Unplugged - UP Phone 256GB (Unlocked) - Privacy Gray
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Specifications
- Screen Size6.67 inchesRear-Facing Camera108 megapixelsCarrier CompatibilityAT&T, AT&T Prepaid, Cricket, Google Fi, Mint Mobile, T-MobileBuilt-in Storage256 gigabytesProcessor ModelDimensity 1200Phone Memory (RAM)8 gigabytes
- Key Specs
- Screen Size: 6.67 inches (Size of the screen, measured diagonally from corner to corner.)
- Rear-Facing Camera: 108 megapixels
- Carrier Compatibility: AT&T, AT&T Prepaid, Cricket, Google Fi, Mint Mobile, T-Mobile
- Built-in Storage: 256 gigabytes
- Processor Model: Dimensity 1200 (Your computer's processor is like its brain. Working in combination with system memory, the power of the processor determines the complexity of software you can run, how many programs you can have open at the same time, and how fast those programs will run. Most computers feature an AMD, Intel or Snapdragon processor.)
- Phone Memory (RAM): 8 gigabytes (Random-access memory (RAM) temporarily stores data so that it can be accessed quickly. The size of the RAM determines how efficiently the phone can handle large amounts of information at once, such as switching between several open apps.)
- General
- Brand: Unplugged
- Model Number: UP01
- Product Name: UP Phone 256GB (Unlocked)
- Color: Privacy Gray
- Series: Unplugged Up (Part of a group of the same product type with similar features.)
- Year of Release: 2024
- Display
- Screen Size: 6.67 inches (Size of the screen, measured diagonally from corner to corner.)
- Screen Resolution: 1080 x 2400 (Screens come in a range of resolutions (measured in pixels, horizontal x vertical). The higher the resolution, the greater the picture quality.)
- Display Type: OLED
- Screen Type: AMOLED
- Screen Material: Gorilla Glass 3
- Refresh Rate: 90Hz (The number of frames per second the device can produce natively without enhancement. Higher rates help produce smooth, seamless pictures.)
- Brightness: 500 nits (A measure of the total light output.)
- Camera
- Integrated Camera: Front, Rear, Telephoto 1, Ultrawide
- Front-Facing Camera: 32 megapixels
- Rear-Facing Camera: 108 megapixels
- Telephoto Camera 1: 5 megapixels
- Ultrawide Camera: 8 megapixels
- Video Recording Resolution(s) and Frame Rate(s): 90 fps @ 12 MP, 30 fps @ 12 MP, 360 fps @ HD, 240 fps @ FHD (Refers to the number of pixels, both horizontally and vertically, and the frame rate used to capture the video. The higher the resolution the finer the video detail that can be seen. The faster the frame rate the smoother the playback for higher motion activities like sports.)
- Digital Zoom: 4x (A digital zoom is accomplished electronically, with no adjustment of the camera's optics, and no optical resolution gained in the process. The existing data is not enhanced or added to, merely displayed at a lower resolution, thereby giving an illusion of an enlarged image.)
- High Dynamic Range (HDR): true (An HDR-compatible 4K TV or other HDR-compatible product displays HDR video content when it's available from sources like 4K Ultra HD Blu-ray Discs and 4K streaming services.)
- Network
- Carrier: Unlocked
- Carrier Compatibility: AT&T, AT&T Prepaid, Cricket, Google Fi, Mint Mobile, T-Mobile
- Network Connectivity: 5G, 4G, 4G LTE, 3G, GSM (The manner in which a device sends data to another device over a long distance using a cellular network.)
- Unlocked: true (Can be used with any carrier, typically by exchanging the phone's SIM card with another one compatible for the intended area of service. Can be used with a new or existing cellular service plan.)
- Universal Unlocked: true (Can operate on any compatible SIM card and carrier.)
- No-Contract: true (Can be purchased without committing to a contract with a cellular service provider. No-contract phones are only compatible with a specific carrier.)
- Mobile Hotspot Capability: true (A hotspot-enabled device is able to connect wirelessly to a cellular network and share the connection via Wi-Fi with nearby compatible devices.)
- 5G Band: 1/2/3/5/7/12/25/28/38/40/41/48/66/71/77/78
- 4G LTE Band: 1/2/3/4/5/7/8/12/13/17/20/25/26/28/38/40/41/42/43/48/66/71
- Connectivity
- Wireless Connectivity: Bluetooth, Wi-Fi, NFC (The manner in which a device sends data to another device over a short distance without the use of wires or cables.)
- Wireless Networking Standard: Wi-Fi 6 (The wireless networking standard used by the device. Each iteration of the standard developed by the Wi-Fi Alliance corresponds to an existing IEEE 802.11 protocol; for example, standard 802.11ac (or AC) is termed Wi-Fi 5. Refers specifically to the standard the device is designed to use, but ultimately determines product interoperability and backward compatibility including previous versions.)
- Wireless Standard: AX (The wireless networking protocol used by the device. Each iteration of the protocol is based on the 802.11 standard developed by the Institute of Electrical and Electronics Engineers (IEEE) Standards Association. Denoted by letters following 802.11 (802.11a, 802.11ac, etc.), each version, published in alphabetical order, encompasses all previous versions.)
- Power
- Battery Capacity: 4300 milliampere hours (The amount of energy stored in the battery.)
- Charging Interface Generation/Version: 2.0 On-The-Go
- Wireless Charging: true
- Wireless Charging Standard: Qi
- Fast Charging Capability: Wired
- Fast Charging Technology: Pump Express+ 2.0 Quick Charge, Power Delivery 3.0 (Quick charge technologies typically use higher voltages and/or charging interfaces to fill a device's battery capacity faster than standard charging speeds.)
- Wired Charging Wattage: 33 watts
- Wireless Charging Wattage: 15 watts
- Battery Chemistry: Lithium-ion
- Compatibility
- Charging Interface(s): USB-C (The connection for transmitting power to charge the device.)
- Works With: Amazon Alexa, Nest, Ring, SmartThings (Compatible with or able to be connected to other smart devices or applications.)
- SIM Card Size: Nano SIM, eSIM
- SIM Card Slots: Single SIM
- Features
- Model Family: Universal
- Usage Time(s): 500 (All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings.)
- Sensors: Accelerometer, Ambient light sensor, Barometer, Compass, Fingerprint sensor, Gyro sensor, Proximity sensor (Detects stimuli such as heat, light, sound, motion, or pressure and responds accordingly by operating a control or initiating a function of the device.)
- GPS Enabled: true
- Global Positioning: GPS, GLONASS, Galileo, NavIC (A system of satellites which enables a mobile receiver to determine its precise location based on signals received from satellites such as the US Global Positioning System (GPS), the Russian Global Navigation Satellite System (GLONASS), the European Global Navigation Satellite System (Galileo), or the Japanese Quasi-Zenith Satellite System (QZSS).)
- Protective Qualities: Dust resistant, Scratch resistant, Shatter resistant, Weather resistant
- Ingress Protection (IP) Rating: IP53 (A 4 to 6 character code classifying a product's degree of protection against intrusion of solid particles and liquids as well as impact. Each number in the IP Code denotes a level of protection, determined through testing and published by the International Electrotechnical Commission (IEC). The first digit represents the degree of protection against solid foreign objects or particles and the second digit represents the degree of protection against water ingress.)
- Security Features: Fingerprint reader, Passkey
- Pre-Installed Apps: UP Messenger, UP VPN, UP Antivirus, UP Store, UP Privacy, Brave Browser, UP Support, UP Sync
- Device Manufacturer Software Updates: On-going security patches with major software updates based on roadmap. (The types of updates and duration for which a manufacturer commits to supporting software (ex. operating system, proprietary apps) for the device.)
- Supported File Formats: Video:MP4, M4V, 3GP, 3G2, AVI, FLV, MKV, WEBM, Audio:MP3, M4A, 3GA, AAC, OGG, OGA, WAV, AMR and more
- Built-in Storage: 256 gigabytes
- Performance
- Operating System: Android 14 (The operating system manages all software and hardware, including files, memory and connected devices. Most importantly, it lets you interact with your device and your programs in a visual way; otherwise, you'd be typing computer code to get anything done.)
- Processor Brand: MediaTek
- Processor Model: Dimensity 1200 (Your computer's processor is like its brain. Working in combination with system memory, the power of the processor determines the complexity of software you can run, how many programs you can have open at the same time, and how fast those programs will run. Most computers feature an AMD, Intel or Snapdragon processor.)
- Processor Speed: 3 gigahertz (Actual central processing unit (CPU) speed may vary by device configuration and design. Also referred to as clock speed, this is how quickly the central processing unit (CPU) can receive and interpret instructions. The higher the number, the more operations per second that can be completed. Working in combination with system memory, the power of the processor determines the complexity of software you can run.)
- Phone Memory (RAM): 8 gigabytes (Random-access memory (RAM) temporarily stores data so that it can be accessed quickly. The size of the RAM determines how efficiently the phone can handle large amounts of information at once, such as switching between several open apps.)
- Dimensions
- Product Height: 6.5 inches (The out of box height of the item. Height is measured as the vertical distance from the bottom of the item to the top as it would be primarily used or placed.)
- Product Width: 3 inches (The out of box width of the item. Width is measured as the horizontal distance from one side of the item to the other as it would be primarily used or placed.)
- Product Depth: 0.34 inches (The out of box depth of the item. Depth is measured as the distance from the front of the item to the back as it would be primarily used or placed.)
- Product Weight: 7.4 ounces (The out of box weight of the item.)
- Storage
- Media Card Slot: microSD
- Expandable Storage up to: 1024 gigabytes
- Warranty
- Warranty - Parts: 1 year
- Warranty - Labor: 1 year
- Other
- UPC: 860012712809
Designed to optimize privacy at every level, UP Phone integrates proprietary hardware and software like no other smartphone to protect customer privacy. With an on-device Firewall, multi-layered privacy protections, and an all-new user experience, UP Phone sets an entirely new standard for privacy with a device that is easy to use out of the box.
- Defend Your Data: The powerful on-device Firewall blocks third-party tracking and data harvesting attempts—and exposes the apps behind them—so customers can see their privacy protections in action.
- Protection at Every Level: UP Phone's dashboard displays key stats and settings at a glance, allowing you to adjust features, monitor Firewall and VPN status, and more—all through intuitive controls designed for quick, effortless access.
- Time Away: Time Away notifies customers of unauthorized access and time of the last phone unlock—keeping personal data securely in the customer's control.
- De-Googled and De-Appled: UP Phone is designed completely outside of Big Tech ecosystems to eliminate surveillance and data harvesting at the source, and prevent backdoor data collection.
- An OS That Stands Apart: UnpluggedOS stops data breaches and delivers robust performance and precise privacy controls with an easy and intuitive customer experience.
- Leave No Trace: With built-in, background VPN protection, your online activities are your business alone. Unplugged's no-logs policy obscures your browsing. Choose from dozens of routing geographies and three separate server protocols. Connect instantly and persistently; no complex setup required.
- Control the Flow: Privacy Center is the hub to manage UP Phone's hardware sensors. Quickly toggle on/off the camera, microphone, location, unsecured WiFi, and other access points. Unlike app-specific settings, Privacy Center gives you system-wide protection with just a few taps.
- SD Card Storage: For data that needs to be kept on hand - and not in the cloud, an SD card tray supports up to 1 terabyte of additional local, removable storage.
- Emergency Reset: Data can be wiped from UP Phone using a designated unlock code—ensuring personal information never falls into the wrong hands.
- Scheduled Reboot: Set automatic times to clear cached data and eliminate potential malware—boosting privacy, security, and performance.
- Lost Mode: Erase all data after a period you define if the device is lost or stolen, helping to secure personal information. UP Phone is restarted in a protected mode, designed to enhance security against physical extraction tools.
- Off Means Off: The Battery Disconnect switch completely separates the battery from the circuits for secure power-off and keeps Up Phone from communicating with cellular networks.
- Unlock with Your Fingerprint: A fingerprint sensor on the side of UP Phone is a fast, secure, and effortless way to unlock your phone. Simply place your finger on the sensor, and your device instantly recognizes your unique fingerprint—no PINs or passwords required.
- Shortcut Buttons: A customizable side button puts powerful shortcuts right at your fingertips. With multiple interactions—such as single press, double press, and more—you can launch your favorite tools and apps in an instant.
- Apps Your Way: The App Center is uncensored, unbiased, and untracked— giving you the freedom to access the apps you want without restrictions imposed by major app store ecosystems.
- Cloud Without Compromise: Fully-encrypted cloud storage shields your most important photos and memories. It's fully open source and you control the private keys.
- Bold Display. Bold Power.: UP Phone’s striking 6.67-inch AMOLED display brings every detail to life in rich, vivid color and crisp definition. Powered by an octa-core Mediatek 1200 processor with 8GB of RAM, UP Phone delivers fast, efficient performance.
- Capture Every Detail: The powerful rear triple-camera system captures vivid images with a 108MP high-resolution main lens, an 8MP ultra-wide lens, a 5MP macro lens, and a 13MP front-facing camera for selfies and video calls.
- Browse With Brave: Brave comes pre-installed on UP Phone as the default browser and search engine. Block ads, save data, and get way faster page downloads and easier navigation. Brave Search includes built-in privacy preserving AI that doesn't train on your searches or maintain centralized databases of your search and AI conversation history.
- Defend Your Data: The powerful on-device Firewall blocks third-party tracking and data harvesting attempts—and exposes the apps behind them—so customers can see their privacy protections in action.
- Protection at Every Level: UP Phone's dashboard displays key stats and settings at a glance, allowing you to adjust features, monitor Firewall and VPN status, and more—all through intuitive controls designed for quick, effortless access.
- Time Away: Time Away notifies customers of unauthorized access and time of the last phone unlock—keeping personal data securely in the customer's control.
- De-Googled and De-Appled: UP Phone is designed completely outside of Big Tech ecosystems to eliminate surveillance and data harvesting at the source, and prevent backdoor data collection.
- An OS That Stands Apart: UnpluggedOS stops data breaches and delivers robust performance and precise privacy controls with an easy and intuitive customer experience.
- Leave No Trace: With built-in, background VPN protection, your online activities are your business alone. Unplugged's no-logs policy obscures your browsing. Choose from dozens of routing geographies and three separate server protocols. Connect instantly and persistently; no complex setup required.
- Control the Flow: Privacy Center is the hub to manage UP Phone's hardware sensors. Quickly toggle on/off the camera, microphone, location, unsecured WiFi, and other access points. Unlike app-specific settings, Privacy Center gives you system-wide protection with just a few taps.
- SD Card Storage: For data that needs to be kept on hand - and not in the cloud, an SD card tray supports up to 1 terabyte of additional local, removable storage.
- Emergency Reset: Data can be wiped from UP Phone using a designated unlock code—ensuring personal information never falls into the wrong hands.
- Scheduled Reboot: Set automatic times to clear cached data and eliminate potential malware—boosting privacy, security, and performance.
- Lost Mode: Erase all data after a period you define if the device is lost or stolen, helping to secure personal information. UP Phone is restarted in a protected mode, designed to enhance security against physical extraction tools.
- Off Means Off: The Battery Disconnect switch completely separates the battery from the circuits for secure power-off and keeps Up Phone from communicating with cellular networks.
- Unlock with Your Fingerprint: A fingerprint sensor on the side of UP Phone is a fast, secure, and effortless way to unlock your phone. Simply place your finger on the sensor, and your device instantly recognizes your unique fingerprint—no PINs or passwords required.
- Shortcut Buttons: A customizable side button puts powerful shortcuts right at your fingertips. With multiple interactions—such as single press, double press, and more—you can launch your favorite tools and apps in an instant.
- Apps Your Way: The App Center is uncensored, unbiased, and untracked— giving you the freedom to access the apps you want without restrictions imposed by major app store ecosystems.
- Cloud Without Compromise: Fully-encrypted cloud storage shields your most important photos and memories. It's fully open source and you control the private keys.
- Bold Display. Bold Power.: UP Phone’s striking 6.67-inch AMOLED display brings every detail to life in rich, vivid color and crisp definition. Powered by an octa-core Mediatek 1200 processor with 8GB of RAM, UP Phone delivers fast, efficient performance.
- Capture Every Detail: The powerful rear triple-camera system captures vivid images with a 108MP high-resolution main lens, an 8MP ultra-wide lens, a 5MP macro lens, and a 13MP front-facing camera for selfies and video calls.
- Browse With Brave: Brave comes pre-installed on UP Phone as the default browser and search engine. Block ads, save data, and get way faster page downloads and easier navigation. Brave Search includes built-in privacy preserving AI that doesn't train on your searches or maintain centralized databases of your search and AI conversation history.
Whats Included
- Phone
- USB-C cable (3ft/1m)
- Quick Start Guide
- SIM ejector
- Phone
- USB-C cable (3ft/1m)
- Quick Start Guide
- SIM ejector
Product Manuals
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Designed to optimize privacy at every level, UP Phone integrates proprietary hardware and software like no other smartphone to protect customer privacy. With an on-device Firewall, multi-layered privacy protections, and an all-new user experience, UP Phone sets an entirely new standard for privacy with a device that is easy to use out of the box.
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Staying in the moment is easier than ever with the all-new Galaxy S25 Ultra. Its intelligent AI transforms into your own virtual assistant that evolves with you to work better for you. Let’s say you want to enjoy a night out with friends but don’t have time to plan. Just ask Galaxy S25 Ultra to invite your friends to the nearest bowling lounge tonight. Your phone will find the info and text it to them. You don’t need to slow down your speech or speak like a robot —just talk to your phone naturally, and it will understand. While you’re out rolling spares, Night Video brings out the details in every moment —even in low light —while Audio Eraser makes it easy to reduce distracting noises, like those pins crashing one lane over. Galaxy S25 Ultra also keeps up with your schedule and provides the weather forecast for your night, allowing you to stay a step ahead and adjust plans on the fly. With a phone as evolved as Galaxy S25 Ultra, you don’t have to sweat the small stuff —it’s handled intelligently.
| Pros for Unplugged - UP Phone 256GB (Unlocked) - Privacy Gray | |||
|---|---|---|---|
| There were no pros for this product— | Overall Performance | There were no pros for this product— | Overall Performance, Camera Quality, Battery Life, Processor Speed, Size |
| Cons for Unplugged - UP Phone 256GB (Unlocked) - Privacy Gray | |||
| There were no cons for this product— | There were no cons for this product— | There were no cons for this product— | App Compatibility |
Specs
Reviews
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The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
- Rated 5 out of 5 stars
Incredible Product
Switched to the UP Phone after getting fed up with constant tracking on my old iPhone—best decision ever! Setup was insanely easy: unbox, power on, and it auto-connects to their Liberty VPN for instant privacy. The automatic setup call from their US-based team popped up right away, walking me through everything in under 5 minutes—no tech headaches, just smooth sailing. Customer service? Unreal. When I had a quick question about the Encrypted Cloud, a real person answered immediately, super helpful and patient. It's like they actually care about you, not just selling a phone. I LOVE the Firewall dashboard shows trackers getting blocked in real-time and that SD card slot for offline storage If privacy matters, this is your phone. Effortless, secure, and supported like a pro. 5 stars all day!
Posted by Indy489
- Rated 5 out of 5 stars
Love it and I feel safe!
I’ve been using the UP Phone for a couple weeks, and I’m honestly impressed. The setup was way easier than I expected. I even had a quick customer support call to walk me through a couple questions, and they were patient, friendly, and actually knew the product. It already feels as convenient as my old iPhone, but without the weird data tracking that always made me uneasy. Day-to-day use has been super straightforward. Messages, calls, apps, photos and all the basics just work. But what really stands out is the peace of mind. It feels like a normal, modern smartphone experience without that sense of being monitored in the background. I wasn’t sure what to expect switching over, but so far it’s been great. If you’re looking for something that keeps all the convenience without the privacy trade-offs, I’d definitely recommend the UP Phone.
Posted by PRIVACY
- Rated 1 out of 5 stars
NO TRUST
TLDR For a $1,000 smartphone, you receive hardware worth approximately $300, equipped with a functional kill switch. However, the device requires significant trust in the manufacturer. The phone operates on an outdated, rebranded version of Android 14, mandating an account with the company for basic functions like messaging, app downloads, or flashing the device. The company also promotes subscription-based services, such as its VPN. While you can use false information to create an account and unlock the phone for alternative operating systems, no other OS is currently supported, rendering this option impractical for most users. Despite effective marketing, the privacy community widely regards the company as untrustworthy, potentially operating as a data collection scheme. Until the manufacturer collaborates with the open-source community and supports third-party operating systems, it does not merit trust. For privacy-focused alternatives, consider the Fairphone or older Pixel phones running GrapheneOS.
Posted by Clippy
