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Customer reviews

Rating 4.8 out of 5 stars with 1846 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

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Cons mentioned filter

95%would recommend to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 37 Showing 721-740 of 1,846 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    X90L

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Massive upgrade over my previous tv! Also performs just as good as the Bravia 7 imo - def worth it!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Andrew, congratulations on your upgrade! You've definitely made a great choice going for the Sony - 65" Class BRAVIA XR X90L. This TV comes with our Cognitive Processor XR which delivers a picture with wide dynamic contrast and natural colors, replicating how we see the real world. We hope you continue loving the TV, thank you for choosing Sony. Regards, -Dominick Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    .

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best Buy is really the best place to buy the electronics. So happy with my purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi, Noor,

      Thanks for the comment and the the 5-stars rating! We are delighted to hear that you are happy with your purchase! You will get to access billions of accurate colors and reproduce each shade with the subtle differences seen in the real world. XR Triluminos Pro enhances the range of hues and saturation, revealing extremely precise details within textures, and skin tones that look completely natural.

      Thank you for choosing Sony, have a nice day!
      -DiegoV Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    My Sony

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the new TV. Looks great with my games and movies. The colors and blacks come together really well.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello MartinM,

      Thank you for choosing Sony!

      We're glad to hear you're enjoying the fantastic visuals for your games and movies. One useful feature of your new TV is the LED Backlight with motion-sensitive lighting. This feature ensures that you can operate your TV even in complete darkness, as the buttons light up when you pick up the remote. Plus, with the built-in "Find Remote" feature, you’ll never have to worry about misplacing your remote again. Just activate the feature on your TV, and a buzzer will help you locate it easily!

      Best regards,
      -Fred Sony_US

  • Rated 4 out of 5 stars

    Not for me even though I own 85 inch of this model

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good tv but for the price should be better. I own the 85 inch of this model and it’s a game changer but 65 inch is not the same so I returned it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Thebomb4me,

      We are truly heartened to learn that your 85-inch X90L has been such a game-changer for your home theater! We appreciate your feedback regarding the 65-inch model and understand how the viewing experience can feel different when moving between screen sizes.

      While both models share the same powerful Cognitive Processor XR and Full Array LED technology, the physical scale of an 85-inch screen creates a naturally more immersive field of view that is hard to replicate on a smaller display. We strive to provide consistent premium performance across all sizes, and we value knowing that for your specific space, the larger-than-life impact of our 85-inch model is what truly hits the mark.

      Thank you for making Sony part of your home entertainment.

      Regards,
      Dominick Sony_US

  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Sony Tv is a YES

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the Tv! The color is rich, vivid, and the speakers are actually good! Also I’m a gamer and needed 120 hz. Solid for my PS4. Thanks Sony! Also the rep who helped me was so informative and friendly. Super personable, cared about the products and recommended what I was looking for!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi VannessaJ, Thanks for sharing your awesome experience. We are thrilled to hear that you love your new Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With our BRAVIA X90L, you will see a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. It has Sound positioning tweeters, in additional to the TV speakers, which elevates the sound so what you hear matches the picture you see. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. It's great to hear that you were assisted well by our local dealer. Thank you for your purchase. Enjoy your games! Vincent Sony_US

  • Rated 5 out of 5 stars

    Great TV for the money

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Outstanding quality for the amount you pay the grand kids love playing their games on unit, perfect size and looks great

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello DouglasB,

      Thank you for choosing Sony!

      We couldn't be happier to hear that the XR65X90L TV is delivering outstanding quality and that your grandkids enjoy playing their games on it. It’s wonderful to know the size and design fit perfectly in your space. Thank you for sharing this heartwarming feedback—it truly motivates us to keep creating great experiences for families.

      Best regards,
      -Fred Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Loving our new Sony TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    As always with Sony TV's picture quality is near perfect. This one replaced a rear projection Sony we had for over 19 years with no problems. This is our 5th Sony TV in the last 35 years. I would never buy any other brand. Loving this new TV with sound bar.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DavidJ,

      You made the right choice upgrading to the Sony X90L! We're thrilled that you are enjoying the picture quality of the TV. Thank you for always choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So far it has been great. Picture seems to exceed my expectations

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony all the way

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Always used Samsung tvs, but decided to go with Sony since I have a ps5 and this has all the features to go with it. Google tv and Sony tvs have changed my whole life. Won’t go back. Great performance, excellent picture, hdmi 2.1, fald, smooth ui, what else could you ask for?

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JoelP,

      You made the right choice upgrading to the Sony X90L! We're thrilled that you like the picture quality, Google software, PS5 compatibility, and support for features specified with HDMI 2.1 of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Excellent TV with many options

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    Posted . Owned for 10 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is my 1st Google TV and I love it. Getting it set up for my preferences took a while but I dont miss anything from my Samsung TV and I really liked that as well. This Google TV is app driven and for me, there are plenty of apps to choose from. I am also a Direct TV subscriber and while I can watch live TV via the DTC app, I haven't been able to view what is recorded on my DVR. We have 2 different DTC recorders it cant seem to see anything recorded. I dont think that is the TVs fault.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KarenW, Thanks for the 5-star rating! We're glad you like your new TV. Enjoy and thanks for choosing Sony. -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Family Room TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony TV has the best picture and the Google operating system make this set up super easy.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MarkJ, thanks for sharing your experience with the Sony - 65" Class BRAVIA XR X90L! As you noted, this TV delivers an astonishing picture quality full of brightness and vibrant colors, and with the integration of Google TV, it organizes all your content in one place for easy access! Thanks for choosing Sony and enjoy your viewing experience. Regards, -Dominick Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv and installation was also great. I would buy it again

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Mr.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Exceeds expectations. The only thing better than the SONY C.S. (only had to call once to get advice to correct issue) was the EXCELLENT C.S. by Dewitt, N.Y. personnel! However, there is a bigger issue that needs attention, and that is not being able to speak with someone at the store. Instead, your call is routed to a phone assistant/C.S./Sales associate. To speak with a store employee required I drive 42 miles (84 miles round trip).

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DUTCH46,

      Thanks for sharing your review and experience with the X90L. We're glad that you like the performance of the TV. Your feedback about customer service is greatly appreciated. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beauiful picture

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    In the store the display didnt look that good. They told me ti adjust settings at home and wow looks awesome

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Coltar10, we're glad you like our product. Thanks for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    This is amazing.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I tryed a LG OLED because it was supposed to be so great. Well, I’m back to SONY. What a difference. I should have switched 10 years ago. This TV is LED and it is so much better than than OLED, and no more burn in.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JamesH, You've made an excellent choice! We're very happy to hear that you're satisfied with your purchase and you appreciate the excellent LED display of your Sony X90L. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    65'' Sony TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Had this TV for over a year now, it has been a good TV with no issues.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Rcre,

      Thank you for choosing Sony!

      We're honored to hear that your XR65X90L TV has provided you with reliable performance over the past year. It's rewarding to know the product has maintained its quality and served you well without any issues. Thank you for sharing your positive experience with us!

      Best regards,
      -Fred Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Mounted my new Sony Television

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Works well. Television is awesome. Mounting bracket worked perfectly

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SterlingF,
      We really value the time you took to express your thoughts about our Bravia X90L! We are really happy to hear that your XR65X90L television is working well and that the mounting bracket was a perfect fit! It's great to know that you're experiencing the full potential of our TV.

      Thanks for choosing Sony!
      Best regards,
      Stephanie Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony means high quality

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony’s Tvs never disappoint. Bought an A90J OLED few months back for watching movies and it was so good that I was sure my next tv will also be Sony. So far this is an amazing tv in terms of design, material, pictures quality and accuracy.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Homan, great! We're glad you like your new TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony. ~Earl Sony_US

  • Rated 5 out of 5 stars

    Excellent

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent performance for the price. Best buy delivered it in perfect condition. Thanks.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for the fantastic review, DtriL!

      We’re so glad to hear that you're enjoying the excellent performance of your X90L! It’s great to know that Best Buy got it to you in perfect condition so you could start enjoying that premium picture quality right away. We truly believe it offers incredible value for the performance it delivers.

      Thank you for choosing Sony!

      Best regards,

      Gus, Sony Social Media Team sony-global

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Perfect For Us

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the color and brightness of the picture. Easy install and setup. Delivered as promised and overall quality is great.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Daffy, Awesome! We are so glad to hear that you are happy with your new TV! Thank you for choosing Sony! -Carl Sony_US

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