A:Answer I just bought this tv in July 2019. I also have experienced the same issue with needing to turn the volume up very high to hear human speech, but then I get very annoyed because the volume is overbearingly high for background noises, sound effects, music, etc. (and I do not have any hearing issues). Overall the sound quality is not great even if you stand in front of the tv. I don’t know Samsung to have a good reputation for sound quality, which is very disappointing when I do like their TVs. Yes, Soundbars are available to optimize sound performance, but they should not be a necessary & pricy addition to the already expensive tv you just bought.