I was expecting a somewhat rigid nylon loop. What I got was a nylon (?) look that has a bit of stretch in it. Very nice. The stretch allows you to cinch up the band the way you want it, while still allowing movement when you flex your wrist. Not wild about this color, but it was the only one BB had at the 50 percent discount. If the Velcro fasteners stand up to daily use, this will be a great alternative to my other bands.
I love this sport loop, it is so much more comfortable than the standard band that comes with the watch. I would definitely recommend this as far as apple watch loops go, but I'm not sure any of them quite justify the price point. Hop