Outlet EventEnds Oct. 26. Limited quantities. No rainchecks.Shop now

Main Content
product image

LG - 77" Class - OLED - W7 Series - 2160p - Smart - 4K UHD TV with HDR

Model: OLED77W7P
SKU: 5833900
This item is no longer available in new condition. See similar items below
  • Key Specs
    • Display Type: OLED
    • Resolution: 4K (2160p) (Refers to the number of pixels, both horizontally and vertically, used to capture video/images. The higher the resolution the finer the detail that can be seen.)
    • Screen Size Class: 77 inches (The group size measurement of a screen. This differs from a screen size measured diagonally from corner to corner.)
    • High Dynamic Range (HDR): true (An HDR-compatible 4K TV or other HDR-compatible product displays HDR video content when it's available from sources like 4K Ultra HD Blu-ray Discs and 4K streaming services.)
    • High Dynamic Range Format: Dolby Vision (There are a few HDR formats that tell the TV or other HDR-compatible product how to best utilize its capabilities to display HDR content. HDR technology can support one or multiple formats, each with various benefits to picture quality.)
    • Refresh Rate: 60Hz (The number of frames per second the device can produce natively without enhancement. Higher rates help produce smooth, seamless pictures.)
    • Specific Manufacturer Technologies: Picture-on-Wall Design, OLED, Pixel level dimming, Perfect black, Infinite contrast, Billion Rich Colors (This is technology that's specific to a TV brand (sometimes called proprietary technology). Here you'll see terms related to picture quality, brightness, processors and more.)
    • Smart Platform: webOS (Just like a computer, a smart TV needs an operating system (also called a smart platform) in order to access the Internet, connect with entertainment apps, and play streaming content. Some common TV smart platforms are; Roku TV, Android TV, and Chromecast.)
    • Featured Streaming Services: Google Play Movies & TV, Google Play Music (Streaming services and other programs are available on this device. Keep in mind, there may be more services supported than just those shown here.)
    • Number of HDMI Inputs (Total): 0
    • Voice Assistant Built-in: Google Assistant (A digital assistant built into the device that uses voice commands to answer questions and control smart devices.)
  • General
    • Product Name: 77" Class - OLED - W7 Series - 2160p - Smart - 4K UHD TV with HDR
    • Brand: LG
    • Model Number: OLED77W7P
    • Model Year: 2017
  • Dimension
    • Product Width: 67.8 inches (The out of box width of the item. Width is measured as the horizontal distance from one side of the item to the other as it would be primarily used or placed.)
    • Product Height Without Stand: 38.9 inches
    • Product Depth Without Stand: 0.23 inches
    • Product Weight Without Stand: 27.1 pounds
  • Box Dimension
    • Height: 48.1 inches
    • Width: 75.1 inches
    • Depth: 13 inches
    • CubicDimension: 46960 inches
  • Display
    • Display Type: OLED
    • Resolution: 4K (2160p) (Refers to the number of pixels, both horizontally and vertically, used to capture video/images. The higher the resolution the finer the detail that can be seen.)
    • Screen Size: 76.7 inches (Size of the screen, measured diagonally from corner to corner.)
    • Screen Size Class: 77 inches (The group size measurement of a screen. This differs from a screen size measured diagonally from corner to corner.)
    • High Dynamic Range (HDR): true (An HDR-compatible 4K TV or other HDR-compatible product displays HDR video content when it's available from sources like 4K Ultra HD Blu-ray Discs and 4K streaming services.)
    • High Dynamic Range Format: Dolby Vision (There are a few HDR formats that tell the TV or other HDR-compatible product how to best utilize its capabilities to display HDR content. HDR technology can support one or multiple formats, each with various benefits to picture quality.)
    • Picture Quality Enhancement Technology: 4K Cinema HDR
    • Curved Screen: false
    • Refresh Rate: 60Hz (The number of frames per second the device can produce natively without enhancement. Higher rates help produce smooth, seamless pictures.)
    • Closed Captioning: true (The text version of spoken audio displayed on the screen. Devices that can display closed captioning typically have the option to toggle the feature on or off.)
    • Language(s) Displayed: English (The available language options for displayed text or captions.)
    • 3D Technology: false
  • Feature
    • Remote Control Type: Magic
    • Specific Manufacturer Technologies: Picture-on-Wall Design, OLED, Pixel level dimming, Perfect black, Infinite contrast, Billion Rich Colors (This is technology that's specific to a TV brand (sometimes called proprietary technology). Here you'll see terms related to picture quality, brightness, processors and more.)
    • Smart Capable: true (Smart, or smart-capable devices are able to connect directly to your home network in order to stream content from the Internet, run Internet-based apps, or connect to other smart devices.)
    • Smart Platform: webOS (Just like a computer, a smart TV needs an operating system (also called a smart platform) in order to access the Internet, connect with entertainment apps, and play streaming content. Some common TV smart platforms are; Roku TV, Android TV, and Chromecast.)
    • Featured Streaming Services: Google Play Movies & TV, Google Play Music (Streaming services and other programs are available on this device. Keep in mind, there may be more services supported than just those shown here.)
    • TV/DVD Combo: false
    • TV Tuner: Digital (The ATSC TV Tuner is a component built into conventional TV sets or other devices for receiving over-the-air broadcast TV without a cable/satellite box. Digital tuners may be purchased separately and connected to a device if it does not have one built in.)
  • Connectivity
    • Number of HDMI Inputs (Total): 0
    • Number of HDMI 2.1 Inputs: 0
    • HDMI Audio Return Channel (ARC): true (A feature that connects home theater systems, gaming consoles and other devices directly to the TV, removing the need for an extra audio cable.)
    • Number Of USB Port(s) (Total): 3 (The total number of USB ports including all generations and versions.)
    • Ethernet Port(s): true (A connection on the device that fits an ethernet cable and allows for connection to wired network hardware.)
    • RF Antenna Input: true (This input is used to connect devices such as antennas or cable boxes to a TV via a coaxial cable.)
    • Bluetooth Enabled: true (The device is capable of communicating with another device via Bluetooth, provided they are within the required range of each other. A Bluetooth-enabled device must also be the same Bluetooth version or higher than the accessory it is intended to pair with.)
    • Network Compatibility: Built-in Wi-Fi, Ethernet
    • Number of RS-232 Inputs: 1 (RS-232 inputs are the serial-data standard for telecommunications. The more inputs the PC or device has, the more peripherals (TVs, monitors) it can connect to and control.)
    • Number of Digital Optical Audio Outputs: 1
    • Number of Component Video Inputs: 0 (The number of component analog video (CAV) sources that can be connected to the device.)
    • Number of Composite Video Inputs: 1 (The number of standard definition analog video (typically at 480i or 576i resolution) sources that can be connected to the device.)
    • Number of DVI Inputs: 0 (The number of digital cables carrying analog (VGA) video signals that can be connected to the product.)
  • Compatibility
    • Voice Assistant Built-in: Google Assistant (A digital assistant built into the device that uses voice commands to answer questions and control smart devices.)
  • Audio
    • Built-In Speakers: true
    • Surround Sound Supported: DTS-HD, Dolby Atmos (Surround sound systems use multiple audio channels and speakers to create an immersive sound experience for the listener. There are also various proprietary technologies that imitate this kind of sound via a device's built-in speakers or soundbar.)
    • Speaker Output: 60 watts
  • Power
    • ENERGY STAR Certified: false (Devices carrying the ENERGY STAR service mark, such as computer products and peripherals, kitchen appliances, and other products, generally use 20% to 30% less energy than required by federal standards.)
    • EPEAT Qualified: false (The Electronic Product Environmental Assessment Tool (EPEAT) was designed to provide an environmental assessment tool for purchasers. In order to qualify for EPEAT, a product must meet all 23 required criteria.)
    • Estimated Annual Operating Cost: 37 United States dollars (Predicted cost of operating the product under average conditions for one year.)
    • Estimated Annual Electricity Use: 308 kilowatt hours (Predicted amount of electricity needed to operate the product under average conditions for one year.)
    • Rechargeable Battery (Remote Control): false
    • Battery Size (Remote Control): AA (The battery size required for operation.)
    • Number of Batteries Included (Remote Control): 2
  • Included
    • Stand Included: false
    • Cable(s) Included: AC power
  • Warranty
    • Manufacturer's Warranty - Parts: 1 year
    • Manufacturer's Warranty - Labor: 1 year
  • Other
    • UPC: 719192610972

Create a minimalist entertainment setup with this elegant LG Signature OLED TV. Ultra-thin and light, this television attaches directly to your wall and displays a vibrant, high-contrast 4K UHD image for a stunning multimedia experience. Equipped with a 4.2-channel speaker system, this LG Signature OLED TV channels Dolby Atmos audio for truly cinematic sound.

4K Ultra HD TV Buying Guide

  • Picture-on-Wall design: So thin and light it attaches directly to the wall. Allows the television to lay virtually flat so it seems to blend with the wall and disappear.
  • Perfect Black & Cinematic Color: LG OLED pixels create their own light, and can switch off to achieve truly perfect black levels with zero light bleed, providing the ideal foundation for displaying the lush, vibrant color.
  • A billion rich colors: The availability of a billion rich colors gives the TV a palette 64 times broader than conventional televisions, to reproduce images with far more subtle and precise gradations, for a more lifelike picture.
  • Active HDR with Dolby Vision: Analyzes and optimzes HDR10 content scene-by-scene for an even more striking, more breathtaking High Dynamic Range experience.
  • webOS Smart Platform: webOS brings together popular streaming video apps, such as Netflix, and gives you access to more than 70 free premium Internet channels through the LG Channel Plus app.
  • 76.7" screen (measured diagonally from corner to corner): Large enough to provide an immersive experience for everyone in the room.
  • 2160p resolution for breathtaking HD images: Watch 4K movies and TV shows at 4x the resolution of Full HD, and upscale your current HD content to gorgeous, Ultra HD-level picture quality.
  • Watch high dynamic range (HDR) content on your TV: With an HDR-compatible 4K TV, you can enjoy HDR movies and TV shows, in addition to all your current content.
  • Smart TV with access to streaming services for countless entertainment options: Stream shows, movies, games and more with the TV's built-in Wi-Fi and integrated apps.
  • OLED TVs perform well in all lighting conditions: They offer an extremely high degree of color accuracy, wide viewing angles and a picture that is virtually blur-free.
  • Wide viewing angles: Rather than force viewers to crowd into the narrow LCD "sweet spot" position for optimal picture quality, the cinematic color and infinite contrast of LG OLED TV hold up even from wide angles.
  • Movie-Theater Surround Sound with Dolby Atmos: Straight from state-of-the-art theaters to the home, Dolby Atmos creates sound that can appear to come from anywhere. With LG OLED TV, audio becomes an incredibly realistic, immersive experience.
  • 4 HDMI inputs for home theater connection: High-speed HDMI delivers a full 2160p picture and digital surround sound in one convenient cable. HDMI cable not included.
  • 3 USB inputs: Easily connect your digital camera, camcorder or other USB device.
  • Mountable only: TV cannot be put on a stand. Mounting kit is included. Display cable is not in-wall rated.
Whats Included
  • LG 77" Class - OLED - W7 Series - 2160p - Smart - 4K UHD TV with HDR
  • W7 Wall Mount
  • Magic Remote
  • Slim Card Remote
  • Batteries
  • AV cable
  • Owner's manual

Q: Why is the W7 77" version $5000 more than the discounted 77" monitor which comes with 3D, less energy use, etc.

A: You are paying a premium for the wallpaper tech. This this literally blends right into the wall and is almost invisible. Its quite a technical marvel and people will pay a premium for that crazy look. Trust me when I say it is possibly the coolest looking TV ever made. Even projector screens are generally 1+ inches off the wall. This thing from the side is so thin you can hardly tell its there. Kind like taking a hardback book cover and pushing against the wall. It is barely noticeable.

Q: Can this LG OLED77W7P be repaired if the screen has imagine burn?

A: Yes. First off burn-in is very rare and normally just temporary. Best Buy coverage also covers it as well. That being said I have 3 OLEDs and I have no issues with retention past a minute or so. Even in torture tests with video games it goes away very quickly as soon as I switch content. There is also a noise cleaner program in the LG menus that scrubs the screen pixels 1 by 1 to help eliminate any retention. I have never needed it personally.

Q: How far away can the base be from the display? How long is the supplied connector?

A: It came with one roughly 18” Long plus an extension cable roughly 36” Long I could measure precisely if you like .

Q: I want to purchase this OLED. Can I walk into any bestbuy and purchase it? I had it in my cart last week and when I went to pay for it, it said product no longer available.

A: The inventory changes every week, also due to high demand sometimes Tv's goes on back order, It's always good option to go on Magnolia Design Center at Best Buy to check this Tv out, also they could explain you all other information, and functionality of the TV.