealer. We hope that you also like your new Sony BRAVIA smart Google TV. Thank you for trusting Sony! Vincent Sony_US

  • Rated 5 out of 5 stars

    Sony Bravia TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Sony Bravia LED tv was a great value and thus far has performed well.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DonaldW,

      You made the right choice! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US