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Customer Ratings & Reviews

Your price for this item is $948.00
The comparable value price is $1,199.99

Customer reviews

Rating 4.8 out of 5 stars with 1796 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

95%
would recommend
to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 89 Showing 1,761-1,780 of 1,796 reviews
  • Rated 5 out of 5 stars

    Great

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great service!! Installers very knowledgeable and personalized service

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      That's great to hear, JefferyL! We're glad you're happy with your purchase. Make sure to keep your device's firmware up to date to enjoy all its features. Thanks for choosing Sony! -Craig Sony_US

  • Rated 4 out of 5 stars

    Damaged TV replaced

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased tv online from Best Buy, the tv was delivered on time and still in the box. I had to wait for the arrival of the tv wall mount which I had ordered from a different source before opening the tv box. Once ready to mount the tv I discovered that the tv screen was damaged. I called Best Buy and they sent a new tv since I was still in the 15 day return window. Received the new tv 4 days later and all is great. Lesson learned examine item before accepting it. Thanks Best Buy!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Vito, Thank you for taking the time sharing your experience with your Sony X90L. We're sorry to hear that the initial TV was damaged, but good to know that BestBuy were able to replaced it promptly. Thanks for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    65 in Sony tv

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the new tv. Ordered on line and picked up at the store, fast and easy.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BarbaraM, Thanks for the positive feedback! We are happy to hear your purchase went well and you are enjoying the exceptional picture quality of your X90L 4K Full Array LED TV. We are also thrilled to know you everything has been taken care of. Our amazing 4K Full Array LED TV powered by Cognitive Processor XR™ delivers realistic depth and intense contrast. A newly designed local dimming structure brings scenes vividly to life. What you hear matches what you see. Thank you for for sharing such a wonderful shopping experience! -Jess Sony_US

  • Rated 2 out of 5 stars

    Good picture quality, terrible UI

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality is pretty great. However the Google TV OS, frankly, sucks balls. It's sluggish, buggy, and filled with bloatware and spammy recommendations. It regularly takes like 10 seconds after loading the home screen to actually register anything you've done on the remote, and when it does, it performs all of the delayed tasks in rapid fire succession. You have to navigate to the app menu instead of the home screen simply showing you all your apps, like literally every other smart TV in the world. Additionally, you have to sign in to your google account to even use it. Personally I want to keep my personal google account separate from a living room TV used by multiple people. I tried making an email specifically for the TV but then it wouldn't let me use my YouTube TV account since it's associated with my primary google account. I'm going to get an Apple TV unit eventually just to avoid using the insultingly bad built-in UI. Not worth buying, In my experience the menu and UI of LG televisions are the best, but probably any TV that doesn't use the Google TV OS would be a better choice than this.

    No, I would not recommend this to a friend
  • Rated 5 out of 5 stars

    Sony

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The quality is great. The brilliance and colors to the room light. It’s amazing

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi user501523,

      Perfect! We're thrilled that you are enjoying the picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Hassan

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV Girl very clear picture that sound is great. Love the TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TerenceB,

      Great! We're thrilled that you like the sound and picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Beauty

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this television the brightness of the color is beautiful.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MonicaA,

      Great! We're glad that you are enjoying the picture quality of the TV. Thanks for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    new tv

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We updated from Sony's 55 inch to the larger. Better picture.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi user1898,
      Excellent choice! We really appreciate that you like the exceptional picture quality of your new X90L TV. Thanks for choosing Sony! - Kris Sony_US

  • Rated 3 out of 5 stars

    Disappointed.

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Pretty display but otherwise disappointing. For some reaoson the TV has SENT 6GB of data somewhere over three days. I’d say it’s a Sony branded Google TV. Compulsory terms agreements. Perks that only work on Bravia equipment… no PiP (picture in picture) support over any input from any input. Their setup process shows it’s possible, they’ve just chosen to cripple that feature or laze out and not implement it. The screen is pretty but it does have vignetting and splotchy coverage for single color bright images. Color depth and accuracy seem pretty good but I’m not a professional so I don’t have the tools to test it. I’d say the TV is worth 700 or 800, not 1000 to 1200. If you can catch it on a sale or through a discount you’re likely to be happy with it if you’re not too picky. If you’re adding a soundbar though, the only two that fit in the HT-A series are the HT-A9 and the HT-A3000. It seems like a gross oversight but maybe they assume everyone is hanging it on a wall. The issue is the feet so if you’re wall mounting the TV the feet are no longer an issue. The in TV sound isn’t the worst I’ve heard but it’s boomy and sounds like it’s in a box. Something also buzzes at listening levels over 35. Support has been less than impressive from Sony as well. I really wanted to be impressed and delighted with this TV but it falls short on so many levels because of sloppy interfaces and features that could be there that simply aren’t.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Paul,
      Thank you for purchasing our Sony XR65X90L and for giving your honest feedback. Your opinion matters to us for this will help us improve our future products.

      We'd like to make sure you are taken care of. May we contact you to help and get more information so we can turn this to a better experience? If so, please email the below information to socialsupport@am.sony.com. Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.

      Full Name:
      BestBuy Username:
      Telephone Number:
      Model Number:
      Additional Information regarding your experience with the X90L:

      Regards,
      Marco Sony_US

  • Rated 5 out of 5 stars

    Great buy

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I'm so satisfied with this purchase. I love everything about this t. V.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KarenL,

      You made the right choice! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    New TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good picture and sound. Was a great buy. recommend

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Happy, We are thrilled to know that you like the picture and sound quality of your new Sony BRAVIA smart TV. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Rated 5 out of 5 stars

    Allan C.

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great T.V. Good quality picture. Can recommend it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AllanC,

      Perfect! We're thrilled that you are enjoying the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Great value! Great TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV. Real clear picture and natural coloration.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi user485689,

      Perfect! We're thrilled that you are enjoying the picture quality of the TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    life is better

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    love it the colors and picture are amazing - love the size

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello user270035, We are thrilled to hear that you love the picture quality and size of your new Sony BRAVIA 4K smart Google TV. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Rated 5 out of 5 stars

    Great Purchase

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this TV! Great picture and just the right size.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LorettaF,

      Great! We're thrilled that you like the picture quality and size of the X90L TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Great product

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV is so clear. Looks like live TV. Geek squad was amazing.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi user699432, We are happy to hear that! We always strive to deliver the best picture and sound quality with our TVs. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for trusting Sony! Vincent Sony_US

  • Rated 5 out of 5 stars

    Love it

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love it! Never leaving Sony again.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi user250093,

      Perfect! We're thrilled that you are enjoying this amazing TV. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR™️. Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see. Take entertainment further by pairing your BRAVIA XR™️ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Excellent TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent TV, has many features I didn't expect - Delivery from BestBuy was spot on, courteous and professional staff.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi user874103, Thank you for your positive feedback on the X90L! We're thrilled to hear that you are enjoying the overall features of the TV. It's also great to know that your delivery experience with BestBuy was spot on, with courteous and professional staff. Thanks for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Mr

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is one of the best television sets on the market.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ShermanM, Awesome! We're very happy to hear you feel that the X90L is one of the best TV on the market today. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! -Sam Sony_US

  • Rated 4 out of 5 stars

    Sony TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So far it has been great. Picture is Beautiful. Sound from a Visio bar is working well.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JackH, We are glad that you like the picture quality of your new Sony BRAVIA smart Google TV. Thank you for trusting Sony! Vincent Sony_US