Learn about The Serif TV

See all the rich details in today’s new movies and streaming shows. The Serif has a slim array of LEDs that deliver dark blacks and pure whites for incredible contrast, along with a processor that optimizes HDR content.

Expect nothing less than a full range of vivid color with this iconic TV. Quantum Dot technology and 100% Color Volume deliver over a billion shades of color that stay rich and life-like regardless of brightness, so your TV can push the limits of both style and picture quality.See Disclosure ¹

Enjoy a simpler and more seamless watching experience with these Smart TVs powered by Tizen. Get fast access to your favorite apps and streaming services. Plus, get smart content suggestions, a smart remote to detect and control compatible devices, and access to multiple voice assistants with select models.See Disclosure ²

While other TVs belong on walls or blend in, The Serif brings your style and aesthetic to life in any room. Created by Bouroullec, acclaimed Parisian furniture designers, the 360° statement piece was expertly crafted in the shape of an "I" to be timeless and leave a lasting impression.