Customer Ratings & Reviews
- Model:
- K55XR8B
- SKU:
- 12316854
Rating by feature
- Picture Quality
Rating 4.9 out of 5 stars
- Sound Quality
Rating 4.6 out of 5 stars
- Brightness
Rating 4.7 out of 5 stars
- Pros mentioned:Picture quality
Sony 55" Bravia XR8B
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Good colors, but not convinced me a lot, especially when i connected to SONY receiver. I bought a SONY TV 55" ten (10) years ago, I think was better in colors, more features and more connections
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Hi Falcon,
Thank you for being a loyal Sony owner for over a decade! We truly appreciate you choosing the BRAVIA XR8B. We’re sorry to hear that your experience hasn't quite met the high bar set by your previous TV, especially regarding the color and connectivity with your Sony receiver.
While newer technology can sometimes feel different out of the box, the XR8B is designed with a highly sophisticated processor that allows for deep customization. We want to help you get the picture exactly where you like it.
Tips for Improving Your Experience:
1. Customizing Your Colors: To help you dial in the vibrant colors you remember from your previous model, we recommend exploring the various picture modes and advanced settings. You can find a step-by-step guide on how to adjust those settings here: https://www.sony.com/electronics/support/articles/00190409
2. Exploring New Features: While it may take a little time to get used to the new interface, this model actually includes more smart features and processing power than previous generations. To discover everything your new TV can do, please take a look at our comprehensive Help Guide: https://helpguide.sony.net/tv/musltn1/v1/en-003/cover/level1_01.html
3. Receiver Integration: The TV supports both HDMI (eARC/ARC) and optical connections for older units. These options give you more flexibility for the best communication between your Sony devices.
We want you to love your new BRAVIA XR8B as much as your last one. If you'd like more personalized assistance, please feel free to reach out to us directly so we can assist with your specific setup:
https://us.esupport.sony.com/support/s/support-contact?language=en_US&category=tv
Best regards,
Dominick
- Pros mentioned:Picture quality
Buy this thang
||Posted . Owned for 5 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I was skeptical when looking at the price but took the leap. And wow am I glad I did. This thing is so premium. Of the highest qualities compared to what other tvs are these days. Just feels sturdy. And looks amazing. Color and picture quality is outstanding. UI is one of my favorites for a TV. If you have a PS5 and some Blu rays, it’s wraps. So good. Buy it if you’re gonna buy an OLED tv
I would recommend this to a friendBrand response from SonyListens
Posted .Hello Devin,
Thank you for choosing Sony!
We couldn’t be happier to hear that you are enjoying your K55XR8B TV and that it has exceeded your expectations in quality, design, and performance. It’s wonderful to know the picture, color, and user interface are enhancing your entertainment experience, especially with your PS5 and Blu-rays. Your enthusiasm truly motivates us to continue delivering premium products that bring enjoyment to our customers.
Best regards,
-Fred
- Pros mentioned:Ease of use, Picture quality
Sony oled me c
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great television color is brilliant and vibrant. Easy to navigate
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for the fantastic review, BlancaV!
We are absolutely thrilled to hear that the color on your K-55XR8B is brilliant and vibrant. It's also great to know that you're finding the Google TV interface easy to navigate—we designed it to be as intuitive as possible so you can spend less time searching and more time enjoying that beautiful OLED display.
Thank you again for choosing Sony!
Best regards, Gus, Sony Social Media Team
- Pros mentioned:Picture quality, Setup
Great TV at a good price
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I love the TV. It has a great picture and so many different viewing/listening settings. It was very easy to set up and add apps.
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for your fantastic review, Gregory!
We are absolutely thrilled to hear that you love your new K-55XR8B television! It's rewarding to know that you are enjoying the great picture quality and the flexibility provided by the many different viewing/listening settings.
We are also pleased that the setup process was very easy and that you had no trouble adding your favorite apps.
Thank you again for choosing Sony!
Best regards, Gus, Sony Social Media Team
- Pros mentioned:Picture qualityCons mentioned:Brightness
OLED ALL THE WAYYYYY
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The colors are AMAZINGGGG. If youve been on the fence about getting an oled tv DO IT. Only con i can think of is that it isnt the brightest
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for sharing your feedback, TonyH!
We are absolutely thrilled to hear that the colors on your K-55XR8B TV are "AMAZINGGGG" and that the screen is inspiring you to recommend an OLED television to others!
Delivering perfect blacks and rich, vibrant color detail is a core strength of OLED technology, and we are delighted that the picture quality is meeting—and exceeding—your expectations.
We also appreciate your honest comment regarding the brightness. While we continuously strive to optimize the screen's luminance for most viewing environments, your feedback is valuable as we work on future display enhancements.
Thank you again for choosing Sony!
Best regards, Gus, Sony Social Media Team
- Pros mentioned:Picture quality
Beautiful display
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Decided to finally upgrade to a sony tv for the first time and it was so worth it! I love the picture quality and I especially love how grest it pairs with my PS5! Grest purchase all aeound.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JONASR,
We are thrilled to hear that your first Sony TV upgrade has been such a rewarding experience! It is fantastic to know that the picture quality on the BRAVIA XR8B has impressed you, and we are especially glad you’re enjoying the seamless integration with your PS5. Features like Auto HDR Tone Mapping and Auto Genre Picture Mode are designed specifically to make gaming on a BRAVIA feel like a perfect match.
Thank you for choosing Sony and welcome to the family!
Regards,
Dominick
- Pros mentioned:Picture quality
Bravia xr8b 55”
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This tv was purchased as a better value than the Bravia 8 version 1 and is mostly the same tv and certainly worth the price paid. Excellent blacks, great color and good brightness for my setting. If you are watching in a very sunny room with many windows it may not be bright enough but that is not an issue for my situation. The included smart tv and app functions are so good that i did not reconnect my google tv 4k box as the built in functions are just as good.
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for this detailed and insightful review, AndrewW!
We are delighted to hear that you found the K-55XR8B to be an excellent value and that you are enjoying the impressive visual performance. It is rewarding to know that the picture delivers excellent blacks, great color, and good brightness for your specific viewing environment.
Your feedback on the built-in Smart TV and app functions is especially valuable! We strive to make the integrated experience seamless and robust, and we are thrilled that the native features are so good that you did not need to reconnect your external media box.
Thank you again for choosing Sony and for sharing your experience.
Best regards, Gus, Sony Social Media Team
- Pros mentioned:Picture quality, Setup
sony bravia
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Easy set up crystal clear picture great sound recommend to anyone looking for a smart tv
I would recommend this to a friendBrand response from SonyListens
Posted .Hi ZJ10,
It brings us great joy to hear that you found the setup for your Sony BRAVIA XR8B easy and are loving the crystal clear picture and great sound! We truly appreciate you recommending it to others looking for a smart TV. Providing a seamless, high-quality experience is always our top goal. Enjoy the stunning entertainment!
Thank you for choosing Sony!
Regards,
Dominick
- Pros mentioned:Picture quality, Size
Amazing OLED TV experience
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Picture quality was perfect, perfect size, and delivery of item was very easy.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi SalvatoreR,
We're delighted to hear that you found the picture quality of your BRAVIA XR8B OLED to be perfect, that the size is ideal, and that the delivery process was very easy!
Thanks for choosing Sony.
Best regards, Eliab
- Pros mentioned:Picture quality
Great TV
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great TV, many online reviews talk about lack of color accuracy as well as being dim. I have no problems with the tv, It looks amazing.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Dave,
We’re thrilled you’re enjoying the BRAVIA XR8B OLED! While some reviews focus on lab-tested brightness, your experience highlights exactly what we aim for: the XR Processor's ability to deliver incredible depth and realism that often surpasses raw specs in a real home setting.
Thanks for choosing Sony.
Best regards,
Eliab
- Pros mentioned:Picture quality
Great TV
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Beautiful colors and user friendly. Would definitely recommend.
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for the fantastic review, HeatherC!
We are absolutely delighted to hear that you are loving the beautiful colors and the user-friendly experience of your K-55XR8B television! It's incredibly rewarding to know that we delivered a product that you would confidently recommend.
Thank you again for choosing Sony and sharing your positive experience!
Best regards, Gus, Sony Social Media Team
- Pros mentioned:Picture quality
Sony tv
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Had trouble with the sound the 2nd day. It was completely gargled and muffled. Cant even explain. Made arrangements with Best Buy to come out and replace it. But the next day it was fine. I dont understand but it has been fine ever since. Nice picture and sound now.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi AnnetteE,
We're glad to hear your BRAVIA XR8B is performing well now! If the audio issue returns, we recommend checking for a software update or performing a quick power reset by unplugging the TV for 60 seconds to clear any temporary glitches.
Thanks for choosing Sony.
Best regards,
Eliab
- Pros mentioned:Picture quality
TV Exceeded Our Expectations
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This tv easily exceeded all expectations! The sharp picture, color, and sound can't be beaten. Our pleasant sales associates knowledge helped us find the perfect tv that fit our needs. All of our future purchases will be made exclusively at Best Buy.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Kathleen,
We are delighted to hear that the XR8B has easily exceeded your expectations! It is wonderful to know that the combination of a sharp picture, vibrant color, and quality sound has provided a viewing experience that you feel can't be beaten.
Thank you for choosing Sony!
Best regards,
Dominick
- Pros mentioned:Picture quality
SONY BRAVIA 8 RECVIW
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.CRISP COLORS, LIKE THE DARKER - ACCURATE DEEP BLACK. LOVE THE FULL-SCREEN SPEAKER / SOUND PROJECTION
I would recommend this to a friendBrand response from SonyListens
Posted .Hi BobM,
We're delighted to hear that your Sony BRAVIA TV has impressed you with its crisp colors and truly accurate, deep blacks. Thank you so much for giving it a wonderful 5-star rating and for sharing your appreciation of its full-screen speaker and immersive sound projection—those features really bring every scene to life.
Thank you for choosing Sony—wishing you a fantastic day!
DiegoV.
- Pros mentioned:Oled quality
AMAZING Picture!!
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Not a big difference between Bravia 8 and Bravia 8 II. Nice bang for your buck! This is my first oled, and I am so excited! I've been buying sony since the old Wega Trinitron days. Seeing is believing! You can see the difference with the Dolby Vision and standard. I know I know what you're thinking. I might be biased but hey... "Picture me rolling!!....Big Syke, Nook, Hank....All Eyes on Me! Hahhaha!!!!!"
I would recommend this to a friendBrand response from SonyListens
Posted .Hi GilbertR,
Thank you for this incredible feedback! It's so special to hear from someone who has been with Sony since the Trinitron era. We're thrilled that your first OLED, the BRAVIA XR8B, has lived up to the hype and that you're seeing the difference with Dolby Vision. We truly appreciate your loyalty and are so happy you're excited about your new TV.
Thank you for being part of the Sony family!
Regards,
Dominick
- Pros mentioned:Picture quality
First OLED
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.My favorite thing about the TV is that BLACK IS BLACK. You really think the TV is actually off. 120HZ VRR HDMI 2.1 is the main reason I bought it to actually fully utilize my PS5. It's a great TV and the price is pretty respectable. Highly recommend.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Armando,
We are excited to hear that you love the deep blacks on your BRAVIA XR8B—it’s true that OLED technology makes the image look incredible! It's fantastic that you are taking full advantage of the 120Hz VRR and HDMI 2.1 features to maximize your PS5 experience. Thank you for the high recommendation and for choosing Sony! We hope you continue to enjoy the stunning picture quality.
Regards,
Dominick
- Pros mentioned:Picture quality
Highly recommend
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Tv did not disappoint. This tv has a beautiful picture. Bought the sound bar to complete the experience. Nature shows are phenomenal on this tv. Highly recommend
I would recommend this to a friendBrand response from SonyListens
Posted .Hi DebraB!
It is most rewarding to hear that your new TV is delivering such a beautiful picture. We love that you’ve paired it with a soundbar to get the full effect!
The K-55XR8B features a stunning OLED panel that produces pure blacks and vibrant colors for a lifelike image. It also uses Acoustic Surface Audio+, where the screen itself acts as the speaker, ensuring the sound perfectly follows the action on the display.
Thanks for selecting Sony!
Warm regards,
Estefany
- Pros mentioned:Picture quality
TV Replacement
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Upgrade over previous Sony Bravia TV we had. Pleased with performance.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi RichardA,
We are pleased to learn that your new BRAVIA XR8B is proving to be such a fantastic upgrade over your previous model! By moving to our latest OLED technology and the XR Processor, we’ve ensured that you are experiencing the absolute pinnacle of contrast and color accuracy, with deep, pure blacks that only self-lit pixels can provide. It is wonderful to hear that our commitment to continuous innovation is delivering the elevated performance you were looking for.
Thank you for your continued loyalty to the Sony family.
Regards,
Dominick
- Pros mentioned:Picture quality
Really nice 4k TV
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.This is an exceptional TV, although it would be nice if the spacer screws for wall mounting were included in the packaging. The picture is quite detailed and the ATSC 3.0 "NexGen" tuner is a great feature that many of the competitive TV's just do not have. I think is plenty bright for many people's tastes.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello BrickandmortarCustomer,
Thank you for choosing Sony!
We’re honored to hear that you’re enjoying the exceptional picture quality of your K55XR8B TV and appreciate the advanced ATSC 3.0 "NexGen" tuner feature. Your feedback about the spacer screws is valuable, and we’ll keep it in mind to improve the overall experience. Thank you for sharing your thoughtful review!
Best regards,
-Fred
- Pros mentioned:Picture quality
Good quality value
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Clear pictures. Great sound quality. Tec support is number one. I’ve told my friends and family. Easy channel selection. Many quality features and great content listings.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi GuyL,
We are very glad to hear that you are so impressed with your new TV and that our technical support team provided such a positive experience! It is wonderful to know that you are recommending us to your friends and family. The BRAVIA XR8B is specifically designed to bring an elevated design, pristine OLED picture, and cinematic sound to your home, making it the perfect addition to your living space.
Thank you for making Sony part of your home entertainment.
Best regards,
Dominick
