Customer Ratings & Reviews
- Model:
- XR65A90J
- |
- SKU:
- 6450480
Customer reviews
Rating 4.7 out of 5 stars with 633 reviews
(633 customer reviews)Rating by feature
- Picture Quality4.9
Rating 4.9 out of 5 stars
- Sound Quality4.7
Rating 4.7 out of 5 stars
- Brightness4.8
Rating 4.8 out of 5 stars
Customers are saying
Customers are impressed with the stunning picture quality, vibrant colors, and lifelike sound of the 65” Class BRAVIA XR A90J Series OLED 4K UHD Smart Google TV. They appreciate the excellent gaming experience and consider it the best TV they have ever owned. However, some customers find the price to be a bit high, and there are concerns about the limited storage space and warranty coverage.
This summary was generated by AI based on customer reviews.
- Pros mentioned:Black levels, Picture quality
Rated 5 out of 5 stars
Best OLED TV for 2021
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.My first OLED TV and I must say this TV is amazing. The blacks are true blacks and the colors are way better than my previous TV. The google TV features are great and the interface is easy to use. The sound is okay but adding a soundbar made the experience even better. I was debating between the Sony vs Samsung Q90a but I’m glad I went with the OLED and have no regrets.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi AC805, We appreciate the review. We're glad that you like the color quality of the TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! -Craig
- Pros mentioned:Black levels, Picture quality
Rated 5 out of 5 stars
Solid PERFECTION! Expect fine tuning but a BEAST!
||Posted . Owned for 6 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.So far so good....gave up on Samsung! We had 2 Elite Samsungs go out in 2 years!! Read so many reviews on this tv and not disappointed! Totally get on the forums and read set up pointers...this tv did need a lot of fine tuning but it is really a sharp picture. The blacks were a problem and we were disappointed at first but once we fine tuned it....PERFECTION!!!!!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi CHEmgurL, That's great! We're glad to hear that! This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for giving the product a perfect rating! Jay
- Pros mentioned:Brightness
Rated 5 out of 5 stars
Sony's 65" Bravia XR A90J It lives Up to The Hype!
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I did extensive research on the various OLED tvs that were available in 2021. The Sony A90J was the top of every review on OLED TVs. I watched several of the review again before deciding to purchase it. I am blown away with the fantastic images that appear whenever I turn the Sony A90J on. Everything that the reviewers said about it were verified by me whenever I watch movies or just the local programming on it. I have a 65" Samsung Q9F as my other TV and this one is far superior as for great color, saturation, brightness right out of the box with no adjustments at all. Sony's Master Series is a little pricey, but, I would rather buy it now than wait 6 months for the price to drop. That's 6 months that I can be enjoying this fantastic OLED TV. I would highly recommend this TV to anyone.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi bevin, Thank you for this amazing feedback! You've made an excellent choice. We're very happy to hear you appreciate the fantastic picture quality of your new Sony OLED 4K TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. You may update the VUDU app through the built-in Google play store on this TV. Thank you for choosing SONY. -Sam
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Nice TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The screen is nice size. The colors are vivid and it looks so clear.
I would recommend this to a friendBrand response from SonyListens
Posted .Good day, PamE!
That's awesome! We are very much happy that you are pleased with the screen size and how vivid and clear the colors of your new Sony - 65” Class BRAVIA XR A90J Series OLED 4K UHD Smart Google TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony and enjoy! - Marco
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
TV totally worth it!
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Excellent quality and lots of features. Lots of inputs and the remote is awesome.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Buster25,
Amazing! We're thrilled that you are enjoying the picture quality, supported inputs, and remote functions of the TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony!
-Ralph
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
SONY OLED Best
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Excellent picture, excellent sound, excellent , EFFICIENT GEEK SQUAD, VERY KNOWLEDGABLE AND EFFICIENT!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi ShirleyH, That's great! We're glad to hear that! This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing BRAVIA XR A90J TV. Jay
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Great
||Posted . Owned for 5 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This TV has a great picture, sound and motion clarity!
I would recommend this to a friend - Pros mentioned:Picture quality
Rated 5 out of 5 stars
Sony TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The Sony 65" recommend by the Best Buy associate was right on what we wanted. Great picture and sound.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi BarbaraK, We're glad to hear that you appreciate the picture and sound quality of this TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony. Jay
- Pros mentioned:Picture quality
Rated 4 out of 5 stars
Bravia TV
||Posted . Owned for 1.5 years when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Operating system is a little laggy and slow sometimes but the picture is incredible!
I would recommend this to a friend - Pros mentioned:Ease of use, Picture quality
Rated 5 out of 5 stars
If you want the best…
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.It is everything I had hoped for. The picture quality is great, the TV is quick/responsive, the stock speakers are excellent compared to peers, most of all, the TV is east to operate via its remote. Connectivity with Google/Android TV, even as an IOS user, is seamless. I bought 2 TVs. I intend on buying two more smaller screens for an office and kitchen.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi BestBuyBobby, We're very grateful for this positive feedback! The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for giving the product a perfect rating! Jay
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Amazing Sony Quality cant be matched
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.LG and Samsung OLEDs got nothing on the KING OF TVS!!!!
I would recommend this to a friend - Pros mentioned:Picture quality
Rated 3 out of 5 stars
High Hopes, But Limited Performance
||Posted . Owned for 2 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.We looked at the LG OLED offerings for over three years, waiting for the right time and opportunity to make the move to this incredible technology. I have had Sony Bravia televisions for over the past 8 years, so this Master Series seemed like the perfect fit of established technology and new, sharper OLED screen. Unfortunately, while the picture has been excellent so far, the much touted sound and Google TV apps have been a fail. Every other day or so, I find I must unplug this television and do a hard reset. For whatever reason, it simply locks up and you can't do anything but restart it. Doing so from the remote doesn't fix the issue very often, so the default has become to unplug it. We've cut the cable at our house, using only fiber optic internet and the available options for streaming services. This has really shown the weakness of Google TV, in my opinion. We subscribe to several services, including YouTubeTV, but the integration of services is severely lacking. Time and time again, I have to re-enter app info, after having to uninstall and reinstall bundled packaged apps. There is also a severe shortage of available storage space on the television. There doesn't appear to be a way to increase it with USB or SD cards that is readily acknowledged anywhere on Sony's site or in the television's literature, either. I'm fairly certain the limited storage available, coupled with adding shows, movies, and scheduled recordings to your library quickly leads to a locked TV. I keep hoping for a firmware update that will address both the lockups and storage issue, but nothing thus far. And if you search the forums and scan the web, many people are experiencing the same issues. And finally, the sound that was so perfect in the store model simply doesn't even exist on the unit in my home. I believe this is the single most disappointing thing about the purchase.
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Hi JBFree, While we are glad to hear that you are happy with the picture quality of your TV, we are sorry to hear that the TV did not meet all of your expectations. We took notes of your feedback as this will help improve our product. May we contact you directly to help? If so, please email the below information to socialsupport@am.sony.com
Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.
Full Name:
Best Buy Username:
Telephone Number:
Model Number:
Issue:
Regards,
Carl
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
new tv
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Very Crisp and sharp picture sound quality is good. Love it.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello MarvaH,
That's great! We're very happy that you appreciate how great the picture and sound quality of your new Sony - 65” Class BRAVIA XR A90J Series OLED 4K UHD Smart Google TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for your purchase and for choosing Sony! - Marco
- Pros mentioned:Black levels, Picture quality
Rated 5 out of 5 stars
Best tv I have ever owned
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This is the first OLED I have ever had. This picture is the best in any tv I have owned. The best sound too for a tv. Color is so beautiful and sharp. Crystal clear and perfect contrast and black levels. A must buy if you are looking for the best
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Bman, we're glad you like the picture and sound quality of the first OLED you have. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing SONY. ~Earl
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Loaded with features and great for gaming.
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This TV is incredible. I had a 42” Vizio for over ten years, so I decided to finally upgrade to a top of the line TV. I did a lot of research, and despite the hefty price tag, this model came out on top. It has everything you could need as far as features, and the picture quality is stunning. The speakers are also the best I’ve ever heard in a TV, although a soundbar or audio system are still superior. The remote is a nice touch, too; it’s backlit and looks sleek. As a gamer, I bought this TV for some of its video/picture features, such as the game mode that works well with the higher frame rates of certain games. There’s also the potential VRR support that will arrive in an update at some point, which will truly make this an incredible gaming TV. If you can look past the price tag, the Sony A90J is an absolute beast.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Arron,
Awesome We are glad you like the picture and sound quality of the television. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen.
Thank you for choosing Sony!
David
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Sony Bravia 65”
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Best tv I have ever purchased , picture quality and sound is amazing.
I would recommend this to a friendBrand response from SonyListens
Posted .That's great, WilliamL! We're glad that you are impressed with the picture and sound quality of your new Sony TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony! -Craig
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Tremendous TV!
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Really thrilled with the TV - from the picture to the remote to the install. All great.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi SteveR, Awesome! We are glad to hear that you are happy with your new TV! Enjoy breathtaking contrast on our best ever OLED with picture quality that feels deep, natural, and real. Its revolutionary processor uses human perspective analysis to cross-analyze and optimize hundreds of thousands of elements in a blink of an eye. Paired with our unique OLED panel, this technology delivers pure blacks and our brightest ever picture. -Carl
- Pros mentioned:Brightness
Rated 5 out of 5 stars
The BEST of the BEST Sony TV. Bar none!
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This is an outstanding TV as in SUPERB! Nothing tops this beauty. I love its easy setup, navigating through different menues, and its gorgeous and ergonomic remote control. The color is superb, and the sound gets better over time with its built-in artifical intelligence! Wow.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Spiderman, We're very grateful for this positive feedback! The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony. Jay
- Pros mentioned:Picture quality
Rated 5 out of 5 stars
Wowwww
||Posted . Owned for less than 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I'd been researching TVs for years, and finally fell in love with this one. Added it to my saved items list in the best buy app & waited for a sale! Finally went on sale, bit the bullet and bought it. 0 regrets! Out of the box it has fantastic picture. As another reviewer said made me fall in love with watching TV again & makes going to the movie theather irrelevant. I only had to tweak one setting and that was motion. It had "custom" & 2, flipped it to auto & its perfect! Replaced an 8 year old Samsung UHD & I now see what the 4k hype is about! My friend came with me to see the tv in the store before i bought it. He was like "it wont look like that when you get it home" HE'S WRONG IT TOTALLY DOES! Love that it uses Google TV aka Chromecast! If you already use Chromecast it's the same menu's/home screen you're used to. When viewing Disney+ the automatic picture setting was "Dolby light" which was dark af so i switched it to vivid. And the TV remembers & keeps your settings between apps! I can't say enough awesome things about this tv! I also love that the remote lights up everytime you touch it.
I would recommend this to a friendBrand response from SonyListens
Posted .Hey Gmkairi,
Wow! You've made a great choice!
Thank you so much for sharing your amazing experience with your XR-65A90J. We are so happy to hear that you are satisfied with the exceptional picture quality out of the box, Google TV & Chromecast feature, premium bundled backlit remote, and overall performance of this TV. We are also delighted that you got a nice deal with Best Buy.
The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen.
Thank you so much for the 5-stars review and for choosing Sony!
- Romeo
- Pros mentioned:Brightness, Picture quality
Rated 5 out of 5 stars
Beautiful.
||Posted . Owned for 2 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Beautiful set. Believe the hype. I’ve only had it set up a couple of days but the picture is spectacular. Finally surpassed the old plasmas. And the brightness is very adequate. It’s set up through a sound system so I’m not using the native sound so can’t rate that.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi DanaL, We are glad that you like the picture quality of your new Sony BRAVIA OLED TV. We always strive to deliver the best picture and sound quality with our TVs. Our BRAVIA A90J features COGNITIVE PROCESSOR XR, a revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with pure blacks, high peak brightness, and natural colors. You will feel immersive depth and realism with ultimate blacks and our brightest-ever OLED picture with its XR OLED CONTRAST PRO feature. Thank you for trusting Sony! Vincent

































